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Curtin University is a trademark of Curtin University of Technology CRICOS Provider Code 00301J Dr Tama Leaver, Curtin University A Death on Facebook? Social Media and Posthumous Profiles. 24.10.2013

A Death on Facebook? Social Media and Posthumous Profiles

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Due to their size, online platforms and social networking services are increasingly having to deal with the question of deceased users. Facebook offers to either memorilise or delete Facebook accounts after the user has died, while other companies such as Google may allow access, but only after extremely laborious processes, which include mailing legal identification and death certificates. Google has the additional challenge of linked services, meaning deleting the overall user account also deletes content such as YouTube videos by the deceased user. Google, however, has made strides in this area recently with a Inactive Account Manger, although that, too has its limitations. In general, official digital death policies are very blunt. Emerging digital legacy and asset management companies are allowing users to bequeath their online profiles and tools to others, allowing more complex posthumous management and curation. Digital death will increasingly need to be addressed, and more nuanced options made available, as the number of deceased users grows, while more and more of their legacy is only available online.

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Page 1: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Dr Tama Leaver, Curtin University

A Death on Facebook? Social Media

and Posthumous Profiles.24.10.2013

Page 2: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Outline

Facebook

Google

Emerging Solutions and Future Directions

23.10.2013IR14 Preconference

Page 3: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Page 4: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

I. Facebook

Page 5: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Facebook: Memorialize (Default) or Delete

Source: https://www.facebook.com/help?page=842

Page 6: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Facebook: Memorializing Accounts

Source: https://www.facebook.com/help?page=842

Page 7: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

No ownership

No digital assets, no digital will.

‘Rights’ revert to Facebook.

Page 8: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Facebook …

ALL (memorial) or NOTHING (deleted).

No CURATION of the final memorialised page.

(Many loved ones ‘drive’ the account after someone dies since they’ve been left the password).

CONTEXT COLLAPSE (Marwick and boyd, 2011).

Memorialised = space to remember, space to post about the deceased.

Also memorial pages (created specifically, not timelines) but that brings the grief trolls.

25.09.2013

Page 9: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

It’s hard to sell ads to dead people.

But you can sell ads at the funeral.

Sustainable?

Page 10: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

II. Google

Page 11: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Single Sign-On.

All your Google eggs in one basket.

Deleting a Google Account (eg delete Gmail) now kills everything else (eg YouTube videos).

24.10.2013IR14

Page 12: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Google Inactive Account Manager

24.10.2013IR14

Page 13: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Minimum Timeout Period 3 Months …

24.10.2013IR14

Page 14: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Share or Delete.

24.10.2013IR14

Page 15: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

III. Emerging Solutions and Future Directions

Page 16: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Perpetu (and other legacy managers)

24.10.2013IR14

Page 17: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Summary & Recommendations

at present the official policies of social media companies and online corporations are minimal and relatively blunt;

where a single account or authentication service is a gateway to different tools, services and content, there should be some ability to separate and curate these posthumously, allowing final curatorial decisions by digital executors;

due to the lack of available options and the lack of awareness of official options, many users resort to ad hoc responses, such as transferring control of online profiles to immediate family members after a user’s death (ie leaving the password) which currently violates most Terms of Use etc;

24.10.2013IR14

Page 18: A Death on Facebook? Social Media and Posthumous Profiles

Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J

Summary & Recommendations

as digital executors and online wills increasingly address social media, policies and practices will need to emerge which provide more fine-grained control over the digital legacies; and

private corporations will increasingly need to officialise their position on the maintenance of posthumous profiles, and re-evauluate these positions in light of actual uses;

Companies should commitment to either maintain or export the user data of deceased users in accordance with their wishes.

24.10.2013IR14