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Strategic Enro l lment Management (SEM)
Angela UdelhofenO ffi c e o f A d m i s s i o n a n d E n r o l l m e n t S e r v i c e s
A p r i l 2 0 1 4
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New Freshmen 10th Day HC Over Time
Fall 2006
Fall 2007
Fall 2008
Fall 2009
Fall 2010
Fall 2011
Fall 2012
Fall 2013
Fall 2014
Fall 2015
Fall 2016
1350
1400
1450
1500
1550
1600
1650
1700
1750
1800
NF 10th Day HC
Linear Forecast
2 Yr. Mov. Avg.
3 Yr. Mov. Avg
4 Yr. Mov. Avg.
10 Day Projections
Fall 2014: 1647Fall 2015: 1684
Based onAve. % Chg: 2.2%
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Strategic Enrollment Management
“A comprehensive process designed to help an institution achieve and maintain the optimum recruitment, retention and graduation rates of students, where ‘optimum’ is defined within the academic context of the institution.” (Dolence, 1993)
Focus is student success Institution-wide process that embraces every
aspect of an institution’s function and culture
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Student Success
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SEM Steps to Success
Stabilize enrollmentsLink the academic programs and SEMStabilize finances and optimize resourcesImprove student services Improve access to informationEvaluate strategies and tactics
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Leading the Transition toStrategic Enrollment Management
Be a catalyst for establishing comprehensive enrollment goals
Promote academic successPromote institutional successAddress student challengesHelp create a data-rich environmentStrengthen internal and external communicationsIncrease campus collaboration and cooperation
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TacticsStrategies
Strategic Enrollment GoalsData Collection and
AnalysisKey Enrollment IndicatorsInstitutional Strategic Plan
Sustainable Enrollment Outcomes
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Wisconsin High School Graduates
Wisconsin High School Graduate Projections 2008-2019. (2008). State of Wisconsin: High School Graduates History and Projections, 2001-2019. [Graph]. Retrieved from http://www.apl.wisc.edu/publications/apl_grad_projections2008.pdf
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Angela Udelhofen1300 Ullsvik Hall
rulea@uwplatt .edu6 08 - 3 4 2 - 1 1 2 5
Thank You!