1.3.1 Characteristics of a Successful Enterpreneur

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    1.3.1

    6/23/2009 1CHSE BUSINESS DEPARTMENT

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    Mind map

    Entrepreneur

    Characteristics

    Motives

    Leadershipstyles

    Mc Gregorstheory

    Successfulentrepreneurs

    Definitions

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    JEFF BEZOS

    Founded Amazon.com

    Chief Executive of Amazon.com

    He is the co-founder, Chairman, and CEO of

    Apple Inc.

    Steven Paul Jobs III

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    Duncan BannatyneDirector of Bannatyne Enterprises

    RICHARD BRANSON

    Founder of VIRGIN brand and ownerof over 360 companies

    6/23/2009 4CHSE BUSINESS DEPARTMENT

    http://images.google.mv/imgres?imgurl=http://i31.photobucket.com/albums/c355/mattsontherise/Richard-Branson-2.jpg&imgrefurl=http://profile.myspace.com/index.cfm?fuseaction=user.viewprofile&friendid=144130715&h=500&w=433&sz=32&hl=en&start=60&tbnid=6yCzLuXiv_IDHM:&tbnh=130&tbnw=113&prev=/images?q=richard+branson&start=54&gbv=2&ndsp=18&hl=en&sa=N
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    DefinitionsMeaning of enterprise:An enterprise

    is the business organization that is

    formed and which provides goods andservices, creates jobs, contributes tonational income, exports and overall

    economic development. Factors of anenterprise are land, labor, capital andentrepreneur.

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    DefinitionsMeaning of entrepreneur:An entrepreneur is the

    person who bears risk, unites various factors ofproduction to exploit the perceived opportunities in

    order to evoke demand, create wealth andemployment.

    The word derived from the French entre (to enter)and predndre(to take). It was first defined by theIrish economist Richard Cantillon.

    A female entrepreneur sometimes known as anentrepreneuse.

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    DefinitionsMeaning of intrapreneur: Is an individual who

    acts like an entrepreneur but from inside the

    confines of a large organization or corporation.These people within the organization work hardand bring the innovative thought into practice.

    Meaning of entrepreneurship: Entrepreneurship

    can be described as a process of action anentrepreneur undertakes to establish his enterprise.

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    Characteristics of an entrepreneur Initiative: showing the spark to seize the

    opportunities, without being intimidated by

    the thought why is no one else doing thisalready; this requires self confidence andthe ability to cope with.

    Planner: entrepreneur frames realisticbusiness plans and follows them rigorouslyto achieve the objectives in a stipulated time

    limit.6/23/2009 9CHSE BUSINESS DEPARTMENT

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    Resilience and determination: to see throughif the going gets tough, backed by simple hardwork. Readily recovering form shock or distress.

    Innovation/Creative: Innovation is the specific

    tool of entrepreneurs, the means by which theyexploit change as an opportunity for a differentbusiness or a different service. It is capable ofbeing practiced.Entrepreneur thoughts and way

    of doing things will be different than others. Forexample innocent drinks, Richard Branson, BillGates etc.,

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    Risk bearer: entrepreneur accepts risk they select amoderate risk situation and they understand andmanage risk. He has to guarantee wages toemployees, interest on capital, rent to the landlord

    without any guarantee of returns. High degree ofvision, foresight, and imagination are required tohandle risks. Take calculated risks, weighing up thepotential risks and rewards.

    Opportunity explorer: entrepreneur identifiesopportunities. The seize opportunity and convertthem into realistic achievable goals.

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    Self confidence: entrepreneurdirects his abilities towards theaccomplishment of goals with the

    help of his strengths and weaknesses.Motivator: entrepreneur influence

    and initiate people and make themthink in his way and act accordingly.

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    What motivates entrepreneurs?Entrepreneur is motivated by three

    motives (motives means which are

    attracts and stimulate the person (i.e.entrepreneur) to do the business)

    Profit motive

    Non profit motive (Socialresponsibility)

    Ethical Stance.6/23/2009 13CHSE BUSINESS DEPARTMENT

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    Ethical uniforms at Tesco. Smart kidscan be stylish and ethical by choosingTesco's recycled, organic or Fair trade

    cotton ranges.

    Tesco wins green awardBusiness in the Community has recognizedus as the green leader with a prestigiousenvironmental award!

    The big tick award6/23/2009 14CHSE BUSINESS DEPARTMENT

    http://www.tesco.com/greenerliving/what_we_are_doing/environmental_awards.page?http://www.tesco.com/greenerliving/what_we_are_doing/ethical_clothing.page?
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    Tesco is the first supermarket to trial labelsshowing the carbon footprint of theproducts you're buying.

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    http://www.tesco.com/greenerliving/what_we_are_doing/green_clubcard_points/default.page?http://www.tesco.com/greenerliving/what_we_are_doing/carbon_labelling.page?
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    LeadershipLeadership is the process of influencinggroup activities towards the accomplishment

    of goals in a given situation.Leadership depends on three things such as

    the individual, the follower and the

    condition.Management is doing things right,

    leadership is doing the right things (Peter

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    What leader does?Leader develops teamwork

    Leader represents his/her subordinators

    Leader uses power properly

    Leader manages the time well

    Leader strives for effectiveness

    Leader counsels appropriately

    Leader sets realistic goals.

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    IMPORTANCE OF LEADERSHIPAid to authority

    Motive power to GroupEfforts

    Basis for cooperation

    Integration of formal andinformal organization

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    FACTORS AFFECTING LEADERSHIP

    STYLES AND APPROACHESThe task

    The tradition of the organization

    The type of labor force

    The group size

    The leaders personality

    Group personality

    Time

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    Types of leadership stylesAutocratic Style

    Democratic Style Paternalistic Style

    Free Rein or Laissez Faire leadership

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    Autocratic styleLeader makes decisions without reference

    to anyone else, quick and decisive.

    High degree of dependency on the leaderCan create de motivation and alienation

    of staff

    May be valuable in some types of businesswhere decision need to be made

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    Evaluation Advantages It permits quick decisions

    as a single person takesdecisions

    It provides strongmotivation and satisfactionto the leader.

    It can be successful wheresubordinates are reluctantto take initiative

    Decisions and direction ofbusiness will be consistent.

    Disadvantages It leads to frustration, low

    morale and conflict whichaffect organizational

    efficiency Subordinates highly

    dependent upon leaders. Supervision needed which

    increases supervision cost.

    Insecure and afraid of leaderspower There is resistance to change

    as workers feel harassed anddisturbed.

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    Democratic style Decentralize power and authority Encourages decision making from different perspectives

    leadership may be

    Emphasized throughout the organization. May helpmotivation and involvement Consultative: Process of consultation before decisions are

    taken Persuasive: leader takes decision and seeks to persuade

    others that the decision is correct. Workers feel ownership of the firm and its ideas improves

    the sharing of ideas and experiences within the business. Itwill delay decision making.

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    EvaluationAdvantages It reduces resistance to

    change and increasesacceptance of new ideas.

    It improves the attitudes ofemployees towards their jobsand the organization

    It increases cooperation

    between management andworkers

    It improves employee moraleand reduces complaints or

    grievances

    Disadvantages

    It may delay in decisions

    It may be used covertly to

    manipulate employees. Participation will not be

    meaningful unless thesubordinates understandthoroughly the complex

    problems of the organization. It may not be liked by people

    who want minimuminteraction with superiors andcolleagues.

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    PaternalisticLeader acts as a father

    figurePaternalistic leader makesdecision but may consult

    Believes in the need tosupport staff

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    EvaluationAdvantages can get loyalty low labor turnover

    it emphasis on social needs It guides, helps and protect

    the followers. Good working conditions Fringe benefits

    Welfare facilities andservices.

    Disadvantages Employees may resent the

    leaders gratitude in industrialorganizations.

    Little opportunity to exerciseinitiative to grow and realizetheir full potential.

    Groups will becomedependent.

    They may become dissatisfiedwith leader. It is similar to autocratic It will not allow subordinate

    to take decisions.

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    Free Rein or Laissez - Faire This is also called free rein style of leadership It avoid power and responsibility Group members train themselves and provide their own

    motivation Leader plays only a minor role Let it be the leadership responsibilities are shared by all Can be very useful in business where creative ideas are important Can be highly motivational, as people have control over their

    working life. Can make coordination and decision making, time consuming

    and lacking in overall direction Relies on good team work Relies on good interpersonal relations.

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    EvaluationAdvantages complete freedom to

    subordinates improves theirmotivation and morale

    There is maximumopportunity for thedevelopment of subordinates.

    May bring best out of highlyprofessional or creativegroups.

    Disadvantages

    There is abdication of formalleadership role; informal leadersemerge to fill the void.

    The group does not get thebenefit of leaders inspiredmotivation, guidance and socio emotional support.

    It can succeed only when the

    followers are highly mature, ableand self motivated.

    It ignores the managerscontribution just as autocraticleadership ignores the

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    Evaluation continued.. All persons are given the

    chance to express themselvesand to function relativelyindependently.

    No supervision, it reducessupervision expenses

    No bossism

    Flexibility in doing work

    May not be deliberate, but badmanagement

    Staff lack focus and sense ofdirection, Muchdissatisfaction

    Lack of group cohesion andunity toward organizationalobjectives.

    Without leader, the groupmay have little direction and alack of control.

    The result can be inefficiencyor, even worse, chaos.

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    Douglas McGregor Theory X and Theory Y

    It was an attempt to apply implications of

    Maslow, Taylor and Mayo It is not dividing the employees into two

    categories but it is the manager perspectiveabout employees

    It assumes theory X employees are lazy theory Ypeople are active/motivated

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    Theory X is based on the following

    assumptionsPeople in general have an inherent

    dislike for work and avoid it if they

    can. They are basically lazy and liketo work as little as possible.

    Most people have lack of ambitionWorkers are motivated by money

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    Assumptions continued ..Workers are selfish, ignore the

    needs of organizations avoidresponsibility and lack ambition

    They are by nature resistant to

    change. They lack creativity andprefer to maintain status quo.

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    Theory Y is based on the following

    assumptionsManager assumes that employees are motivated.

    Workers have many different needs which

    motivates them Workers can enjoy work

    If motivated, workers can organize themselves andtake responsibility

    Management should create a situation whereworkers can show creativity and apply their jobknowledge.

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    The concept of McGregor to

    motivate X employeesAutocratic leadership is required

    because workers need more control

    Decision making can be centralized

    Apply scientific management (i.e.

    money is motivating factor)Pay and punish.

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    The concept of McGregor to

    motivate theory Y employeesA democratic or even free rein style

    of leadership is required

    Decentralization of decisionmaking

    Encouraging the employees to domore work.

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    EvaluationAdvantagesManagers can take the

    decisions according to

    X and Y Competition between X

    and Y employeesincreases efficiency

    Management controlcan be possible

    DisadvantagesEmployees dislike

    the discriminationConflicts between

    Y and X employees

    Managementbiased to Yemployees.

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    Criticism The main contribution of McGregor is that he helped to

    crystallize and set in right perspective the findings of theHawthorne Experiments. One might get the impression

    that Theory X is bad and Theory Y is good. This is nottrue as in practice people do not belong to either of thetwo extremes. An enterprise man shares the traits of boththe theories and the emphasis shifts with changes in

    environment and motives. Therefore, it is a combinationof both. Theory X and Theory Y will be more effective thaneither of the two alone.