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From Mural to Mobile: Community Mapping
In the 21st Century
Irina Zadov, Director of Experiecence and Programs Zeum: San Francisco Children's Museum
Aimee Espiritu, Youth Program Manager Zeum: San Francisco's Childen's Museum
Zeum: San Francisco’s Children’s Museum
Spotlight on Youth Art Gallery
Conceptual Framework
Zeum: San Francisco’s Children’s Museum is proud to partner with The InfoMural Project and One Economy to host a youth-driven multimedia exhibit exploring the question:
“In what ways can we strengthen neighborhood connections in San Francisco?”
Program Goals
• Produce a participatory and engaging Spotlight on Youth Arts exhibition which will be featured at Zeum: San Francisco’s Children’s Museum between February-April 2011
• Engage 20 teens from undeserved neighborhoods in a series of art making and curatorial workshops
• Engage 100 visitors with Community Mapping workshops (general
admission audience)
• Engage 50 families in Mobile App Design workshops (community partners)
• Serve 400 youth and families during the opening and closing receptions of the exhibition
• Reach 20,000 online community members through marketing and promotion
21st Century Skills
Creativity: In partnership with practicing artists, designers, and architects, ZeumMaster High School Interns will design, fabricate, and curate an exhibition featuring San Francisco’s unique neighborhoods.
Communication: One Economy will host a series of community workshops in which underserved families will design a mobile application for neighborhood connectivity.
Collaboration: Infomural Project in collaboration with Lead and Featured Artists will provide hands-on art workshops for Zeum’s general admission visitors ages 3-12.
Lead Artists
Marlon Sagana Ingram
Graphic Designer/Educator
Fatimah Guienze
Architect/Educator
Sadie Wilcox
Multimedia Artist/Educator
Featured Artist
Favianna Rodriguez
Political Poster Artist
Technology Collaborators
Arthur Grau, IV
One Economy
Jake Levitas
InfoMural Project
Roles and Responsibilities
Concept Development
Curriculum Development
ZeumMaster High SchoolInternship Program
ZeumMaster High SchoolInternship Program
Clone Wars Weekend @ Zeum
September 10-12, 2010
Summer Season Kick-Off
June 6, 2010
Workshops for ZeumMaster High School Interns
October - November 2010
Workshop #1: State of Your Community by Fatimah Guienze, Lead Artist
Creating personal Google Maps and learning Google Earth to map San Francisco communities
Workshop #2ICON IT: Designing Neighborhood Logos
by Marlon Sagana Ingram, Lead Artist
Workshop #2ICON IT: Designing Neighborhood Logos
by Marlon Sagana Ingram, Lead Artist
Workshop #3: Creating a Media Collection Itinerary
by Sadie Wilcox, Lead Artist
Workshop #4: Photo Tours in 10 "States" of San Francisco
by Sadie Wilcox, Lead Artist
Workshop #5: Poster Development and Design
by Favianna Rodriguez, Featured Artist
Workshop #6: Reflection and Engagementby Aimee Espiritu, Youth Program Manager
Fatimah Guienze, Lead Artist
Taking inventory on teen’s media and designing workshops for our visitors
Workshops for Our CommunityNovember 2010
App-for-That Workshopsby Arthur Grau, One Economy
App-for-That Workshopsby Arthur Grau, One Economy
Mobile Components in Exhibitby Arthur Grau, One Economy
Workshops for Museum Visitors December 2010
Workshop #1:Greetings from San Francisco
by Sadie Wilcox, Lead Artist
Design original postcards and write a note to a neighborhood in San Francisco
Workshop #2: Wave Your State Flagby Marlon Sagana Ingram, Lead Artist & Aimee Espiritu, Youth Program Manager
Create a "State" flag representing a series of San Francisco neighborhoods using teen-designed stencils and neighborhood logos
Workshop #3: City Shapesby Fatimah Guienze, Lead Artist
Explore San Francisco building types through paper collage
Workshop #4: Map It by Marlon Sagana Ingram, Lead Artist
Collaboratively use crayons, markers, and paint to map a "State" of San Francisco
Exhibition Development
Exhibition Design
Collaborative Curation
Exhibition Install
Exhibition Install
Opening Reception
Marketing
Numbers Served • 1 Architect, 1 Filmmaker/Photographer, 1
Graphic Designer, 1 Political poster artist = 4 Artists
• 2 collaborators from local Tech Industry
• 30 High School students
• 400+ visitors participated in Weekend Workshops throughout December to create and write Postcards to SF with Sadie Wilcox, State and Neighborhood Flags with Marlon Sagana Ingram, Paper Collage Houses with Fatimah Guienze, and State Maps with Marlon as well.
Exhibit Outcomes• ZeumMasters and Artists toured 30 different
neighborhoods within all of the 10 “states” (districts) of San Francisco to capture what strengthens and unites our city.
• 1, 412 photographs were taken primarily by ZeumMasters, Artists and Educators all over San Francisco.
• If you unrolled Zeum’s Spiral Gallery, the length of it is approx 120 ft.
• ZeumMasters, Artists, and Educators tagged and commented on their favorite photos of SF using Picasa Web Albums – in result 122 final photos were selected for the exhibit.
Lead Artist Testimonials
This exhibition takes the idea of the city as a collection of disparate places and cultures to the next evolutionary step by beautifully uncovering common paths, common values. - Fatimah Guienze
The United States of San Francisco: Together We Are The City exhibition has given me the opportunity to collaborate with young adults in the ZeumMaster HS Internship Program and simultaneously work with a talented group of artists, designers, architects, and mobile phone apps entrepreneurs.- Sadie Wilcox
ZeumMaster Teen Testimonials
The most important thing I learned from working on this exhibit was that all the various districts and regions of San Francisco have defining characteristics that not only make them unique and distinct, but also similar and connected. It was amazing to discover that for myself through this project. - Stanley Lin, Senior @ Lowell HS
I loved taking the pictures! I got to travel around the city and see so much that I wouldn't have seen if I wasn't with ZEUM. I learned a lot more about San Francisco by taking pictures of all the different neighborhoods. - Yvonne Yan, Senior @ Abraham Lincoln HS
ZeumMaster Teen Testimonials
The main thing that I would want visitors to take away from this exhibit is the same exact thing that I, myself, took away from this exhibit. I personally learned more about the city in which I reside, and I grew a new found appreciation for every little detail about San Francisco. Hopefully, visitors will also come to terms with this realization that San Francisco is home.- Joyce Wu, Junior @ Balboa HS
I learned how to take pictures with highly sophisticated digital cameras. I also learned how to create icons and saw kids use them to make flags for the different neighborhoods of the city.- Alex Ha, Junior @ Abraham Lincoln HS
Recommendations
Best Practices
• Structure, Structure, Structure!• Budget/Timeline• Marketing/Timeline
