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CREATIVE CRITICAL REFLECTION WANJIRA KARUNDITU (0764) NAIROBI INTERNATIONAL SCHOOL (KE045)

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  1. 1. CREATIVE CRITICAL REFLECTION WANJIRA KARUNDITU (0764) NAIROBI INTERNATIONAL SCHOOL (KE045)
  2. 2. HOW DOES YOUR PRODUCT USE OR CHALLENGE CONVENTIONS AND HOW DOES IT REPRESENT SOCIAL GROUPS OR ISSUES? This magazine represents how girls of different ethnic backgrounds face insecurities because of how society expects you to look. The magazine looks at how girls face the challenge of having light skin you are considered more attractive. Having been a certain body size you determines who you are and if you are mixed race there is a certain way you are supposed to look. For example, for my cover page , my model is short, she isnt the average model, she is no size zero. With this I am just expressing to girls that you need to be proud and confident and also I am breaking the norm of magazine cover girls having to be the clich tall and skinny.
  3. 3. Even models in the magazines are of different ethnic backgrounds and are of different body shapes and sizes. This magazine challenges the idea of that being a size zero is beautiful. The magazine just encourages girls to be comfortable in their own skin.
  4. 4. When it comes to the conventions that my product follows on the cover page, is where the barcode is located at the bottom whereby the reader can focus on the cover image, the position of the date, is just inform the reader that it is a monthly magazine. Another way in which I followed the conventions, would be by giving little insights of what is inside of the magazine through the cover lines and the fact that is to just to get their attention. Looking at the font and colours such as pink, green, yellow and purple, give a very summer feel to the magazine and also very simple. I have left the masthead in the largest text and also a different colour and font type to ensure that it is noticeable. Another convention followed on the cover page is the direct mode of address, the model is directly looking into the camera.
  5. 5. HOW DOES YOUR PRODUCT ENGAGE WITH AUDIENCES AND HOW WOULD IT BE DISTRIBUTED AS A REAL MEDIA TEXT? How this product engages with its audience is through, the content on the cover page, the contents page, and the double page spread. As a teenage girl I know what us young girls are interested in but I also asked students in my school within the age group of 13-17. When it comes to the cover page, the content looks at the interests of young teenage girls are into fashion, beauty and summer. Looking at colour scheme, I chose bright colours but not too bright because I wanted to go with the theme of summer and keep it subtle. The different kinds of font is to show the various topics in the magazine and the fact that there are some words underlined is to just to get peoples attention. For example, the puffs such as, double issue, the freebies and the swimsuit issue. For the contents page, I chose different colours to bring up a certain pop which brings in an element of fun. The font for the editors note looks like handwriting, which brings an element of scrapbooking which teenagers are into, this just emphasizes on how I brought out what most teenagers like to do and incorporated it into my magazine by how I place my pictures and also the font used.
  6. 6. The double-page spread, for this, I chose to have an article, just giving advice to girls encouraging them to embrace themselves, I used quotes. This was just to let girls know that they are perfect no matter what skin colour, body shape and size. For the other page, I decided to show the questions I asked different three girls that represent different ethnic backgrounds and different body types. This was so that my audience can relate to these girls and also understand that they are not the only ones facing insecurities. Why I called the article LOVE YOURSELF UNCONDITIONALLY is to send out the message that you are beautiful and that you should feel comfortable in your own skin. The use of a selfie ( the black & white picture) just shows how I interact with audience by incorporating the things that they are into. The language of the article is simple, just get the message out there and also for them to understand that they are not alone when it comes to feeling insecure.
  7. 7. When it comes to distribution, if it were a real media text, I would like to get an application created for my magazine, this to show the impact of digital technology on distribution, another way I would like my product is that one can order for one online and it will be posted to them. And finally salons, schools, retail stores e.g. Woolworths, Mr. Price etc. and bookstores.
  8. 8. HOW DID YOUR PRODUCTION SKILLS DEVELOP THROUGHOUT THIS PROJECT? With this project, I realised that every media product has stages; pre-production, production and post-production. During pre-production, I got the idea of basing my products idea on insecurities and with the up-coming Dove adverts I decided that my article will be of advice to young girls. I used blogs, websites and my personal experience to get data for my project. This teaching me to broaden my research skills, I also used primary research, open ended questionnaires this would bring up the up how people ended up feeling insecure. For the magazine layout, I did my research on magazines just to help me come up with an idea with my layout for my whole magazine especially for my target audience. For the production stage, when it came to taking pictures, I learnt more about lighting especially on the fact that I was relying on natural lighting. When it came to creating the magazine I used, Ms Publisher, through using this software I learnt more about how I should do my layout and also that I have to correct grammar and spelling teaching this is because I was my own editor and writer.
  9. 9. Throughout this project, I blogged about my product. This helped in teaching me how new media plays a big role, hence even putting in the position of being a blogger giving me an experience, so all in all I know how to create a blog and also make use of it.
  10. 10. HOW DID YOU INTEGRATE TECHNOLOGIES- SOFTWARE, HARDWARE AND ONLINE - IN THIS PROJECT? 1. Software For this project, the software I used was Ms publisher to create my magazine, this software helped me in the layout, especially when it comes to positioning the images and texts. I used this software to create a magazine that is appealing to my audience, just look at the colour scheme, fonts and images. 2. Hardware I used a Sony camera and my phone( Samsung Galaxy S3 mini) to take good quality pictures, just to bring out an element of fashion and beauty of my models. This was to add vibrance to my project and give it a sense if colour. My laptop played an important role in this project because without it I wouldnt have been able to create my magazine, it was used for different purposes; To blog To surf the net- to collect information To create the magazine To keep my photos
  11. 11. 3. Online I blogged about the all stages for this project to show the process it took to come up with the final project. This would bring the element of new media and how it has made such an impact. http://wanjirakarunditu.blogspot.com/
  12. 12. THE PROBLEMS I EXPERIENCED Sometimes my laptop would hang, this would take up a lot time, meaning it took longer for me to finish coming up with my project. Another problem was that when taking the photos, I was relying on natural lighting and the weather that day was dull, so finding the a reasonable place with good lighting was difficult.