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Team one, two, three, fourprashasti | purva | ritika | tanvi
Victoria India Service design JAM 2011
Theme: Growth
Brainstorming
Kids GrowthStreamlining our approach
WHY KIDS???
need correct guidance
physical
psychologicalsocial cultural
explorative
mouldable
energetic
major developmentperiod
to start at root levelcurious
Concept development
why?what?
where? when?
how?• freakends
• exploratory learning
•group of kids• fun learning
• kid’a
• develop• to connect with
other kids • to find your interests
• to get exposure• discover new things
• general awareness
• no worry for parents
• at freakend centres
• Globally
• workshops• events• outings• internet
• interaction• stress free environment
• weekends•2/3 hours/day
Building connections and Sharing
Interactions:
Sharing
Presentations
Making friends
Activities involving more than 1 centers
Medium:
Internet
Video Interactions
Exhibtions of creatives
Online Portal
The need:
To give the kids a broader perspective of the world and expand their horizons. to make them aware of the diversity that exists and make them more receptive to varied experiences
Personas
Team/Project:_____________________________
© Design Providence - V ictoria India Service Design Jam 201 1
Name: Age:______________________
Gender:Where:
Family Context:
Financial Situation:
Skills:
Personality:
Likes:
Wants:
Needs:
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Adit 12 yrs.
Ahmedabad, India Male
Parents working in MNC’s
Well to do
Sports, public speaking
Outgoing, experimental
Football, Tabble tennis, video games
A transformer kit
Attention
Team one, two, three, four
Personas
Team/Project:_____________________________
© Design Providence - V ictoria India Service Design Jam 201 1
Name: Age:____________________________
Gender:Where:
Family Context:
Financial Situation:
Skills:
Personality:
Likes:
Wants:
Needs:
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Joe 12 yrs.
Sydney, Australia Male
Professional
Sound
Sports, playing musical instruments
Funloving, outgoing.
Cricket, video games
A guitar
Adventure
Team one, two, three, four
Personas
Team/Project:_____________________________
© Design Providence - V ictoria India Service Design Jam 201 1
Name: Age:____________________________
Gender:Where:
Family Context:
Financial Situation:
Skills:
Personality:
Likes:
Wants:
Needs:
___________
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Kritika 10 yrs.
Delhi, India Female
Parents are chartered accounatnts
Sound
Enthusiastic, curious.
Dancing, singing
Acting, Playin games,chocolates, ice-creams
Entertainment, friends
Computer, space to play
Team one, two, three, four
Personas
Team/Project:_____________________________
© Design Providence - V ictoria India Service Design Jam 201 1
Name: Age:____________________________
Gender:Where:
Family Context:
Financial Situation:
Skills:
Personality:
Likes:
Wants:
Needs:
___________
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Neil 8 yrs.
London, UK Male
Father is the Editor in chief of a leading newspaper
Mother is an active social worker
Well to do
Sports
Mischeivious
Cartoon, chocolates, video games
PS3
TV, games and play buddies
Team one, two, three, four
Personas
Team/Project:_____________________________
© Design Providence - V ictoria India Service Design Jam 201 1
Name: Age:____________________________
Gender:Where:
Family Context:
Financial Situation:
Skills:
Personality:
Likes:
Wants:
Needs:
___________
____________________________
___________________________________________________
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___________
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Rhea 10 yrs.
Karachi, Pakistan Female
Government o�cers
Middle class
Singing, playing tabla
Shy, introvert
Playing indoor games
Doll house
friends and dolls
Team one, two, three, four
Our intention to address growth at a very initial stage led us to develop a service that aims at building connections for the kids world-wide to encourage social, cultural and psychological development of the kids. These connections are built through activities that stimulate their curiosity and encourage them to explore the world around them. These experiences are shared with other kids across the globe through various media.
Final Concept
The Idea
Business Model
Enroll at Freakends
Activities:
Connect / Share
By pamphlets, posters, promotion events at public spaces
•Indoors: craft, performing arts, role playing act, personality development, exploratory learning•Outdoors: educational visits, zoo, museums, picnics, team games, self defence
age group: 5-10 years
Every month freakers share their experiences and work across the world by common sharing, video interactions, exhibitions etc
Starting the journey:
Team one, two, three, four
Thank you