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This powerpoint is only for school project purpose, for the course Business-to-Business Marketing at VAMK, University of Applied Sciences. The content is about 3 business and economic articles for which we have summarized.
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BUSINESS MAGAZINES
Know-know
Photo from: http://hello.eboy.com/eboy/wp-content/uploads/2013/03/IMG_5291.jpg
FITNESS STUDIO MAKES
FULL-COURT SOCIAL PRESS
1.
Photo from: http://www.dorukspormerkezi.com/manset/saglikliyasam6.jpg
Photo from: https://s3.amazonaws.com/SiteCardPics/pure+barre/pure+barre+4.jpg
Promotion – Social Media Photo from: http://brittanyestes.com/wp-content/uploads/2013/08/pure-barre-ad.jpg
Photo from: http://purebarre.com/shop/media//home_image5.jpg
Photo from: http://www.bouldermomsconnect.com/wp-content/uploads//2012/08/8bddf273dd19fb54efdcbac94cad8909.jpg
SNOW-HOW
2.
Photo from: http://media1.archiegrandpost.com/2011/05/our-office-in-winter.jpg
Take off in any weather Photo from: http://i1.ytimg.com/vi/QvzQ_vJOuDQ/maxresdefault.jpg
Photo from: http://rynes.com/Clear%20View%20House%20in%20Winter.JPG
Snow plough clears the way Photo from: http://upload.wikimedia.org/wikipedia/commons/a/a0/Claas_tractor_with_snow_plough.jpg
Ice thick enough between Fin-Swe
Photo from: http://www.elic.ucl.ac.be/modx/users/lecomte/research_page_20_01_2014/meltponds-3.jpg
HOW DO I BRAND MY
BUSINESS TO STAND OUT FROM THE
COMPETITION
3.
Photo from: http://www.brandingstrategyinsider.com/images/2006/08/Branding-History.jpg
Loving is not enough to tell the story
Photo from: http://www.technologystory.com/wp-content/uploads/2013/03/starbucks_love_by_lemontree4-d33vprd1.jpg
Great brand have great purpose
Photo from: http://1.bp.blogspot.com/-D8j1BIZv66s/UAfumgc768I/AAAAAAAAGsc/71j3nXz2rGM/s1600/find-life-purpose.jpg
Customer experience – most important
Photo from: http://2.bp.blogspot.com/-iUT8j8Mdb1Y/ULqgPT8ukaI/AAAAAAAAANg/Rli1l0wl9iM/s1600/starbucks.jpg
Don’t forget to …
THINK BIG
Photo from: http://beyondweblogs.com/wp-content/uploads/2014/01/steve-jobs-wallpaper.jpg
Articulate your BRAND positioning
Photo from: http://3.bp.blogspot.com/-1EOuTKhY5VM/TbCsc5rWZwI/AAAAAAAAAhM/X65grOrC_Os/s1600/Stand+Out+3.jpg
THANK YOU!
References: Fitness Studio Makes Full-Court Social Press by Wensdy Von Buskirk (2013): Snow-how; Coastline; Ostrobothnia Chamber of Commerce. How do I brand my business to stand out from the competition