Physiotherapyat Home
Team Albatross30 July 2012
Tuesday, 2 October, 12
Why Physiotherapy (PT)?
‣ Movement and functional ability
‣ Aging, Injury, Disease
‣ Maximize Quality of Life
‣ Physical, Psychological, Emotional, Social Wellbeing
Physiotherapy “provides services to individuals and populations to develop, maintain and restore maximum movement and functional ability throughout the lifespan”
(The World Confederation for Physical Therapy, 2007)
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Why not PT?
‣ Cost
‣ Time
‣ Exposure
‣ Privacy
Some causes of missed appointments
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Our proposal
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DEMO
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Technology
Patient
OpenNI
zeroMQ
python
Patient PC
Physician
tornadio
python
Physio At Home Servers
nginx/HTML/Javascript
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Innovation
‣ Healthcare innovation
‣ Unique Human-Computer-Interaction.
‣ Low-cost, web-based Software-as-a-Service(SaaS) for physiotherapy.
‣ Software Innovation
‣ Web browser-based Kinect interaction library.
‣ Fully developed within code::xtremeApps 24-hour timeframe. (i.e., we own the IP!)
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Business Plan
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Value proposition
‣ Benefits for healthcare providers - relieves staff and facilities from some (though not all) load to focus on more critical or higher-value functions.
‣ Benefits for patients - privacy, convenience, safety, and cost savings.
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Business Model
‣ Supply software, portal access, optionally hardware to patients and healthcare providers
‣ Patients use for free, healthcare providers pay monthly/annual subscription based on:
‣ Number of patients
‣ Technical support
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Development Plan v1‣ Phase 1 - Initial Dev and Proof of Concept (6 mths)
‣ Team of 4: Product Manager, Dev Lead, Dev*2
‣ Target: 1 healthcare provider
‣ Phase 2 - Proof of Value (6 mths)
‣ Team of 4: Product Manager, Dev Lead, Dev*2
‣ Target: 1 healthcare provider
‣ Phase 3 - Expand pilot to other providers (6 mths)
‣ Team of 6: Product Manager, Biz Consultant, Dev Lead, Senior Dev, Dev*2
‣ Target: Launch private beta with 3 healthcare providers in Singapore
‣ Phase 4 - Public beta (6 mths)
‣ Team of 8: Product Manager, Biz Consultant, Dev Lead, Senior Dev*2, Dev*3
‣ Target: Launch public beta
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Funding‣ Salary (Founders salaries + Employee salaries)
‣ Capital Costs
‣ Laptop - $2500/employee
‣ Equipment and hardware - $5000/yr
‣ Development Costs
‣ Cloud servers (pay per use, ~$50/dev/mth)
‣ Location Costs (rent/furniture/utilities/etc)
‣ Deployment/service running costs
‣ Cloud servers est. USD$400 in first yr to USD$4-5K in 3rd yr
‣ Founder equity, Government grants, Investor equity
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SWOT analysisStrengths‣ Some services can be moved to home to
better serve greying population.‣ Reduced load for healthcare facility.‣ Privacy, time savings, cost savings for patients.‣ Own Intellectual Property for library to
interact with Kinect in browser.‣ Experienced engineers with strong credentials.
Weaknesses‣ Require industrial connections for
POC and pilots.‣ Require expert help on developing
and refining possible physiotherapy treatments.
Opportunities‣ Singapore to spend US$12b by 2015 (currently
US$9b in 2011) (source: ST, 12/2011)‣ Close to 85% of homes in Singapore have 1 or
more computers in 2010 (source: IDA, 2010)‣ APAC to increase to US$420b by 2015 (currently
US$309b in 2011) (source: ST, 12/2011)‣ Generally increased computer literacy and
availability of affordable broadband internet services.
Threats‣ Pricing of service is dependent on
service prices from cloud providers.‣ Other browser-based kinect libraries
in development.
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Summary‣ Physiotherapy in the comfort of home.
‣ Low-cost and time-saving alternative to some forms of physiotherapy.
‣ Browser-based Kinect library developed within the 24-hr timeframe of the competition (i.e., we own the IP, therefore possible spinoff material).
‣ Year 1 - POC/POV
‣ Year 2 - Private/Public beta
Tuesday, 2 October, 12
We are...
‣ Team Albatross
‣ George Goh ([email protected])
‣ Liu Xiaohui ([email protected])
Tuesday, 2 October, 12