Research into CD covers of the R&B Genre
By Chris bell
Purpose of CD Covers
To Protect the CD from getting Damaged
For the artist to advertise their music product
To denote the artists personal style
To Include tracklists
Trey Songz-Ready
The album cover is of a mid shot of Trey looking right at the viewer, this is used to show the viewer his muscle and body art. Additionally this gives the viewer an aspect of voyeurism as it could be said that he is
The lighting from above is used to define his body and enhance his muscular tone, this seems to have been done to show his athleticism and creates a connection between the audience who may aspire to look like Trey.
Bashy
teenagers, this cover art appeals to teens as Bashy is sat on a Mozilla Firefox logo which is a widely used web surfing application amongst teenagers who are known for spending too much time on the internet. The title of the album is the web
an advertisement technique used to engage the audience and get them following the latest news and songs posted on the webpage.
Britney Spears It is made clear that Britney Spears is meant to be the center of attention in the artwork by use of the border around the center mid-shot of Britney which connotes her
The name of the star seems to be of higher importance than the actual album name as Britney Spears dominates the album cover by stretching the whole width of the album whereas the viewers attention is not brought to the actual album name. This may have been used as a marketing technique so Britney spears fans know straight away that this is her album.
Kelly Rowland
A Mid shot is used of the star to include both Kexpression whilst also getting her body in the shot to present her in a voyeuristic manner which seems to be a convention of R&B album covers.
Kelly's appearance is coded for strong visual and erotic impact and thus can be
-be-looked-at-
theory
Overall Points to consider
Most R&B album covers make use of:
A mid-shot of the star
Present the artist in a voyeuristic manner
Use simple colour schemes & monochrome themes
Different font used for the Artists name and the name of the album
A simplistic design
Portrait album covers are mostly used by R&B solo artists