The ElementsThe Elementsof Design of Design
Are:Are: The “Building Blocks” used when producing
Art.We can't create art
without utilizing at least a few of them.
No Elements, no Art, end of story.
The The PrinciplesPrinciplesof Design of Design
Are:Are: are concepts used to
organize or arrange the structural elements of
Design
An Easy Way To An Easy Way To Remember…Remember…
• • CC• M• M• E• E• B• B• U• U• R• R• P• P• Very• Very• Proudly• Proudly
ContrastContrast…… Shows Shows
difference and difference and diversity in an diversity in an
artwork by artwork by combining combining elements to elements to
create interest. create interest.
““Drawing Hands“, Drawing Hands“, 19481948
M.C. EscherM.C. Escher
Movement…Movement…
Movement is Movement is used in art to used in art to
give the feeling give the feeling of action and to of action and to
guide the guide the viewer's eyes viewer's eyes
throughout the throughout the artwork. artwork.
““Homer Simpson's Cartoon Colored CreationismHomer Simpson's Cartoon Colored Creationism“, 2006“, 2006Ron EnglishRon English
EmphasisEmphasis……
Attracts the Attracts the viewer's eyes to viewer's eyes to
a place of a place of special special
importance in importance in an artwork. an artwork.
““Son Of ManSon Of Man “, 1964“, 1964René MagritteRené Magritte
Focal Focal Point…Point…
A focal pointA focal point (or center of interest) (or center of interest)
is the part of an artwork is the part of an artwork you look at first.you look at first.
““SupermanSuperman “, 1998“, 1998Alex RossAlex Ross
Balance…Balance… A distributionA distributionof Art Elements on of Art Elements on
either side of either side of the center line. the center line.
““Three FlagsThree Flags “, 1958“, 1958Jasper JohnsJasper Johns
Symmetrical BalanceSymmetrical Balance……
When the elements When the elements on both sides of on both sides of
the center line are the center line are of equal weight. of equal weight.
““Mickey MouseMickey Mouse “, 1968“, 1968Andy Warhol Andy Warhol
Asymmetrical BalanceAsymmetrical Balance……When the When the
elements on elements on both sides of both sides of
the center the center line are not line are not
of equal of equal weight. weight.
““Blue, Orange, RedBlue, Orange, Red “, 1961“, 1961Mark Rothko Mark Rothko
Radial BalanceRadial Balance……
When the lines When the lines and shapes lead and shapes lead to a focal point to a focal point in the center of in the center of
the work.the work.
““Queen VictoriaQueen Victoria“, 1973“, 1973Judy Chicago Judy Chicago
Unity…Unity… Achieved when the use of Achieved when the use of elements gives a feeling that elements gives a feeling that
the work is whole or the work is whole or completed.completed.
““President ElectPresident Elect “, 1960“, 1960James RosenquistJames Rosenquist
Rhythm…Rhythm… How effectively the viewer’s eye How effectively the viewer’s eye flows throughout the artwork. flows throughout the artwork.
““For Better or for WorseFor Better or for Worse“, 2007“, 2007Lynn Johnston Lynn Johnston
ProportionProportion……The relative The relative
size and size and scale of the scale of the
various various elements in a elements in a
design.design.
““Mount RushmoreMount Rushmore“, 1924“, 1924Gutzon BorglumGutzon Borglum
VarietyVariety……An An
Arrangement Arrangement of different of different elements elements
used to make used to make you look at a you look at a certain part certain part or make the or make the
artwork more artwork more interestinginteresting..
““BicycleBicycle“, 1963“, 1963Robert RauschenbergRobert Rauschenberg
CollageCollage……An image or design An image or design
created by sticking created by sticking flat elements like flat elements like
newspaper, newspaper, magazines, printed magazines, printed text, illustrations, text, illustrations,
photographs, cloth, photographs, cloth, etc., to a flat etc., to a flat
surface.surface.
““SummertimeSummertime “, 1967“, 1967Romare BeardenRomare Bearden
AssemblageAssemblage……
A three-dimensional A three-dimensional composition made composition made
of various materials of various materials such as found such as found objects, paper, objects, paper,
wood, and textiles.wood, and textiles.
““The Spirit of Our TimeThe Spirit of Our Time “, 1919“, 1919Raoul Hausmann Raoul Hausmann
PatternPattern……
““M.C. EscherM.C. Escher “, 1963“, 1963Path of Life III Path of Life III
A repetition or A repetition or re-occurring re-occurring
series of series of Design Design
elementselements