PFL & WDASPFL & WDAS Radio Advertising ProgramRadio Advertising Program
Radio Advertisement ProgramRadio Advertisement ProgramP.F.L. DescriptionR.A.P. Description
Online Streaming Info.Streaming Benefits
Traffic/Web StatisticsInternet Streaming Rates
Banner Advertising RatesUpcoming Events
How to Get Started
Description of the Passing Football LeagueDescription of the Passing Football League• The only & largest 7-on-7 Football League in Pennsylvania• Only 7-on-7 league that offers cash prizes• Teams perform 1,000 community service hours• 10 – 20 Squad members and 1 coach on team• Fun, Healthy, Family entertainment events• Games at Fairmount Park: May 3rd – August 9th
• 3 Divisions of competition for the league• High School Varsity / Junior Varsity / Middle School
R.A.P. DescriptionR.A.P. DescriptionThe PFL and WDAS team up to get your business recognized with a Radio Advertising Program to support our youth football league.
As people move from their cars to their offices at work, they bring their favorite radio station with them and the advertising of your business supporting the Passing Football League will get recognized by your current & future customers.
Streaming Reaches your AudienceStreaming Reaches your Audience•13,096+ unique WDASFM.com streamers tune-in weekly for an average of 20.3hours
•Majority of streaming takes place between Monday through Friday, 8:00am -6:00pm
•Direct link from PhillySportsTC.com•Reach at-work listeners when they are at their computers and can act on the information immediately.
Online Streaming BenefitsOnline Streaming Benefits• Support core your on-air campaigns with extended
messages with frequency that reach your target market.• The “at work” listening audience is tech savvy, they
listen longer, respond faster and tend to buy more.• No other medium can reach these consumers as
effectively in the work place as radio streaming!• All commercials receive a tag line along with a
commercial promoting the PFL. Example: “…brought to you by ‘YOUR BUSINESS for all your product/service needs… YOURBUSINESS.com”
Traffic Streams / Web Site Stats Traffic Streams / Web Site Stats (Dec. 1st-31st)
Page Views: 997,386 MonthlyUnique Visitors: 52,386 Monthly Streaming: 13,096 average weeklyVideo Plays Viewed: 85,824 MonthlyTime Spent Listening: 20.3 Hours Weekly Keyword/Search: 8,089 Monthly
ResearchResearchA recent study by America Online, demonstrated that nearly 80% of African Americans surveyed are on the internet – most on broadband, more likely to use the internet for job hunting, education, finances, healthcare, entertainment and more!
Online Streaming RatesOnline Streaming Rates
Only Only $10.00$10.00 Per CommercialPer Commercial
(:60/:30/:15)(:60/:30/:15)100 100
CommercialsCommercialsMonday-Friday, 8a-Monday-Friday, 8a-
6p 6p Total: Only Total: Only $1,000$1,000* Please allow up to 72 hours for production
Offer Valid: Now until 4/30/08Offer Valid: Now until 4/30/08* At this price you will help register 20 student-athletes
Banner Advertising RatesBanner Advertising Rates• Leaderboard Position – 100,000 Impressions Per Month
728 x 90 - $400 For The Month of April– 15% Rotation
• Half Banner – 100,000 Impressions Per Month234 x 60 - $350 For The Month of April– 25% Rotation
• Small Cube – 300,000 Impressions Per Month120 x 90 - $300 For The Month of April
• Large Cube – 10,000 Impressions Per Month300 x 250 - $250 For The Month of April – 15% Rotation
• Skyscraper Position – 10,000 Impressions Per Month120 x 600 - $200 For The Month of April– 15% Rotation
• Rates include both websites on WDAS & PFL Homepage* PFL banner sizes may differ slightly based on availability** Exclusive 2-for-1deal offered by Passing Football League for April only!**
Upcoming EventsUpcoming Events• Spring Break College Recruiting Seminar
– Various locations in Philly, March 17th -March 21st
• Wide Receiver/Quarterback Football Camps– 6 Camps within 25 miles of Philadelphia (6 locations)
• Sports Specific Speed Training Camp– Hosted at Temple University, June 16th – August 9th
• Education & Sports High School Workshops• Marc Jackson Youth Basketball Camps• Pre-Season Life Skills Experience, August ‘08
Join the Team & Support the YouthJoin the Team & Support the YouthTo Get your Ad placed, Contact
Maine Prince
267-432-6778 … call with
www.PhillySportsTC.com All custom package request will be considered
Let’s help inspire Philadelphia student-athletes