BRING PRODUCTIVITYTO THE FINNISHWORKPLACES IN A DIGITALWAY!Pekka Puustinen, Dr. (econ.)Chief Customer Officer

• Quality of leadership• Occupational health• Skills • Motivation• Practices• …..?

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WHAT BOOSTS PRODUCTIVITY?

CASE ILMARINEN One third of Finnish companies

are Ilmarinen’s customers.

Ilmarinen’s well-being at workservices are proven to behighly effective and offered to our customers mainly in face-to-face services, seminars and in our website.

Digital and mobile services for customers will play an important role in future. Ilmarinen’s first, true mobile app “Parempi vire” is currentlyon pilot-stage.

Parempi vire is a corporate quality of working life app thataims to bring productivity to the workplace by boostingindividual wellbeing and increasing team spirit at the workplace. Parempi vire is done in collaboration with HeiaHeia social fitness apps.

Ilmarinen aims to take a new role in Finnish society by helping our customer companies to be more effective, healthier, better managed, and in the end more successful.

With Parempi vire app, we want to deepen the customer relationship by being part of daily lives of our customers companies top management (B2B) and also all customer employees (B2C).

Via Parempi vire app we get more versatile personal and community stats that make it possible for us to track changes in routines and in the end take a new role by helping and guiding our customers towards greater success.

Situation Complication

What kind of new value, howand to whom can Ilmarinen create via Parempi vire appwith aim to support bothpersonal and corporate success of our customers, and have a new role in daily livesof our customers companiestop management (B2B) butalso all customers employees(B2C)?

Question?

Answer

DEFINING THE PROBLEM

REACTING TO PROBLEM

REPORTS AND ACTIONS

To Executives (HR, CEO, CFO…)

CASE ILMARINEN One third of Finnish companies

are Ilmarinen’s customers.

Ilmarinen’s well-being at workservices are proven to behighly effective and offered to our customers mainly in face-to-face services, seminars and in our website.

Digital and mobile services for customers will play an important role in future. Ilmarinen’s first, true mobile app “Parempi vire” is currentlyon pilot-stage.

Parempi vire is a corporate quality of working life app thataims to bring productivity to the workplace by boostingindividual wellbeing and increasing team spirit at the workplace. Parempi vire is done in collaboration with HeiaHeia social fitness apps.

Ilmarinen aims to take a new role in Finnish society by helping our customer companies to be more effective, healthier, better managed, and in the end more successful.

With Parempi vire app, we want to deepen the customer relationship by being part of daily lives of our customers companies top management (B2B) and also all customer employees (B2C).

Via Parempi vire app we get more versatile personal and community stats that make it possible for us to track changes in routines and in the end take a new role by helping and guiding our customers towards greater success.

Situation Complication

What kind of new value, howand to whom can Ilmarinen create via Parempi vire appwith aim to support bothpersonal and corporate success of our customers, and have a new role in daily livesof our customers companiestop management (B2B) butalso all customers employees(B2C)?

Question?

Answer