15
K-12 Enrollment Services & Digital Academy

Enrollment Services & Digital Academy

Embed Size (px)

Citation preview

Page 1: Enrollment Services & Digital Academy

K-12 Enrollment Services & Digital Academy

Page 2: Enrollment Services & Digital Academy

How to compete? Want more students?

Financial Impact Per Student & FamilyIdentify Competitors

Estimate Loss

Page 3: Enrollment Services & Digital Academy

ABOUT US

• Only work in K12 Education• Boosting enrollment through an Academy format and

marketing/branding services • attract, retain and regain students

• Founded in 2007, grown to 120+ employees in 4 states. • We do not sell products-not a Vendor• We provide Consulting involving

• Technology, Integration and Enrollment • strategic planning as our capstone.

• 5 years in a row: Cascade Capital Growth award • INC 500/5000 • Founder/CEO finalist in Ernst & Young’s Entrepreneur of the

Year.

Page 4: Enrollment Services & Digital Academy

New Models

Page 5: Enrollment Services & Digital Academy

Our Enrollment & Marketing Team

John MillerJeff Balazs Dave KomitoBecky KowalskiTessa Tegel

Page 6: Enrollment Services & Digital Academy

Increase enrollment and awareness:

• Market Analysis & Plan Created• Academy site with “Responsive Technology”

for Mobile/Tablets• Digital Academy Model (SOP’s, AUP’s, Vendor

management)• Branding• Data Capture-CRM Capacity• Creative Design, Planning and

Implementation: print and digital marketing materials (cadence)

• Strategies to boost enrollment

Our Delivery

Page 7: Enrollment Services & Digital Academy

Case Studies1. Re-Branded a STEAM program and online school academy for a mid-Ohio

district exceeding over 60 new students within a year-Carrollton2. Led the growth of a major online school from 200 students to 4,000+

OHDELA3. Branded & Marketed blended charter group from 1 school to 28 schools

with 2500+ students-NEP4. Grew established online DR school by over 30% in under 12 months-

MYGOVS5. DA’s for multiple schools

Page 8: Enrollment Services & Digital Academy

Digital Academy Example http://www.garawayvirtual.com/

• “Responsive” Tech for mobile/tablets

• Data Captured tied to CRM

Page 9: Enrollment Services & Digital Academy

http://www.garawayvirtual.com Digital Academy Sample

Page 10: Enrollment Services & Digital Academy
Page 11: Enrollment Services & Digital Academy

Digital Academy Example http://www.garawayvirtual.com/

Data Capture Sample

Page 12: Enrollment Services & Digital Academy

Marketing Samples

Page 13: Enrollment Services & Digital Academy

Our Proven SolutionRepeated success in boosting enrollment through an Academy format and services which attract, retain and regain students:

• Attract-capture new students (and thus new revenue) • Retain-curriculum options expand offerings to keep

students • Regain-Our proven services regain students lost to online

schools or home schooling.

Page 14: Enrollment Services & Digital Academy

Branding & Enrollment Case Study

• High cost Radio/Bus Ads not working

• Re-Branded• Data Capture & CRM Reports• Various Online Forms• Improved Enrollment by 75+

in first year

MyGovs.com

Page 15: Enrollment Services & Digital Academy

Questions?

For more info: David [email protected]