Putting Together an Effective Social
Media Policy
2010 CoSIDA ConventionChris Syme, Montana State
Do you have a social media strategic plan?
4 Questions You Need to Ask First
What resources can you dedicate? Is your administration on board?
Who will manage it?
What are other schools your size doing?
What are schools in your conference doing?
What is your university doing?
Get Started: Do your research
General Guidelines/Definitions
Three Key Elements: Purpose
Why are we doing this?
Who is responsible?
What are the metrics?
Who do we answer to (higher powers)?
General Principles
Three Key Elements: Guidelines
Rules of Engagement-SpecificThis is your longest and most “custom” section
This section has to do with “how to”/implementation and not with guidelines.
Three Key Elements: Procedures
Make sure this section includes disciplinary procedures.
Is policy really necessary in a one-man shop?
Questions
What if we’re already there? Do we really need a policy?
Who should be involved in the process?
Questions
Is training really necessary?Why do I need all logins and passwords?
[email protected] Twitter: cksyme Blog:
http://www.newadventuresofanoldsid.blogspot.com/
www.msubobcats.com
Resource Info
Recommended
