Download pdf - The 2014 Strategy Study at a Glance

Forming strategy is more challenging than ever. How does your companystack up?

Source: A.T. Kearney Strategy Study, 2014; sample size: 2,010 global executives

Globally, nearly 50% of corporate strategies fail broadly or don’t fully deliver.


62% of companies say developing strategy is more di�icult than 10 years ago.Source: A.T. Kearney Strategy Study, 2014; sample size: 2,010 global executives

74% of companies are spending more time than ever developing strategy.Source: A.T. Kearney Strategy Study, 2014;sample size: 2,010 global executives

81% of C-suite executives say their strategies are winning while only 52% of management agrees. Is it a case of C-suite blindness?

Source: A.T. Kearney Strategy Study, 2014;sample size: 2,010 global executives

Strategy cycles are short—63% are less than two years and 42% have shortened in the past 10 years.


The weak link in strategy? The handover between strategy formulation and deployment.


Increased participation = increased success. Expansive organizational involvement increases: Speed: 44% Productivity: 60% Innovation: 74%


Long-term planning supportslong-term success. Strategyhorizons >5 years have an85% success rate but only6% of companies have them.


For more informationon A.T. Kearney’s2014 Strategy Study,please visit:www.atkearney.com/strategy/futureproof-strategy

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