TeamPark is the trajectory to grow your organization a living social side
Sogeti Innovation & Inspiration, TeamPark is a registered trademark
Phase 4: bring to life
Phase 3: implement platform
Phase 2: determine strategy
Phase 1: create awareness
Wim Hofland
Sogeti Nederland BV
DSE / Innovation & Inspiration
Hoofdweg 204
3067 GJ Rotterdam
Nederland
(+31)652327348
1. Make inventory of the wishes, talents, social
communication- en collaboration habits and
(im)possibilities of your employees
2. Identify the misplaced, underperforming
and hidden social processes and the social
hubs in your current, functional organization
3. Select or construct social concepts and
means which fit your people and processen and
bring them alive
1+2+3 = optimal social germs
Which action
to take?
Determine
planning
and
roadmapDetermine
target
processes, -
groups and
technology
Analyse
processes
Identify misplaced
processes
Identify
underperforming
processes
Identify hidden social
processes
Perform initial SNA
and identify social
hubs
establish
baseline of
crowd
Analyse
workforce
Inventorise current
collaboration- and
communication
practices
Determine internal and
external sociallness of
employees
Estimate size,
scale and
integration
(Re-)design
processes and
structures
(Re-)allocation
and training of
people
Build / install,
integrate and
test software
and
technology
Analyse
potential and
impact
Establish
goals and
KPI’s
Analyse, plan, determine, estimate and create
Design, build, test, install, configure, train, restructure
Moderators
Expert bloggers
Social hubs
Initial crowd
Social natives
Opening and
initiation
Demonstrate, cultivate, stimulate, motivate, moderate, measure
Inspire, inform, spread, discuss, demonstrate
Installparties
and workshops
Getting inspired,
forming a vision
Assessing
technological and
cultural / political
trendsCreate broad
support and
willingnessNature as
exampleSustainability, Limits to
natural resources and
cheap energy
A new generation of
employees with
different habbits and
demands
The new way of work
Internal PR-
campaign
Seminars, workshops,
Informational sessions
Different angles,
possibilities, pitfalls
Migrate and
prepare
content
A more alert and efficient organization through
improved flexibility, more effective
communication and collaboration.
Better disclosure and utilization of people,
means, knowledge and expertise through self-
organization of processes.
Happy employees who are able to work the
way they like, at working hours which they choose
on locations which suites them.
A collective mind with a better perception of
society, trends, customers and employees.
Mintzbergs
heterarchy
Application-
selection Platformselection
Social (re-)
design
Platformevolution
Use-cases and howto’s
Catalyze
Firestarting
Expert blogging Life-
hacking
Editorial
managementOnline
mentoring
Single-signon
Partnerships Identity
Measure
goals
and KPI’s
Our servicesQuick-start
Complete trajectory
Functional processes
Misplaced,
underperforming and
hidden_social
processes, social hubs
Social processes
2.
Human factors
Wishes, talents,
habits, duties
(im)possibilities
Social technology
Building blocks,
concepts, technology,
(im)possibilities
1.
3.
germ
Functional / bureaucracy Social / holocracy
AliveImplementationStrategyAwareness
Training and
courses
Corporate
communications HR
Moderation
Passive control
(framing)
Detect and
cultivate
Commitment
Food for Thought
Recommended
