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Institutional MOOC strategies
comparing 3 surveys
Darco Jansen
EMOOCs2015, 18 May
Gaebel, M., Kupriyanova, V., Morais, R. & Colucci, E. (2014). E-learning in European Higher Education Institutions: Results of a mapping survey conducted in October-December 2013. http://www.eua.be/Libraries/Publication/e-learning_survey.sflb.ashx
Allen, I.E. and Seaman. J. (2015). Grade Change: Tracking Online Education in the United States. Babson Survey Research Group and Quahog Research Group. http://www.onlinelearningsurvey.com/reports/gradelevel.pdf
Jansen, D. & Schuwer, R. (2015). Institutional MOOC strategies in Europe Status report based on a mapping survey conducted in October - December 2014. EADTU – HOME project http://www.eadtu.eu/documents/Publications/OEenM/Institutional_MOOC_strategies_in_Europe.pdf
Some general results of EADTU/HOME MOOC survey • European institution more involved in MOOCs than the US • The number of European institutions with MOOC involvement is increasing • MOOCs are perceived as a sustainable method for offering courses in
Europe. • In Europe the institutions are increasingly developing a positive attitude to
MOOCs and have positive experiences for the added values of MOOCs. • Most dominant objective in all studies is to increase institutional visibility
and using MOOCs for reputation reasons. • In the US using MOOCs for student recruitment is seen as the most
important primary objective of institutions, while in Europe it is rather to reach new students and creating flexible learning opportunities
Darco Jansen
Biases in the surveys (1)
• Every institution can decide by themselves if they are providing MOOCs
• They decide themselves what’s a MOOC !!!
Biases in the surveys (2)
• The US surveys (US 2013 and US 2014) are biased to the large institutions
• The EAU study is biased in favour of institutions involved in e-learning.
• The EU-2014 study (EADTU/HOME) is biased to those institutions interested in MOOCs.
http://openeducationeuropa.eu/sites/default/files/images/scoreboard/Scoreboard_April_2015.png
