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Evaluation Question 3 Scott Greenwood

Media Evaluation Question 3

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Evaluation Question 3

Scott Greenwood

What have you learned from your audience

feedback?

During the post production stage of the media coursework audience feedback played a key part in allowing us to change and improve certain parts of the video. However audience feedback only gave us the opportunity to change/fix little things in our video. In retrospect if I did this course again I would've used more audience feedback at an earlier part of production to be able to change some of the bigger flaws of the video, which we never had time to. The audience feedback I did use to improve the video, my digipak and my website will be highlighted in this PowerPoint and I will give reason to why it improved my coursework.

Audience Feedback

0The last slide shows some of the audience feedback that we have received for our music video. One thing that we noticed, that multiple people said was that the female character needed to be included more in the video, since she is supposed to be one of the main focus, apart from the artist himself. After listening to this feedback we decided that we needed to include her more. To do this we cut a few parts of the male character in the video and replaced them scenes with some of the extra footage we had of the female character.

0Another point that we thought was a good improvement to make was to ensure that the video was fast paced when the music tempo was high. To make this improvement we tried to include as much footage as possible of the motorbike whenever the music sped up, this worked in some cases however if we highlighted this point earlier we could have changed the video more.

Audience Feedback

0The point that we were told the most by the audience was that the story needed to be more clear. This is what we should've focused on at an earlier stage so that we could've ensure the narrative was easy to follow. To make this improvement however we attempted to remove a lot of the male character from the video and highlight the female character so that the audience could understand the story/ narrative is about her.

Audience Feedback