Founder of

Nusli Wadia

Products of BRITANNIA

Britannia company was established in 1892, with an investment of ₹295.Initially, biscuits were manufactured in a small house in central Kolkata. Later, the enterprise was acquired by the Gupta brothers Mainly Nalin Chandra Gupta, a renowned attorney, and operated under the name of "V.S. Brothers." In 1918,

The Mumbai factory was set up in 1924.

Kerala businessman Rajan Pillai secured control of the group in the late 1980s, becoming known in India as the 'Biscuit King'

History

Growth and profitability

Between 1998 and 2001, the company's sales grew at a compound annual rate of 16% against the market, and operating profits reached 18%. More recently, the company has been growing at 27% a year, compared to the industry's growth rate of 20%. At present, 90% of Britannia’s annual revenue of Rs22 billion comes from biscuits.Britannia is one of India's 100 Most Trusted brands

Dairy products contribute close to 10% to Britannia's revenue

The company's factories have an annual capacity of 433,000 tonnes. The brand names of biscuits include VitaMarieGold, Tiger, Nutri choice Junior, Good day, 50 50, Treat, Pure magic , MilkBikis, Good Morning, Bourbon, Thin Arrowroot, Nice , Little Hearts among others.