MyBodyTrainer.com

Gary Raddatz, M.S., CSCS

Business Overview

• Potential clients– Find us on World Wide Web– Referred by health professionals– Referred by other clients

• They sign up (with credit card)• We provide (via email)

– Personalized fitness program– Personalized weight-control program– Personalized diet and nutrition program– Encouragement and motivation

• We sell equipment, supplies, supplements, exercise videos

Our Clients

• Athletes

• Bodybuilders

• Weight-loss clients

• Heart patience

• Others who want to look and feel better

Five Sides to Fitness

Personalized Fitness Programs

• Clients fill out our Web-page forms– Current weight– Weight goal– Strength pretest– Cardio pretest

• Our personal trainers customize program• Correspond through email

– Provide exercise guidelines– Provide motivation– Answer questions

Personalized Diet

• Clients fill out our Web-page forms– Current diet from 3-day log– Health status

• Our personal trainers customize program• Correspond through email

– Provide nutritional guidelines– Provide weekly menus– Provide motivation– Answer questions

Strength-training Equipment

• Free weights– Solid dumbbells– Adjustable dumbbells– Barbells– Triceps bar, shrug bar, squat bar

• Machines and benches– Universal machines– Specialized machines– Weight benches

• Other equipment and supplies

Cardio-training Machines

• Treadmills

• Rowing machines

• Step machines

• Exercise cycles

Dietary Supplements

• Multivitamin

• Specific vitamins

• Sports drinks

• Nutrition shakes

• Amino acid and vitamin cocktails

• Health bars

Exercise Videos

• Aerobics

• Kickboxing

• Spinning (exercise cycling)

• Motivational

Expansion Needs