Yemeksepeti: Exploring Growth
Nevzat Aydın
CEO & Co-Founder, Yemeksepeti.com November 2013
A marketplace of restaurants
Yemeksepeti at a glance
$ 44 M investment led by General Atlantic in Aug 2012
3 main areas of growth
1 Growth in our core business
2 Geographical expansion
3 Product portfolio expansion
Still growing more than 50% y-o-y
Internet penetration
Currently at 50%
Online to offline ratio
7% in 2013
15% in 2016
Mobile penetration
30% of YS orders in 2013
50% of YS orders in 2015
Demographics
Median age 29.7
13% y-o-y
Food delivery
Becoming a global brand
3 new countries in the last 6 months. More to come!
360° food experience
For foodies For restaurant owners For eating out
Thank you.
Nevzat Aydın
CEO & Co-Founder, Yemeksepeti.com November 2013