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1st Enterpreneur Week of Greece February 2012, Athens
Elias Aravantinos, CityU College
The path
to Social Media 2.0
An alternative
for successful
entrepreneurs and business
Problem and Need Real SME problem The easy path Alternative solution CityUnity College
Agenda
Prolem
•More than 100,000 SMEs will go bankrupt
•1,000,000 Greeks with University Degrees
•Unemployment rises
•Innovation and creativity, fun?
Need
•SMEs need to go social.
•SMEs need advise to explore new Internet opportunities
STATUS
REAL PROBLEM
•WHO IS WHO?
THE EASY SOCIAL PATH
Where is your social media plan?
Who CAN DO IT?
Bachelor and Master in Communications
– Social Media
Diploma’s Modules
Content for Disgital Communications
Digital media and society
Mobile Marketing
International Relations and Social Media
Integrating marketing into Social Media
Legal framework
Corporate rensponsibility
Then WHAT?
• Continue you education at the College
• Promote your startup
• Work as a Social Media Strategist
CityU College was founded in 1999 www.cityu.gr Bachelor Master Study Abroad Distant Learning
Business Administration,
Hospitality & Tourism Management,
Technology,
Psychology,
Education,
Maritime,
Sport Sciences,
Graphic Arts and Interior Design.
City University of Seattle (USA)
Liverpool John Moores University (United Kingdom)
University of Nish (Serbia)
Staffordshire University (United Kingdom)
University of Wales (United Kingdom)
University of Strasbourg (France).
I invite you all…
Follow this link for info http://cityu.gr/gr/Content/2/1376/0/Diploma-in-Social-
Media.html
Follow us on Facebook ->
http://www.facebook.com/pages/City-Unity-College-Diploma-in-Social-
Media/211553602255209
• Thank you
Elias Aravantinos
Professor, CityUinity College
Twitter: eliasara, cityucollege