SALES SOLUTIONS ©2013 LinkedIn Corporation. All Rights Reserved.

Habif, Arogeti & Wynne Uses Sales Navigator to Connect

with Target Accounts

Challenge: Professional service firms like Habif, Arogeti & Wynne use relationship selling; cold calls

are ineffective. The team needed a way to expand its connections with prospects.

Solution: With Sales Navigator, Business Developers use InMail and leverage their team’s

connections to get in front of companies that were unresponsive through other

communication channels.

Results:

To increase the average response rate, Business Developers use the Sales Navigator

filter by industry and seniority to ensure they are contacting the right person at the

target company.

InMails are an effective form of communication for the sales team to reach out to

prospects and set meetings.

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Habif, Arogeti & Wynne, LLP is the largest independent accounting and

business advisory firm headquartered in Georgia, and one of the top 50

firms in the United States. The Firm provides a wide range of financial

solutions to more than 15,000 clients in a variety of industries.

SALES SOLUTIONS ©2013 LinkedIn Corporation. All Rights Reserved.

“Sales Navigator has allowed us to get in front of companies

that we weren’t able to connect with in the past.”

-Richard Kopelman, CEO & Managing Partner, Habif, Arogeti & Wynne, LLP

Habif, Arogeti & Wynne, LLP is the largest independent accounting and

business advisory firm headquartered in Georgia, and one of the top 50

firms in the United States. The Firm provides a wide range of financial

solutions to more than 15,000 clients in a variety of industries.