OCR - LEVEL 3 CAMBRIDGE INTRODUCTORY DIPLOMA IN MEDIA - UNIT 14: CANDIDATE NAME: BRIAN MIGUEL INSUA CANDIDATE NUMBER: 6055 CENTRE NAME: ST ANDREWS CATHOLIC SECONDARY SCHOOL CENTRE NUMBER: 64135
1. O C R - L E V E L 3 C A M B R I D G E I N T R O D U C T O RY
D I P L O M A I N M E D I A - U N I T 1 4 : C A N D I D A T E N A M
E : B R I A N M I G U E L I N S U A C A N D I D A T E N U M B E R :
6 0 5 5 C E N T R E N A M E : S T A N D R E W S C A T H O L I C S E
C O N D A RY S C H O O L C E N T R E N U M B E R : 6 4 1 3 5
2. C O N T E N T S Preproduction Materials Mood Board Hand
Drawn Drafts Graphic Layout Flat Plan Photography Plan Equipment
Production Process Safe Working Practices Image Manipulation
Step-By-Step Desktop Publishing Step-By-Step Summary
3. C H A R M M O O D B O A R D Mojo - The Worlds Best Music
Magazine Kerrang - The Worlds Biggest Selling Weekly Rock Magazine
Q Discover Great Music In order to establish the vision for the
magazine, we created a mood board which encompasses all the
elements into a visual illustration which acts as a guide for
creating the magazine. The mood board includes mastheads, logos,
straplines, colours and images.
4. C H A R M H A N D - D R A W N D R A F T S Front Cover Sketch
V1Mojo July 2011 (#212)
5. C H A R M H A N D - D R A W N D R A F T S Front Cover Sketch
V2Mojo October 2014 (#251)
6. C H A R M H A N D - D R A W N D R A F T S Double Page Spread
Sketch V1Mojo July 2011 (#212)
7. C H A R M H A N D - D R A W N D R A F T S Double Page Spread
Sketch V2Mojo October 2014 (#251)
8. C H A R M G R A P H I C L AY O U T ( F R O N T C O V E R
)
9. C H A R M G R A P H I C L AY O U T ( D O U B L E PA G E S P
R E A D )
10. C H A R M F L AT P L A N
11. C H A R M F L AT P L A N
12. C H A R M P H O T O G R A P H Y P L A N Location (Time)
(Date) (Why?) Green screen image for clean background - allows for
modification of background. (best done indoors where good lighting
is available) (date?) Tonys garage - has a bar, darts - looks like
somewhere a band would hang out. (Thursday evening) (6 November
2014) Picture Needed/Required (Shot Type) (Props/Equipment/)
(Lighting) (Person/People) (Why) Colour images - to appeal to youth
- connote energy and youth - to be used on front cover for main
image. (Shot type - medium close-up of artist looking directly at
camera) (Props/Equipment - casual clothing for youth pop/rock genre
i.e. leather jacket, hoody, skinny jeans, trainers/ sneakers)
(People - 3 band members - 2 guys & 1 girl) Colour images - to
appeal to youth - connote energy and youth - to be used on double
page spread for behind-the-scenes images, album art - to support
article with images. (Shot types - medium, medium-close ups,
close-ups of artists practicing, hanging-out, writing lyrics)
(Props/Equipment - casual clothing for youth pop/rock genre i.e.
leather jacket, hoody, skinny jeans, trainers/sneakers) (People - 3
band members - 2 guys & 1 girl) Permission Needed (Who) (Why?)
Permission to use green screen from owner. Permission from
photography teacher to use photography room for lighting, location
and set-up of green screen. Permission from subjects to be featured
in the magazine. Permission from Tony, James and Amelia to be my
subjects. Permission from Tony to use his garage as a setting.
Potential Hazards/Risks (Location Specific) (Why?) Carry out a Risk
Assessment - Health & Safety at Work Act (1974) and Health
& Safety at Work Regulations (1999) - Requirement of qualified
first aider, Employer responsible for health, safety & welfare
(location, equipment must not endanger people), Duty of individual
to take reasonable care of themselves and any other person who may
be affected by his/her actions, Implement health & safety
measures based on risk assessment. Location Specific Risks -
Musical Instruments, Equipment, etc. Employers Liability Insurance,
Material Damage and Business Interruption Insurance. Carry out a
Risk Assessment - Health & Safety at Work Act (1974) and Health
& Safety at Work Regulations (1999) - Requirement of qualified
first aider, Employer responsible for health, safety & welfare
(location, equipment must not endanger people), Duty of individual
to take reasonable care of themselves and any other person who may
be affected by his/ her actions, Implement health & safety
measures based on risk assessment. Location Specific Risks - Darts,
Alcohol, Musical Instruments, Steps, Equipment, etc. Employers
Liability Insurance, Material Damage and Business Interruption
Insurance.
13. C H A R M P H O T O G R A P H Y P L A N These are the
inspirational images I used in order to get a feel for the style
and type of images I wanted to take and subsequently include in my
magazine.
14. C H A R M P H O T O G R A P H Y P L A N Contemporary images
for Charm magazine will be in colour - whilst articles focusing on
artists from the classic era of music will be accompanied by black
and white images. The images are of my friends garage, which he has
converted into a man cave - where there is a dart board, a TV and a
small bar amongst other things. As he is in a band himself, the
location is perfect for writing music and spending time with his
band members - which is the perfect setting for taking images to
accompany an article on Against The Current (contemporary up &
coming band).
15. C H A R M P H O T O G R A P H Y P L A N These are the
images I took, with the help of my friends Amelia, James and Tony.
Taken in Tonys converted garage, I attempted to match the style and
feel of the inspirational images on the previous slide - which was
a shot of the band members sat on the couch looking at the camera.
As the band members are quite young, I asked Amelia, James and Tony
to wear somewhat casual clothes - clothes that youth with a passion
of rock would wear. Thus, Tony wore a Gibson-branded shirt, Amelia
wore a leather jacket and James wore an AC/DC-branded shirt. One of
the two images on the left can be used for the main image in the
double-page spread.
16. C H A R M P H O T O G R A P H Y P L A N In these next set
of images, I based the look and feel of the images from the draft
interview (which used accurate information from several interviews)
in which Chrissy notes that the band spent a lot of time just
chilling out with each other. Thus, I asked Amelia, James and Tony
to play darts to try and capture the idea of the band members
simply bonding and having fun together, which is the only staged
image (top right). The two images bellow are improvised images of
the three of them just fooling around and having fun.
17. C H A R M P H O T O G R A P H Y P L A N And finally for the
front cover, I asked them to pose in front of a plain wall (which
would make creating the front cover image in Photoshop much
easier). Similar to my magazine of inspiration (Mojo), I attempted
to match the front cover image style - which was a medium shot of
the artist looking directly into the camera.
18. C H A R M P H O T O G R A P H Y P L A N Props needed were
primarily costume- related and instruments. In this sample image,
the instrument is a Fender acoustic guitar and the costume related
props were clothing items such as rock-themed clothing, leather
jackets, pendants etc. The Post-Production Effects that will need
to be applied to these images, in particular the Front Cover and
Double Page Spread images, will be to glamourise the subjects in
the images (increasing the brightness, retouching the images,
removing pimples etc, ) - in order to give the impression
perfection - consequently conveying their status and to further
bring out their Star Appeal (Richard Dyer).
19. C H A R M - P H O T O G R A P H Y E Q U I P M E N T Props
needed were primarily costume-related and instruments. In this
sample image, the instrument is a Fender acoustic guitar and the
costume related props were clothing items such as rock-themed
clothing, leather jackets, pendants etc.
20. C H A R M - P H O T O G R A P H Y E Q U I P M E N T These
items formed part of the main equipment used during the shoot. The
camera, my 650D with an STM lens, shoots high-res images and a
tripod was used to ensure that the images were composed correctly
and sharp. In terms of lighting, studio lights were used to ensure
that the subjects were lit correctly.
21. C H A R M - P H O T O G R A P H Y E Q U I P M E N T These
were the hardware and software requirements for producing Charm.
Photoshop CC 2014 was installed on the MacBook Pro for developing
the pre-production materials such as the Flat Plan and the draft
front cover and double page spread.
22. C H A R M P R O D U C T I O N P L A N Week Commencing
(November 3, 2014) Monday Tuesday Wednesday Thursday Friday Meeting
with team to establish publication date of magazine. Create
production schedule. Editorial meeting to decide content ideas for
upcoming issue, including features, articles, images, interviews.
Decide budget, allocating finances and resources for content
acquisition and production. Content acquisition - commission in-
house/external/free lance writers and editors to create content for
magazine. (Includes research by journalists & reporters for
stories, conducting interviews, producing images/ illustrations/
graphics etc.) Content acquisition - commission in-
house/external/free lance writers and editors to create content for
magazine. (Includes research by journalists & reporters for
stories, conducting interviews, producing images/ illustrations/
graphics etc.) Content acquisition - commission in-
house/external/free lance writers and editors to create content for
magazine. (Includes research by journalists & reporters for
stories, conducting interviews, producing images/ illustrations/
graphics etc.) Content acquisition - commission in-
house/external/free lance writers and editors to create content for
magazine. (Includes research by journalists & reporters for
stories, conducting interviews, producing images/ illustrations/
graphics etc.) Deadline Deadline Deadline Deadline Deadline (End of
Day November 3, 2014) (End of Day November 14, 2014) (End of Day
November 14, 2014) (End of Day November 14, 2014) (End of Day
November 14, 2014)
23. C H A R M P R O D U C T I O N P L A N Week Commencing
(November 10, 2014) Monday Tuesday Wednesday Thursday Friday
Content acquisition - commission in- house/external/free lance
writers and editors to create content for magazine. (Includes
research by journalists & reporters for stories, conducting
interviews, producing images/ illustrations/ graphics etc.)
Sub-editing/quality control - editors/ sub-editors check accuracy
of facts & information, spelling, punctuation & grammar,
ensure all pages follow house style. Sub-editing/quality control -
editors/ sub-editors check accuracy of facts & information,
spelling, punctuation & grammar, ensure all pages follow house
style. Layout - Layout team work on magazine layout and house style
(utilising Desktop Publishing Programs such as InDesign or
Pagemaker for layout and typesetting articles) Layout - Layout team
work on magazine layout and house style (utilising Desktop
Publishing Programs such as InDesign or Pagemaker for layout and
typesetting articles) Deadline Deadline Deadline Deadline Deadline
(End of Day November 10, 2014) (End of Day November 12, 2014) (End
of Day November 12, 2014) (End of Day November 17, 2014) (End of
Day November 17, 2014)
24. C H A R M P R O D U C T I O N P L A N Week Commencing
(November 17, 2014) Monday Tuesday Wednesday Thursday Friday Layout
- Layout team work on magazine layout and house style (utilising
Desktop Publishing Programs such as InDesign or Pagemaker for
layout and typesetting articles) Proofreading & Finalise
magazine - sample hardcopy printed for editorial team to review,
scrutinise & correct on DTP file. Printer Proofs &
Pre-Press - DTP file sent to printing company, including resources
namely fonts & images - printing company to print of several
review copies for editors for final checks. Once finalised, mass
printing commences. Mass Printing of magazine - mass published
ready for consumers. Distribution - printing company to package and
distribute to warehouse, where copies will be shipped/delivered/
distributed to consumers/retail. Deadline Deadline Deadline
Deadline Deadline (End of Day November 17, 2014) (End of Day
November 18, 2014) (End of Day November 19, 2014) (End of Day
November 20, 2014) (End of Day November 27, 2014)
25. C H A R M P R O D U C T I O N P L A N Week Commencing
(November 24, 2014) Monday Tuesday Wednesday Thursday Friday
Distribution - printing company to package and distribute to
warehouse, where copies will be shipped/delivered/ distributed to
consumers/retail. Distribution - printing company to package and
distribute to warehouse, where copies will be shipped/delivered/
distributed to consumers/retail. Distribution - printing company to
package and distribute to warehouse, where copies will be
shipped/delivered/ distributed to consumers/retail. Distribution -
printing company to package and distribute to warehouse, where
copies will be shipped/delivered/ distributed to consumers/retail.
Magazine Delivery Day - available in retail stores/ delivered to
consumers. Deadline Deadline Deadline Deadline Deadline (End of Day
November 27, 2014) (End of Day November 27, 2014) (End of Day
November 27, 2014) (End of Day November 27, 2014) (Beginning of Day
November 28, 2014)
26. C H A R M P R O D U C T I O N P R O C E S S As stated in
the plan, once the team meeting on November 3 to establish content
took place, the content acquisition phase began. As per the plan,
the interview was conducted and the images for the magazine were
taken on November 6, ready for editing starting November 11.
Permission to Use your Image in Charm Magazine 6 November 2014 Mr
Kay, By signing this document, you agree to the use of images of
you in Charm music magazine including all its respective forms,
such as Charms website, Charms social media and Charm magazine
itself. Signature Permission to Use your Image in Charm Magazine 6
November 2014 Mr Rossetti, By signing this document, you agree to
the use of images of you in Charm music magazine including all its
respective forms, such as Charms website, Charms social media and
Charm magazine itself. Signature Permission to Use your Image in
Charm Magazine 6 November 2014 Miss Morris, By signing this
document, you agree to the use of images of you in Charm music
magazine including all its respective forms, such as Charms
website, Charms social media and Charm magazine itself.
Signature
27. C H A R M P R O D U C T I O N P R O C E S S As stated in
the plan, once the content acquisition and editing phase was
completed on November 12, the layout team began to work on the
layout for Charms front cover and double page spread.
28. C H A R M P R O D U C T I O N P R O C E S S The final
versions of Charms front cover and double page spread were
completed on November 18, as planned - ready for printer proofs
and, upon approval, publication.
29. S A F E W O R K I N G P R A C T I C E S Safe working
practices when using the desktop publishing software (such as
Photoshop) include using the tools available within Photoshop to
streamline the production process and to ensure that the magazine
design remains consistent.
30. S A F E W O R K I N G P R A C T I C E S For instance, the
use of the eye dropper tool within Photoshop ensures that the
colours used in the magazine remain consistent - this is done by
sampling the colour of a pixel in an image - thus ensuring that the
colours used within the magazine remain consistent with the colour
scheme and the overall house style of the magazine.
31. S A F E W O R K I N G P R A C T I C E S Photoshop provides
two palettes for selecting colour: the colour palette and the
swatches palette. The swatches palette shows a range of default
selectable generic colours. However, the swatches palette allows
users to load custom swatch collections - which means that
previously saved colours can be used again. This, along with the
aforementioned eye dropper tool enables the same colours to be used
and as a result, maintain colour consistency throughout the
magazine and subsequent future magazine issues.
32. S A F E W O R K I N G P R A C T I C E S Another example of
safe working practices when working with desktop publishing
software would be the use of the ruler tool. This tool allows the
user to establish margins as well as rulers that can be manipulated
in order to position certain elements or plan the layout of
particular conventions. Consequently, this tool is used to ensure
that the layout and positioning of conventions, such as the
masthead or the cover lines, is consistent and straight. Similarly,
this tool ensures that elements are not placed in the area of the
page that won't end up being printed.
33. S A F E W O R K I N G P R A C T I C E S Organising layers
is an essential working practice. This ensures that elements are
easy to find and can be ordered easily to overlap certain elements.
Grouping layers into folders allows users to better organise and
consequently find the layers they are looking for. Similarly,
linking layers makes manipulating the positioning of certain
elements much easier. Likewise, hiding layers allows users to focus
on certain elements without having to see everything in the
document. Layers also allow non-destructive editing - which allows
for adjustments and manipulations to be made on layers rather than
the elements/images themselves - which in turn means that the
original image remains untouched and easily accessible.
34. S A F E W O R K I N G P R A C T I C E S One essential
working practice is the backing up of data and files. Computers can
crash, files can be corrupted, hard drives can fail - there are
many risks that could result in data loss. Consequently, the
importance of storing duplicate copies elsewhere ensures that loss
of work will not have a severe effect on the production of the
magazine.
35. S A F E W O R K I N G P R A C T I C E S Contingency plans
implemented into the production schedule will ensure that the
magazine is published without delay. Allocating contingency days
throughout the production of the magazine ensures that unforeseen
circumstances/ events that could potentially cause delays will not
impact the publication date of the magazine.
36. S A F E W O R K I N G P R A C T I C E S Additionally,
identifying risks through conducting a risk assessment will ensure
that the health and safety of those in the workplace. Risk
Assessments, particularly at the work place and on-location during
photo shoots identifies the possible risks that could potentially
cause harm to people and take reasonable steps to prevent this.
These are required to be carried out by law. Similarly, the
creation of a locations recce is used to assess the suitability of
a location for shooting. The primary reason for a location recce is
for health and safety - identifying the environment, equipment,
logistics and staff for health and safety reasons.
37. I M A G E M A N I P U L AT I O N 1.) After taking the
images, the first step was to import the images and open them in
Photoshop.
38. I M A G E M A N I P U L AT I O N 2.) Upon opening the
image, the next step was to unlock the layer that the image is on
so that the image could be manipulated and retouched.
39. I M A G E M A N I P U L AT I O N 3.) After unlocking the
layer by clicking on the lock, the image can now be edited.
40. I M A G E M A N I P U L AT I O N 4.) The next step was to
remove the background from the subjects. Using the Quick Selection
Tool (W), the background was removed and the three subjects was
selected.
41. I M A G E M A N I P U L AT I O N 5.) Each subject was then
carefully selected. The Refine Edge option from the Quick Selection
Tool (W) was used to refine the selection of the subject,
particularly the hair.
42. I M A G E M A N I P U L AT I O N 6.) Each subject was then
moved to the front cover photoshop document, for editing within the
context of the front cover.
43. I M A G E M A N I P U L AT I O N 7.) To add glamour effects
to each of the subjects, each must first be converted into a smart
object for non-destructive editing. This was done by right-clicking
on the layer and selecting Convert to Smart Object.
44. I M A G E M A N I P U L AT I O N 8.) Once the subjects have
been converted into Smart Objects, the next step was to make a copy
of each of the subject layers (cmd + j).
45. I M A G E M A N I P U L AT I O N 9.) Next, a Diffuse Glow
(under the Filters tab) was added. This added a glow to the
image.
46. I M A G E M A N I P U L AT I O N 10.) Following the Diffuse
Glow effect, an adjustment layer was added to increase the Vibrance
of the image.
47. I M A G E M A N I P U L AT I O N 11.) The next step was to
make the eyes more eye-catching. A composite snapshot (cmd + shift
+ alt + e) had to be taken before the eye-selection could
begin.
48. I M A G E M A N I P U L AT I O N 12.) After duplicating the
composite snapshot, using Quick Mask Mode, a brush selection was
made around the eyes.
49. I M A G E M A N I P U L AT I O N 13.) Using an adjustment
layer, vibrance and saturation were added to the eyes to make them
pop-out a little bit more.
50. I M A G E M A N I P U L AT I O N 14.) These effects were
then applied to the other two subjects as well as additional
saturation and contrast to produce the finished front cover
images.
51. D E S K T O P P U B L I S H I N G T O O L S 1.) In order to
produce the magazine that has been planned and visualised through
the pre-production materials, the use of a desktop publishing
application such as Photoshop is needed.
52. D E S K T O P P U B L I S H I N G T O O L S 2.) The first
step in creating the magazine is to create a new document for each
magazine page. One for Charms front cover and another for Charms
double page spread.
53. D E S K T O P P U B L I S H I N G T O O L S 3.) Upon
creating the empty canvas (in this case, for Charms front cover),
using the ruler tool (cmd + r) will enable the creation of margins
- this ensures that content remains on the printable area of the
page.
54. D E S K T O P P U B L I S H I N G T O O L S 4.) Referring
to the graphic layout, the ruler tool (cmd + r) is then used to
plan out where each magazine convention will go.
55. D E S K T O P P U B L I S H I N G T O O L S 5.) Once the
layout has been established, the magazine conventions can then
begin to be inserted. This can be done through the place tool or
simply dragged on to the document or created in Photoshop.
56. D E S K T O P P U B L I S H I N G T O O L S 6.) The
masthead, the strapline and the main image (after retouching and
post-production effects have been applied) are then placed onto the
canvas.
57. D E S K T O P P U B L I S H I N G T O O L S 7.) The cover
story, cover lines and featured artists are then placed onto the
canvas/created in Photoshop.
58. D E S K T O P P U B L I S H I N G T O O L S 8.) The
promotions in the top left and right of the front cover are added,
along with the unique selling point of the issue and the barcode
with price and social media icons included.
59. D E S K T O P P U B L I S H I N G T O O L S 9.) The front
cover is now finished, pending approval before printing and
publication. (To hide the rulers, cmd + h).
60. D E S K T O P P U B L I S H I N G T O O L S 10.) The same
process applies to the double page spread. The first step is to
create the double page spread document with the appropriate
document size.
61. D E S K T O P P U B L I S H I N G T O O L S 11.) Once the
canvas is set up, using the ruler tool (cmd + r) the margins are
then put in place for the printable area and for the layout of the
double page spread conventions. Based on the graphic layout, the
left will contain the image whilst the right will contain the
content.
62. D E S K T O P P U B L I S H I N G T O O L S 12.) Using the
layout guidelines from the ruler tool, the main heading, stand
first, drop capital and main body are positioned on the page.
63. D E S K T O P P U B L I S H I N G T O O L S 13.) The images
(after retouching and post-production effects are applied) and
caption are then added to the double page spread.
64. D E S K T O P P U B L I S H I N G T O O L S 14.) Finally,
the house style and any extras are added. These include
technological convergence in the form of social media and website
links, fact files, pull-out quotes etc.
65. D E S K T O P P U B L I S H I N G T O O L S 15.) The double
page spread is now finished, pending approval before printing and
publication. (To hide the rulers, cmd + h).
66. S U M M A RY Learning Objective 3 Explained Charms pre-
production materials, namely the mood board, the front cover &
double page spread hand drawn drafts (and the front cover and
double page spreads that inspired them), the front cover and double
page spread graphic layouts, the magazine flat plan and photography
plan.
67. S U M M A RY Learning Objective 3 Outlined the equipment
needed to produce the magazine such as the props (i.e. Fender
acoustic guitar), photography equipment (i.e. Cannon 650D DSLR) and
post- production equipment (i.e. Photoshop)
68. S U M M A RY Learning Objective 3 Presented a walkthrough
of the magazine production process, explaining the content
acquisition phase, editing and layout phase and printing and
distribution phase. Evidenced safe working practices throughout
magazine production process. Permission to Use your Image in Charm
Magazine 6 November 2014 Mr Kay, By signing this document, you
agree to the use of images of you in Charm music magazine including
all its respective forms, such as Charms website, Charms social
media and Charm magazine itself. Signature Permission to Use your
Image in Charm Magazine 6 November 2014 Mr Rossetti, By signing
this document, you agree to the use of images of you in Charm music
magazine including all its respective forms, such as Charms
website, Charms social media and Charm magazine itself. Signature
Permission to Use your Image in Charm Magazine 6 November 2014 Miss
Morris, By signing this document, you agree to the use of images of
you in Charm music magazine including all its respective forms,
such as Charms website, Charms social media and Charm magazine
itself. Signature
69. S U M M A RY Learning Objective 3 Presented a walkthrough
of the techniques used whilst using Photoshop to manipulate and
retouch the images taken for the magazine, adding glamour and star
appeal (Richard Dyer) to the images.
70. S U M M A RY Learning Objective 3 Evidenced the use of
desktop publishing tools (Photoshop) to create the front cover and
double page spread of Charm music magazine.