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GLOBAL VALUE CHAINS AND DEVELOPMENT
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Gary GereffiDuke University
October 17, 2016
Nazarbayev UniversityAstana, Kazakhstan
AGENDA
1. The New Global Economy
2. Clarifying GVC Concepts & Methods Value Chain Mapping
Value Chain Governance
Value Chain Upgrading
3. Kazakhstan: The Challenge of Industrial Diversification
© 2016 Duke CGGC
The New Global Economy
Old World of Trade (pre-1980)• Countries trade finished goods • Build national industries (ISI)
New World of Trade• Countries trade intermediate goods; imports needed to export• Join global industries (EOI)
Trends– GVCs 80% of world trade (UNCTAD, WIR 2013)– Rise of intermediate goods trade (import content of exports): 20% in
1990; 40% in 2010; 60% in 2030 (P. Lamy, WTO)– Consolidation within GVCs in fewer, larger suppliers– Concentration of production and consumption in relatively few large
emerging economies
© 2014 Duke CGGC
CLARIFYING GVC CONCEPTS
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© 2016 Duke CGGC
TYPES OF CHAINS: Inter-Firm Networks in the Global Economy
• Global Supply Chains: LOGISTICS (1970s & 1980s)– Logistics (transportation focus: reduce time + costs)– Trade Facilitation (lower barriers at the border)
• Global Commodity Chains: LEAD FIRMS (1990s)– Producer-driven chains: Trade + FDI (e.g., aircraft, autos, mining,
oil)– Buyer-driven chains: Trade w/o FDI (retailers, global brands,
manufacturers without factories)• Global Value Chains: CREATING & CAPTURING VALUE-
ADDED (2000s)– Create, capture & sustain domestic value added
• Regional Value Chains: EMERGING ECONOMIES (2010s)– Growing in importance, esp. since 2008-09 and in emerging
economies.
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© 2014 Duke CGGC
LINKING GLOBAL CHAINS AND LOCAL CLUSTERS
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© 2014 Duke CGGC
GOVERNANCE & UPGRADING
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Global value chain analysis provides both conceptual and methodological tools for examining the global economy
• Top-down: a focus on lead firms and inter-firm networks, using varied typologies of industrial “governance”
• Bottom-up: a focus on countries and regions, which are analyzed in terms of various trajectories of economic, social and environmental “upgrading” (or “downgrading”)
© 2014 Duke CGGC
VALUE CHAIN MAPPING
© 2014 Duke CGGC
FRUIT & VEGETABLES VALUE CHAIN (SIMPLIFIED)
Analyzing the position of different countries in the value chain can allow you to identify countries that have successfully upgrading & then examine the policies and changes they implemented to successfully achieve that functional upgrading.
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© 2014 Duke CGGC
EXAMPLE 1: GEOGRAPHY OF THE ELECTRONICS GVC
Contract manufacturersGlobal brand leaders Product designers
Components & AssemblyDesignR&D & marketing
What role, if any, do African countries participate in the electronics GVC?
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© 2014 Duke CGGC
EXAMPLE 2: OFFSHORE SERVICES GLOBAL SUPPLY AND DEMAND
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© 2014 Duke CGGC
VALUE CHAIN GOVERNANCE
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© 2014 Duke CGGC
Five GVC Governance Types
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G. Gereffi, J. Humphrey & T. Sturgeon, “The governance of global value chains,” Review of International Political Economy 12, 1 (2005), p. 89.
© 2014 Duke CGGC
GVC LEAD FIRMS & THEIR SUPPLY CHAINS
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Giant Retailers: Wal-Mart Largest retailer in the world directs the biggest supply chain > 60,000 suppliers worldwide and over 80% are in China
Global Brands: Nike Nike, the largest sportswear company in the world, does not own any
factories. Nike products made in 930 factories (subcontractors) in 50 countries >1 million workers in supply chain, but just 38,000 direct employees
in U.S.
Manufacturers w/o Factories: Apple Apple, the top smartphone company in the world, designs and
markets its products but owns no factories Foxconn, the largest electronics contract manufacturer in the world,
makes Apple products and employs >1 million workers in mainland China
© 2014 Duke CGGC
VALUE CHAIN UPGRADING
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© 2014 Duke CGGC
TRIPLE BOTTOM LINE:Diversified, Inclusive and Green Growth
Economic Upgrading
Social Upgrading
Environmental Upgrading
Sustainable Growth
Development Outcomes:• Job creation• Exports• Income generation• Added value• Better use of
resources• Backward linkages
Development Outcomes:• Inclusion of
vulnerable groups
• Job creation• Improve working
conditions• Higher wages• Skills acquisition
Development Outcomes:• Soil preservation
and improvement• Water
conservation• Wildlife
conservation• Pollution and
waste reduction
© 2014 Duke CGGC
GENERIC VALUE CHAIN SMILE CURVE
© 2014 Duke CGGC
WHERE ARE THE HIGH-VALUE ACTIVITIES IN GVCs?
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© 2014 Duke CGGC19
Composition of China’s Exports to the World Market, 1990-2014
Source: UN Comtrade.
62 72 85 92 121 149 151 183 184 195 249 266 326 438 593 762 969 1.2T 1.4T 1.2T 1.6T 1.9T 2.0T 2.2T 2.3T
0
10
20
30
40
50
60
1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014
% E
xpor
t Mar
ket
Primary Products
Resource Based Manufactures
Low Tech Manufactures
Medium Tech Manufactures
High Tech Manufactures
TotalExportsUS $B
© 2014 Duke CGGC
China assembles all iPods, but it only gets about $4 per unit – or just over 1% of the US retail price of $300
451 parts that go into the iPod
The retail value of the 30-gigabyte video iPod
that the authors
examined was $299 inJune, 2007
The bulk of the iPod’s value is in the conception and design of the iPod. That is why Apple gets $80 for each of these video iPods it sells, which is by far the largest piece of value added in the entire supply chain. Apple figured out how to combine 451 mostly generic parts into a valuable product.
Hard Drive by Toshiba Japanese company, most of its hard drives made in the Philippines and China; it costs about $73 - $54 in parts and labor -- so the value that Toshiba added to the hard drive was $19 plus its own direct labor costs
Video/multimedia processor chip by Broadcom American company with manufactures facilities in Taiwan. This component costs $8.
Controller chip by Portal Player American company with manufactures .This component costs $5 .
-Final assembly done in China, costs only about $4 a unit
The unaccounted-for parts and labor costs involved in making the iPod came to about $110
The largest share of the value added in the iPod goes to enterprises in the United States $163 of the iPod’s $299 retail value in the United States was captured by American companies and workers, breaking it down to $75 for distribution and retail costs, $80 to Apple, and $8 to various domestic component makers.
Source: Varian, Hal R. The New York Times, June 28, 2007. An iPod Has Global Value. Ask the (Many) Countries That Make It.
© 2014 Duke CGGC
U.S. Trade Balance with China for iPhone 4 (US$, 1 unit)
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Source: G. Gereffi and J. Lee, “Why the world suddenly cares about global supply chains,” Journal of Supply Chain Management (2012).
© 2014 Duke CGGC
VALUE CHAINS AND ECONOMIC DIVERSIFICATION IN KAZAKHSTAN
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© 2014 Duke CGGC
KAZAKHSTAN’S INDUSTRIAL POLICIES IN THE 2000s
• Kazakhstan 2030 Strategy Initial push toward industry-focused diversification
• Strategy of Industrial Innovation Development (2003-2015) Sets official targets for various sectors
• Accelerated Industrial Innovation Development (2010-2014) 16 different sectors in 4 areas (traditional, domestic-demand, high export potential & “economy of the future”) / GOALS: productivity & value added
• Kazakhstan Strategy 2050 Shifts resources away from SOEs toward entrepreneurs & SMEs
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© 2014 Duke CGGC
Kazakhstan: A Failing Quest for Economic Diversification
• Growth in the last decade has been impressive (Felipe and Rhee 2013)
– 10% annual GDP growth between 2000 and 2007
– Per capita income reached the World Bank threshold for high-income countries ($12,000), in 2012
• However, Kazakhstan’s growth remains exposed to volatile global commodity prices
• 8.7% of Kazakhstan's exports in 1995 were in crude/refined petroleum and natural gas. By 2010, the figure had reached 70%
• Apart from oil and gas, Kazakhstan remains dependent on primary commodities such as iron, copper, gold, uranium and silver among others
Kazakhstan Export Value 1995-2010: Focus on Mineral Products
Crude and Refined Petroleum, Natural Gas and other Mineral Products
Details: Trade data presented in Harmonized System (HS) 4-digit classificationSource: MIT’s Observatory of Economic Complexity
© 2014 Duke CGGC
Major Export Industries in Hungary, Romania, Latvia, Russia and Kazakhstan, 2000
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(% of total export in current USD) Resource- Capital- Capital and Labor-
based intensive basic skill-intensive intensive industries manufacturing complex manufacturing
manufacturing Hungary 14 9 50 24
Romania
25
16
15
42
Latvia
53
12
9
25
Russia
60
14
6
3
Kazakhstan
81
15
2
1
© 2014 Duke CGGC
Kazakhstan’s Oil & Gas Value Chain: Pyramid of Supporting Industries
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Source: Gereffi & Rodriguez, World Bank Mission Report, Sept. 2003
Global competition
Local competition
Labor intensive
Capital & knowledge
© 2014 Duke CGGC
Links Between Key Oil & Gas Players in Kazakhstan
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Source: Gereffi & Rodriguez, World Bank Mission Report, Sept. 2003
© 2014 Duke CGGC
VALUE CHAIN UPGRADING AND LOCAL DEVELOPMENT POLICIES
The GVC framework suggests ways to enhance the competitiveness of local economic clusters:• Focus on quality and high-value activities in order to
move up global value chains• Target MNCs that will strengthen country’s GVCs and
create dynamic local linkages • Strengthen the role of domestic suppliers and use
TNCs as learning platforms• Workforce development – skills for upgrading• Regional integration – for productive upgrading
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© 2014 Duke CGGC
http://www.cggc.duke.edu
Gary Gereffi
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