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Using All of the Tools in the Social Media Toolbox Beyond Traditional Online Education Beyond Traditional Online Education ALISE Distance Education SIG ALISE Distance Education SIG Judi Moreillon, Assistant Professor Judi Moreillon, Assistant Professor and Ruth Nicole Hall, Doctoral Student and Ruth Nicole Hall, Doctoral Student School of Library and Information Studies School of Library and Information Studies Texas Woman Texas Woman’ s University s University Denton, Texas Denton, Texas January 2014 January 2014 Image Created at Wordle.net

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In LS5633: The Art of Storytelling graduate student candidates use digital tools to create and disseminate advocacy stories. They base their stories on ALA and other competences. They also increase their expertise in communicating library values to stakeholders and use social networking venues to seek feedback from authentic audiences. Presenters will discuss the tool choices for digital storytelling and how they are used in this class.

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Using All of the Tools in the Social Media Toolbox

Beyond Traditional Online EducationBeyond Traditional Online Education

ALISE Distance Education SIGALISE Distance Education SIGJudi Moreillon, Assistant ProfessorJudi Moreillon, Assistant Professor

and Ruth Nicole Hall, Doctoral Studentand Ruth Nicole Hall, Doctoral StudentSchool of Library and Information StudiesSchool of Library and Information Studies

Texas WomanTexas Woman’’s Universitys University

Denton, TexasDenton, Texas

January 2014January 2014

Image Created at Wordle.net

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https://ls5633.wikispaces.com/Digital_Advocacy_Stories

Assignment: Digital Advocacy StorytellingAssignment: Digital Advocacy Storytelling

Digital Advocacy Stories: A Pedagogical Tool for Digital Advocacy Stories: A Pedagogical Tool for Communicating and Strengthening Library ValuesCommunicating and Strengthening Library Values

JELIS, Vol. 55, No.1JELIS, Vol. 55, No.1

QR Code created with Unitag

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What is What is digital storytelling?digital storytelling?

Digital storytelling involves combining three Digital storytelling involves combining three or more of these elements: voice, music, or more of these elements: voice, music, still or video images, text, and technology still or video images, text, and technology tools to tell a story. Unlike a face-to-face tools to tell a story. Unlike a face-to-face oral story where the teller is present, a oral story where the teller is present, a digital story is intended to be shared digital story is intended to be shared asynchronously.asynchronously.

Digital storytelling is a ideal venue for Digital storytelling is a ideal venue for advocacy.advocacy.

Image Created at Wordle.net

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Our Goals: Guide students as theyOur Goals: Guide students as they Become enculturated into a community of

practice (Wenger, 1998) Develop as passionate practitioners who can

lead and sustain the profession (Schön, 1987; Welch, Reynolds, & Carroll, 2013; Yukawa, 2010)

Employ social media to share beliefs, passions, and values with a wider audience (Berger, 2010; Jenkins et al., 2009)

Engage in reflective practice to develop workplace skills (Dequoy & Stefl-Mabry, 2012)

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Assignment ProcessAssignment Process  

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Evaluating a Digital Advocacy Evaluating a Digital Advocacy StoryStory

Using the rubric to evaluate an exampleUsing the rubric to evaluate an example

Vision-building Story: Vision-building Story: ““Coteachers: Step Coteachers: Step Out of the Box - TogetherOut of the Box - Together””

Rubric available at: Rubric available at: http://ls5633.wikispaces.com/Digital_Advocacy_Storieshttp://ls5633.wikispaces.com/Digital_Advocacy_Stories

Sample story at: http://animoto.com/play/XGIyUfLHY32MGpDQdj6vKA

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Initial StepsInitial Steps

Passion and values based on professional competencies discussion in Blackboard

Posted meme (slogan), one-sentence theme, and social media dissemination plan

Individual feedback from instructor

Drafted their story

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Bubbl.us Cacoo Mind42 Mindomo Padlet Popplet

Linked from http://ls5633.wikispaces.com/Digital_Advocacy_Stories

Recommended Tools for Storyboarding

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Digital StoryboardingDigital Storyboarding

ALSC CompetenciesALSC Competencies: : Family Literacy ProgrammingFamily Literacy Programming

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Digital StoryboardingDigital Storyboarding

AASL CompetenciesAASL Competencies: : School Library ProgrammingSchool Library Programming

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Animoto Go!Animate iMovie (software) MovieMaker (software) Pinnacle (app) Storybird VoiceThread Linked from:

http://ls5633.wikispaces.com/Digital_Advocacy_Stories

Recommended Tools for Digital Story Production

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Social MediaSocial MediaToolboxToolbox

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Social MediaSocial MediaToolbox Toolbox

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Digital StorytellingDigital Storytelling

Advocacy, Memes, and MessagesAdvocacy, Memes, and Messages

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Digital StorytellingDigital Storytelling

Advocacy, Memes, and MessagesAdvocacy, Memes, and Messages

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FotobabbleMybrainsharkPreziVokiVoiceThreadYodioLinked from: http://ls5633.wikispaces.com/Digital_Storytelling

Recommended Tools for Digital Story Reflection

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Digital ReflectionsDigital Reflections

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Post-assignment SurveyWhich part(s) of the process of participating in A.2.3 helped you solidify your library/education value? Choose as many as appropriate.

Online Discussions 50%Developing the Story 65%Seeking Feedback 40%Revising the Story 25%Reflecting on the Story 50%

As a result of participating in this assignment, the value I selected:

Strengthened 60%

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What We LearnedWhat We Learned

Instructor feedback essential early in the Instructor feedback essential early in the processprocess

Authentic use of social media but receiving Authentic use of social media but receiving critical feedback from targeted audiences critical feedback from targeted audiences problematic problematic

Passion connected with valuesPassion connected with values

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References Berger, P. (2010). Student inquiry and Web 2.0. School Library Monthly,

26(5), 14-17.

Dequoy, E., & Stefl-Mabry, J. (2012). Retrospective reflection: Insight into pre-service school librarians’ competencies and skill development as revealed through field notes. School Library Research, 15. Retrieved from http://www.ala.org/aasl/slr/volume15/dequoy-stefl-mabry

Jenkins, H., Purushotma, R., Clinton, K., Weigel, M., & Robison, A. J. (2009). Confronting the challenges of participatory culture: Media education for the 21st century. Chicago, USA: The John D. and Catherine T. MacArthur Foundation.

Schön, D. (1987). Educating the reflective practitioner. San Francisco, CA, USA: Jossey-Bass.

Welch, B., Reynolds, S., & Carroll, M. (2013). Constructing the passionate practitioner to inspire and sustain the profession. Paper presented at the Association for Library and Information Science Education Conference, Seattle, WA, USA.

Wenger, E. (1998). Communities of practice: Learning, meaning, and identity. Cambridge, UK: Cambridge University Press.

Yukawa, J. (2010). Communities of practice for blended learning: Toward an integrated model for LIS Education. Journal Of Education For Library & Information Science, 51(2), 54-75.

All Logos from Tool Homepages – Word Cloud created at Wordle.net