Professional Services for PE Operations
PESS - Private Equity Software & ServicesShowcases – New York & LondonPESS Directory and News Service
“I wish typical industry conferences were run this well”- PESS sponsor
PESS New York2015 PESS L o n d o n
2015
Professional Services for PE Operations
PESS is a range of independent services promoting ‘operatingexcellence’ in the Private Equity industry by increasing the
adoption of innovative software and services
PESS Services:
PESS DirectoryThe industry’s only dedicated information source, now with 30+ sponsorssubscribing.
PESS NewsNow fully integrated into PESSNET portal and providing near real-time updates,filtered searching and monthly distribution to 6,250 PE professionals.
PESS ShowcaseThe industry’s only event to exclusively bring together vendors and service providerswith prospects and key decision makers. Now in it’s 5th year in NYC and 7th year inLondon.
Professional Services for PE Operations
www.pessnet.com
The online portal forPrivate EquityOperations
The pessnet site attractsover 6,000 uniquevisitors each year.50% from the Americasand 50% Rest of World
USA RoW
Professional Services for PE Operations
PESS Directory
The PESS Directory is our entry-level service and iscurrently subscribed to by 30+ vendors in the PE space.
Each profile contains key information about the company,products, clients and other core information, includingcontacts and a link to the vendor’s website.
The profiles are categorised and made available via thepessnet.com website for online viewing and printing.
The profiles are also combined into a full Directory booklet which can be requestedfrom the website and which is distributed to our list of Directory subscribers.
Each year the full Directory is distributed to 350 PE professionals, including 135 newsubscribers, and on average each individual profile is also viewed online 110+ times.
The profiles are widely used by PE houses that are researching the marketplace.
Annual fees are £750 ($1,200) per profile.
www.pessdirectory.com
Professional Services for PE Operations
PESS News
The PESS News service is a popular additional option to theDirectory and is currently subscribed to by 28 PE suppliers andthe monthly newsletter is distributed 6,250+ PE professionals.
Sponsors may submit any number of relevant news items.4vco also monitors the trade press, sponsor websites andpress releases to source the news items. News items arecategorised as Sales News, Product News, Company News,Events or Commentary and posted to the pessnet.com site.At the same time the news item is tweeted.News items can be viewed online by news type, supplier name and supplier categoryusing dynamic filtering.
On average over a year each sponsor submits 15 news items, each news item isviewed 1,090 times on the pessnet.com site and generates 97 click thrus to thesponsor’s website*.
Annual fees for the combined Directory and News Service are £1,250 ($2,000).
*Statistics from 1/10/2012-30/9/2013: 28 sponsors, 427 news items, 465,256 total web impressions, 41,476 total click thrus.
www.pessnews.com
Professional Services for PE Operations
PESS News Service Statistics*
CommentaryCompany
News
Events
ProductNews
Sales News
Com
menta
ry
Pro
duct
Events
Com
pany
Average click thrus per category over 12 months News items posted in last 12 months
• 28 sponsors submit an average 15 items per year.• Each news item is viewed 1,090 times and generates 97 click thrus to the sponsor’s website over 12 months.
*2013 statistics
Sale
s
427total
Professional Services for PE Operations
PESS Showcase – London and New York 2015
The industry’s only showcase events bringing together prospectsand key decision makers to meet software and service suppliers
Benefits:
Build your sales pipeline with quality leads in just one day at this hugelysuccessful annual event – now fully proven in London and New York!
Enhance your brand by having a stand, a presentation slot and a private‘test drive’ area to meet and sell to the industry’s key decision makers.
High quality delegates attend only to meet and hear from the industry’s leadingsoftware and services vendors. You need to be there!
Differentiate yourselves at the only events to exclusively focus on generatingleads for vendors!
Professional Services for PE Operations
PESS 2013 Event Feedback
Sponsors:
• You guys do a nice job of mixing presentation and networking time.
• Got ‘strong prospects’ from both London and NY.
• It was a good event and we were happy with the outcome.
Delegates*:
• Excellent event. Great opportunity to get acquainted with software and services companies.
• Another excellent PESS Showcase this year.
• Focused event with a lot of "take-aways" on progress in the PE space both in terms of solutions as
well as adoption - good networking, too.
• A very well organized event. Many presenters made the effort of not just talking about their own
products but of covering common issues and best practices. This was useful to all attendees, not
just to prospective clients.
* http://www.linkedin.com/company/pess-private-equity-software-and-services-/pess-showcase-events-1470660/product?trk=biz_product
Professional Services for PE Operations
PESS Showcase - New York 2015 – Convene Grand Central
Central location
Quality venue
Excellent facilities
Professional Services for PE Operations
PESS Showcase – London 2015
High Tech Facilities
Great location
Grange St Paul’s
Professional Services for PE Operations
PESS Showcase – New York 2015 Key Facts
• Date to be confirmed (Fall 2015).
• Venue to be confirmed (Convene Grand Central is our preferred location).
• Up to 15 suppliers with proven commitment and track record in Private Equity.
• Integrated software, function-specific software, administration services,
IT support services, investor portals, financial systems, other providers.
• Targeting key decision makers within PE community.
• Working with PECFOA, PECTO, ILPA, Pitchbook.
• Target audience of 100+ qualified attendees from 75+ PE houses.
• Vendor booths, presentation suite, test-drive facilities, seminars.
• Fully catered, quality venue with breakfast, lunch and afternoon reception.
Professional Services for PE Operations
PESS Showcase – London 2015 Key Facts
• Confirmed for 10th June 2015.
• The Grange, St Paul’s Hotel, Godliman St, London, EC4V 5AJ
• Up to 15 vendors with proven commitment and track record in Private Equity.
• Integrated software, function-specific software, administration services,
IT support services, investor portals, financial systems, other providers.
• Targeting key decision makers within PE community.
• Working with PECTO, ILPA, Pitchbook.
• Target audience of 100+ qualified attendees from 75+ PE houses.
• Vendor booths, presentation suite, dedicated test-drive facilities, seminars.
• Fully catered, quality venue with breakfast, lunch and afternoon reception.
Professional Services for PE Operations
PESS Showcase – London Sample Agenda (NY Agenda to follow)
Start End Presentation/Seminar Room
Registration 8:15
Session 1 9:00 9:35 Seminar/Supplierpresentations
Session 2 9:45 10:20
Morning Break
Session 3 10:50 11:25 Supplierpresentations
Session 4 11:35 12:10
Lunch
Session 5 1:10 1:45 Supplierpresentations
Session 6 1:55 2:30
Afternoon Break
Session 7 3:00 3:30 Seminar/Supplierpresentations
Session 8 3:40 4:15
Networking Drinks 4:15 5:30
Professional Services for PE Operations
Delegate Dynamics
10 PESS events (UK – 6, NYC - 4)
1145 client delegates (ave. 115)830 unique delegates from 400 PE firms
2014 saw 100 new delegates and 40 newPE firms across both events
High % of new attendees each year:
CFO/COO or Equivalent
Controller or Equivalent
Front Office - Partner Level
Front Office - Below Partner
Investor Relations
IT
PESS New York Delegates 2011-14
Total441
CFO/COO or Equivalent
Controller or Equivalent
Front Office - Partner Level
Front Office - Below Partner
Investor Relations
IT
PESS London Delegates 2009-14
Total658
Attended x 1
Attended x 2
Attended x 3
Attended x 4
Attended x 5
Total835
Unique attendees at previous PESS events
Professional Services for PE Operations
PESS 2015 - Showcase Sponsorship Package Options
Silver Gold Platinum
Test Drive room for private demos/meetings
Test Drive pre-event booking assistance
Full page advert in event brochure
30 minute presentation
Exhibition space (min. 10ft x 7ft)
Logo on website and in marketing material
Profile on event website
Half page profile in event brochure
Option to participate in prize draw
Staff attendees on the day 2 4 6
Professional Services for PE Operations
PESS Showcase – Sponsorship Options
Optional Extra Sponsorship opportunities
1.Exclusive branding on event bag (supplied by sponsor)
2.Exclusive branding on delegate lanyards (supplied by sponsor)
3.Half page advert (next to vendor’s profile) in printed event booklet
4.Prominent full page advert in printed event booklet
5.Exclusively branded cocktail drinks reception & closing remarks
Prices below
Professional Services for PE Operations
PESS 2015 – Sponsorship Fees (2014 prices held)
Product New York London
PESS Directory $1,200 / £750
PESS Directory and News Service $2,000 / £1,250
Showcase – Silver (2 attendees) $6,250 £3,750
Showcase – Gold (4 attendees) $13,500/12,000 £8,000/7,000
Showcase – Platinum (6 attendees) $17,000/15,500 £10,000/9,000
Additional attendee (max 3) – per attendee $800 £500
Event Bag or Lanyards for Delegates $1,600 £1,000
Brochure Advert Half Page $550 £350
Brochure Advert Full Page $1,100 £700
Cocktail Party and Closing Remarks $1,600 £1,000
* Sessions 2, 3, and 4 are at higher price. All other sessions at lower price.
Professional Services for PE Operations
PESS London – Timetable
• Sponsors commit from now onwards – email confirmation required
• Sponsor materials submitted by end February 2015 – IMPORTANT DEADLINE
• Events marketed to delegates from March 2015 onwards
• Invoices issued end February (London) – payable within 30 days
• Final event format agreed end March
Professional Services for PE Operations
Contact Details:
For more information regarding PESS sponsorship opportunities, please contact:
Paul Thompson
Office: +44 20 7785 6997
Mobile: +44 7977 490917