Established 2002
Based in Waulk Mill, Ancoats(the world’s first industrial suburb)
Eighteen strong team ofcreatives, strategists, techie’s& account managers
Integrated online & offline service
a little bit about us.
Good branding is good for
business. It really is that simple.
But to be good at branding?
That’s only simple when you
know exactly how to go about it
branding.
Strategy & planning
Research & analysis
Stakeholder consultation
Brand strategy
Brand identity
Naming
Visual identity
Verbal identity
Brand guidelines
Implementation
Stakeholder & internal engagement
Brand communications
Evaluation
digital.Strategy & planning
Research & analysis
Online marketing strategy
Usability
Information architecture
Web design & development
Website / mobile site design
Content management systems
eCommerce
Copywriting
Maintenance & hosting
Online marketing
Search engine marketing
Display advertising
Social media
Email marketing
Mobile marketing
As commonplace as the internet is these days, it is an ever-changing beast.
Technology changes, habits and trends change and new phenomena come into play.
brand communications.
Strategy & planning
Research & analysis
Brand communications strategy
Integrated campaign planning
Integrated campaign delivery(design & production)
focused communications
that grow your brand(and your revenue).
Print (eg. brochures, annual reports,
newsletters, direct mail, packaging)
Exhibition & signage
Advertising
Internal communications
Responsibility
Community
Charity
Culture
a flavour of what we do...
case study.Branding: Parasol
Parasol.
The challenge
The UK's favourite PAYE umbrella company(for freelancers and contractors)
Rebrand required to support company objectives
Grow & diversify product & service offer
Achieve stand out in dry sector
Before
The solution
refreshed logotype and sub-brands
consistent verbal identity (tone of voice)
development of brand character
After
Say hello to Lance Freer Tone of voice
There will be a real live person at the end
of the phone, 24 hours a day
How impressive is that?
With Parasol, you don’t have to spend your precious weekends
entering your timesheets
Developing the brand
Interactive demo
Results
28% increase in customer reactivation
8% increase in overall sales
Staff more engaged with the brand
Real door-opener / differentiator for sales staff
Studio North have really impressed me at each stage of our brand development. Their creativity exceeded my expectation every time and the team are great to work with. I’m confident that our new brand identity sets Parasol apart from its competitors and will give us the platform to build an even brighter future.
Susie Lee-KilgariffMarketing Manager, Parasol
case study.Branding: Every Can Counts
Alupro.
The brief
Launch a new industry-led, multi-organisation campaign
Encourage workplace drinks can recycling
Appeal to diverse audiences (end-user, waste providers, service partners, key industry stakeholders)
Influence step-change behaviour
The solution
Brand creation
Key messaging
Marketing toolkit
Downloadable promo collateral
Ad, DM and eMail campaigns
Recycle
cans
at
work?
Of
coursecan!
youdrink
Launch collateral
Campaign activity
Campaign activity
Results
Every Can Counts adopted by major retailers and organisations including Asda, Waitrose, Welsh Assembly, National Union of Students
B2B campaign in Birmingham generated 41 new business leads and over 1000 competition entries
Brand now being adopted in other countries
digital.
advertising.