Social Media: What We’ve Learned at
Richmond Community Schools
Rob Tidrow, Technology CoordinatorBridget Hazelbaker, Community Partnership and Engagement Coordinator
Richmond Community Schools
weRrichmond.com
WelcomeO Why Social MediaO Know Our AudienceO Just Because You CAN Say
It…O Pick One…Then Two…
Then AllO Get HelpO Going Forward
Why Social MediaO Effective Communications ToolO Provides Community EngagementO Offers Online PromotionO Complement Other Tools
O WebsiteO E-newslettersO Traditional newslettersO OneCallO Direct e-mailsO NewspaperO RadioO Local TelevsionO More
Know Our Audience
• Who do you want to reach?
• RCS’ reach• Students• Parents• Employees• Community• Extra-community
Just Because You CAN Say It…
…Doesn’t Mean You SHOULD
Student and Employee
Confidentiality
Pick One…Then Two…Then All
Get Help
Going Forward
O Pick one and startO Expand your
reachO Shake hands
3 Tips
Thank You and Questions
Rob TidrowO Website: weRrichmond.comO Blog: http://robtidrow.wordpress.comO E-mail: [email protected] Twitter: @wearerichmond
@robtidrowO Facebook:
http://www.facebook.com/richmondschoolsO YouTube: http://www.youtube.com/werrichmondO Flickr:
http://www.flickr.com/photos/werrichmond/
Bridget HazelbakerO Website: weRrichmond.comO E-mail: [email protected] Facebook:
http://www.facebook.com/richmondschoolsO YouTube: http://www.youtube.com/werrichmondO Flickr: http://www.flickr.com/photos/werrichmond/
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