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2. The purpose of this presentation is to eliminate some of the
fear associated with the Fair Use Doctrine. Media Literary has only
been part of the ELA learning schedules since the textbook adoption
two years ago. As a result many teachers are reluctant to make the
most of Media Literary Education out of fear that they might get in
trouble with copyright laws. The reality it that Fair Use works in
favor of you, the user. We can adapt the standard of fair use to
meet changing needs.
The following slides will provide you with a brief overview of the
guidelines for best practices of fair use for Media Literacy
Education.
3. Media Literacy
Media Literacy relates to receiving, producing, analyzing, and
communicating through means of mass media, popular culture, and
digital media.
Media literacy happens any time a person encounters information or
entertainment .
4. What is Fair Use for Media Literacy?
It is the right to use copyrighted material without obtaining
permission or payment when there is a social or cultural
benefit.
The Code of Best Practices outlines 5 principles that were deemed
acceptable practices for Media Literacy
Wellyes, but with benefits!
5. Fair Use and YOU TheTeacher
Key Points:
Only use what is necessary for the educational goal or purpose for
which it was made.
Whenever possible, provide credit and appropriate citations.
6. Fair Use and The Student
Key Points:
The key is transformation!!!
Should not extend beyond the educational goal
If student work incorporates, modifies, or re-presents existing
media thus meeting the transformative standard, it can be
distributed to wider audiences.
Cite your sources!!!
Press Play!
The above video is an example of transformation (also a great video
for introducing mood in an ELA classroom)
7. A Tool to Support YOU: Creative Commons
Creates a balance between the reality of copyright laws and the
reality of universal access.
Allow creators to maintain copyright privileges, while still
allowing their work to be accessed by other on the internet
Promotes building a community around the world. People sharing
their work, ideas, and culture with other parts of the world
without the law getting in the way.
http://creativecommons.org/
8. A Tool to Help YOU: Flickr
Allows users to organize photos and videos and share them with
family, friends, and you.
Uses Creative Commons for licensing/ sharing of work
http://www.flickr.com/
9. Credits
"Code of Best Practices in Fair Use for Media Literacy Education."
American UniversitySchool ofCommunication Center for Social Media.
Web.
Newspaper:
http://www.flickr.com/photos/tetrad/5850016246/in/photostream
Advertisements:
http://www.flickr.com/photos/vagabondblogger/5863458776/
Video Sites:
http://www.flickr.com/photos/7234114@N04/2347903517/sizes/s/in/photostream/
Magazines:
http://www.flickr.com/photos/blueisbest/2920624286/
Media Literacy:
http://www.flickr.com/photos/dkuropatwa/4108948009/
Copyright logo:
http://www.flickr.com/photos/mikeblogs/3020966268/
YouTube Clip: http://www.youtube.com/watch?v=U2I6DOLH_MY
Creative Commons logo:
http://creativecommons.org/licenses/by/2.5/co/deed.es_CL
Flickr logo:
http://www.flickr.com/photos/missmiley/5220240857/