Embed Size (px)
Citation preview
The Internet Your Business And Why Video
The Internet
Like it or not we are in the Information Age. It’s your choice to either ignore it or profit from it.
Your Business
If I was to search for your business on the internet would I find you or your competition?
Why You Need To Be Online
๏ 76% of the UK adult population have used the internet in the last 3 months (37.4m people)
๏ Of those people 26 million have bought online in the last 3 months
source: National Statistics Office August 2009
Why Email Marketing
๏ 44% of consumers visit their inbox more than 3 times a day(Source: Merkle)
๏ 60% of consumers say that email is a great way to communicate with them (Source: Merkle)
Same Same Same
๏ There are thousands of businesses online competing for the same customers
๏ They are all using email to communicate
๏ Your individual message gets lost amongst all the others
...And more
๏ Your customer’s inbox is full of marketing messages
๏ Your customers become frustrated
๏ Your message end up in the junk folder
๏ Your do not make a sale
How would you like to...
๏ Stop your message being junked
๏ have your message opened first
๏ Build an immediate relationship with your customer
๏ Engage your customer in a call to action
๏ Make more sales
The answer is simple
๏ Stop using boring text and start using video
The Video Phenomenon
๏ In the UK 30 million people are watching online video = 80% of internet audience (Source: Comscore)
๏ Video will build your customer relationships more quickly
๏ Video is five times more powerful than text
The Solution
๏ Start using video email marketing
๏ Simple to use, cost effective with measurable
