Masters of Innovation
“Innovation is not a fad restricted to the technology sector. It is the most important and only sustainable source of economic growth.” — Klaus Schwab, Founder
and Executive Chairman,World Economic Forum
“Masters of Innovation shows companies a practical way to continuously improve and execute their innovation strategies.” — Klaus Schwab, Founder
and Executive Chairman, World Economic Forum
Innovation is not an art;it is a capability.
Innovation is a driver for profitable growth—and therefore a CEO topic.
Superior innovation management is the result of structuredprocesses, not a eureka moment.
Best Innovators use five proven value levers to achieve top innovation performance.
Lever 1Best Innovators put more e�ort intoanalyzing market and technologydynamics, to better understand bothfuture challenges and opportunities.
“ When it comes to innovation, simply being smart or familiar with technology is not enough.” — Tetsuji Ohashi, CEO, Komatsu
Lever 2Best Innovators systematically optimize the value of their innovation portfolio by involving internal and external experts to judge ideas.
“ We need an innovation process that maintains the right balance between rigor and flexibility, so we can continuously challenge existing products.” — Jacques Aschenbroich, CEO, Valeo
Lever 3
Best Innovators are cross-functional byhabit and intention.
“ Innovation is 5% analysis and 95% fast and focused implementation.” — Rolf Hollander, Chairman, CEWE Color
Lever 4Best Innovators improve innovation profitability by managing—not reducing—complexity in the innovation cycle.
“ Platforms are innovations in themselves and ‘democratize’ innovations across the organization.” — Ulrich Hackenberg, Chief Technology O�icer, Volkswagen
Lever 5Best Innovators are excited aboutinnovation and put supportinggovernance structures in place.
“ The culture is one of collaboration and sharing among our global technical community. We routinely build on each other’s ideas in a boundary-less manner to solve problems of our customers and to bring innovation to our global markets.” — Inge Thulin, CEO, 3M
For more informationabout A.T. Kearney’sMasters of Innovation,please visit:www.atkearney.com/books/masters-of-innovation