LeahSpinelli8261SingleleafLane,Lorton,VA29201�Phone(910)545-7202
[email protected]�www.linkedin/com/in/leahspinelli
EDUCATIONUniversityofSouthCarolina,DarlaMooreSchoolofBusiness Columbia,SCBachelorofScience,BusinessAdministration–GPA:3.55 December2017Majors:Marketing,Management–focusinEntrepreneurshipMinor:PublicRelationsandAdvertisingAwards:SimsScholarshipRecipient
WORKEXPERIENCEMyCarolinaAlumniAssociation Columbia,SCMarketingCoordinator August2016-Current• UseCanvasoftwaretodevelopandpublishsocialmediaposts,t-shirtdesigns,andotherpromotionalmaterial
tocreateawarenessaboutupcomingeventsandencourageparticipation.• Workwithagroupof5employeestofacilitateeventsthatpromotenetworkingamongcurrentstudentsand
alumniinordertostrengthenthealumninetworkanddevelopvaluableconnections.TargetedVictory Alexandria,VAAdvertisingOperationsIntern May2016–August2016• Developedadeeperunderstandingofdigitaladvertisingwithafocusinpoliticalcampaignsworkingwith
programssuchasFacebookBusinessManager,TwitterAdCampaigns,GoogleAdWords,andLotame.• HelpedanalyzeFacebook,Twitter,Google,andBingcampaignadvertisementdatainordertomaintaindaily
budgetsandpacingreports.• AssistedwiththeimprovementofCopy,writtenformarketingemails,inadditiontoFacebookandTwitter
advertisementsbycollaboratingwithteammembersondevelopingconcepts.TheOdysseyOnline Columbia,SCSales/MarketingExecutiveIntern November2015–March2016• Workedwithlocalbusinessestoselladvertisementsthatwouldbenefittheirprofitabilitybybringingin
customersusingstudent-targetedarticles.• Workedunderaregionalmanagerandcollaboratedwithateamofsalesexecutivestoprospectcompaniesthat
couldpotentiallybecomeclientsfortheOdyssey.• Heldmeetingswithbusinessownerstounderstandneedsandmaximizethebenefitthatthecompanywould
provide,creatingmutuallybeneficialpartnerships.LEADERSHIPEXPERIENCE
StudentEngagementCouncil Columbia,SCExecutiveBoardMember August2016–Current• ServeonaboardofofficialsinordertoorchestrateeventsforUSCstudents.• Plangiveaways,networkingevents,andprofessionalinformationsessionstobenefitstudents.AlphaChiOmega Columbia,SCPublicationsChair October2015–Current• ServeonPR&Marketingcommitteewith6electedofficialsinordertocollaborateonmarketingeffortsgeared
towardsincreasingparticipationinevents.• Overseedevelopmentanddistributionofallchapterpublicationscreatedtoincreaseawarenessaboutthe
chapter’sactivitiesandphilanthropy.• AssistwithsocialmediamarketingonTwitterandFacebookinordertoinformfollowersabouteventsand
keepmembersupdatedonthechapteractivities.CERTIFICATIONS
• Google–AdWordscertified• Twitter–FlightSchoolcertified• VirginiaDepartmentofEducation–CareerTechnicalEducationCertifications:Sales,WorkplaceReadiness,
andCustomerService
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