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SHEHLA NAUREEN
QuotationsEnjoy the journey, enjoy every
moment, and quit worrying about winning and losing!!!!!!!
SHEHLA NAUREEN
Course…..
i am here to teach you technical and business report writing ……
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communication
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Communication….
• The term communication has been derived from the Latin word “communis” thus .to communicate means to make common or to make known.
• Act of making common or known carried out through exchange of thoughts ,ideas, or the like.
• Communication takes place when the message is received by the other person .
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Views of different author ….• George terry “communication is an exchange of
facts,ideas,opinion,or emotions between two or more persons.”
• Prof.Rudolph F.verderber regards communication as “the process of creating or sharing meaning in informal conversation group interaction, or public meeting”
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Now what is communication• Communication is commonly defined as “the exchange of
thoughts, ideas, feelings, information, opinions, and knowledge”. It also involves mutuality of understanding
Definitions of Communication:• Communication is meaningful interaction. • Communication is information sharing. • Communication is understanding.
SHEHLA NAUREEN
Important Characteristics of Communication:
• It is a 2-way process. • Communication process happens between or among
two or more parties. (Sender and Receiver) • Communication involves exchange of ideas, feelings,
information, thoughts, and knowledge. • Communication involves mutuality of understanding
between Sender and Receiver.
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MODELS
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MODEL ONE
SENDER MESSAGE RECIEVER
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MODEL TWO
SENDER MESSAGE RECIEVER
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MODEL THREE Message sent Message received
SENDERRECIEVER
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Component of communication
• Context• Sender encoder
• Message• Receiver_decoder
• feedback
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A communication model
Message
medium
Receiver decoder
Senderencoder
feedback
context
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FORMS OF BUSINESS COMMUNICATION
• INTERNAL COMMINICATION• EXTERNAL COMMUNICATION
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INTERNAL COMMUNICATION
• INTERNAL COMMUNICATION IS ALSO CALLED INSIDE THE ORGANIZATION .
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DIRECTIONS OF I.C DOWNWARD COMMUNICATION UPWARD COMMUNICATION HORIZONTAL COMMUNICATION DIAGONAL COMMUNICATION
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DOWNWARD COMMUNICATION
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UPWARD COMMUNICATION
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DIAGONAL COMMUNICATION
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EXTERNAL COMMUNICATION
Communication that is held with the people outside the organization in an effort to accomplish its work goals.
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Importance of business communication (cont….)
Chief outcomesLife-blood of an organization
Initiates business transactions
Accomplishes successful business transactions
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Basis of managerial functions
Builds better and human relations
Enhances,knowledge,skills & experiances
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Thanks for ur attention