INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
Most popular itinerariesE-Brochures
Plan your trip
Newsletter – sign up
Catch us on
Upcoming eventsBrand Evangelists
speak
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
E-Brochures
Plan your trip
Newsletter – sign up
Most popular itineraries
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
Plan your trip
Newsletter – sign up
Most popular itinerariesE-Brochures
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
Plan your trip
Newsletter – sign up
Most popular itinerariesE-Brochures
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
E-Brochures
Plan your trip
Newsletter – sign up
Most popular itineraries
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
Rafting at Hrishikesh Trekking in himalayas Skiing at Rohtang
Wildlife camping at corbett
Paragliding in himachal
Caving at Madhya Pradesh
Luxury train-palace on wheels
Scenic beauty- Kerala Shop, eat @metros
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
E-Brochures
Plan your trip
Newsletter – sign up
Most popular itineraries
Northern IndiaNorthern India Western & central IndiaWestern & central India Southern IndiaSouthern India Eastern IndiaEastern India
Heritage & CraftHeritage & Craft Health & leisureHealth & leisure Culinary delightsCulinary delightsFun & fantasyFun & fantasy
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
E-Brochures
Plan your trip
Newsletter – sign up
Most popular itineraries
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
E-Brochures
Plan your trip
Newsletter – sign up
Most popular itineraries
[email protected]@yahoo.comUser nameUser name
PasswordPassword ****************************
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
INStand out to stand
apart
DIAIndia’s history
India’s heritage
India’s natural wonders
India’s Culture
E-Brochures
Plan your trip
Newsletter – sign up
Most popular itineraries
Brand Evangelists speak
Calendar-2010
I have never seen a country like India: Brad PittRead more….
"India is a wonderful country. Read more…
Catch us on
Strategy and structuring for the webpage
• Theme around which we are positioning India: “ Stand out to stand apart “.
• Highlighting the diversity • Use of colors showing the same theme.• Product attributes- most popular itineraries• E-brochures – to aid the process of knowing
India better• Plan your trip/newsletter – to personalize the
experience and make the website more interactive
• Brand evangelists- opinion leaders view• Upcoming events –key attractions
References• http://www.comp.nus.edu.sg/~naresh/india/images/india.jpg• http://www.travelbizmonitor.com/destination-branding-in-india-3964• http://farm3.static.flickr.com/2491/3747229046_1ed010a0fc.jpg• http://images.google.co.in/imgres?imgurl=http://www.altiusdirectory.com/Arts/images/Tajmahal.jpg&imgrefurl=
http://www.altiusdirectory.com/Arts/taj-mahal.html&usg=__1IoJYaD2wrn790W3bqOx-POs_Wk=&h=768&w=1024&sz=83&hl=en&start=5&um=1&itbs=1&tbnid=OemrI_mcZzENZM:&tbnh=113&tbnw=150&prev=/images%3Fq%3Dtaj%2Bmahal%26hl%3Den%26rlz%3D1R2SKPB_enIN356%26sa%3DN%26um%3D1
• http://www.dreamview.net/dv/new/photos/101151.jpg• http://images.google.co.in/imgres?imgurl=http://www.funonthenet.in/images/stories/forwards/discover-india/
new%2520delhi/india%2520gate%2520new%2520delhi.jpg&imgrefurl=http://www.funonthenet.in/articles/new-delhi-pictures.html&usg=__r6PHpKqu1QvHKTgjqotuFgiZ__c=&h=503&w=800&sz=51&hl=en&start=51&um=1&itbs=1&tbnid=A2I0-Z2LU5v4iM:&tbnh=90&tbnw=143&prev=/images%3Fq%3DIndia%26ndsp%3D21%26hl%3Den%26rlz%3D1R2SKPB_enIN356%26sa%3DN%26start%3D42%26um%3D1
• http://www.holidaysmithindia.com/Images/PKGGroup/PKGGRP1001101.gif
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