7/30/2019 Latche Bonanza
1/48
A
PRODUCT PROJECT REPORT
ONBRASS LATCH
PREPARED BY:
SONGARA DHAVAL V.
ACADEMIC YEAR: 2009 - 2010
GUIDED BY:
PROF. GAURAV MEHTA
FOR THE PARTIAL FULFILMENT OF THIRD YEAR B.B.A.
SUBMITTED TO
SAURASHTRA UNIVERSITY
RAJKOT
SHRI G.H. GOSRANI COM. (ENG. MED.) AND
SHRI D.D. NAGDA B.B.A. COLLEGE,
JAMNAGAR
1
7/30/2019 Latche Bonanza
2/48
DECLARATION
I, SONAGARA DHAVAL V., a student ofT.Y. B.B.A. ofShri D.D.
NAGDA B.B.A. College hereby declare that this project report has been
carried out successfully under the guidance ofProf. Gaurav Mehta.
The product project report is based on the industry manufacturing
LATCH, situated at JAMNAGAR. I am further declaring that this project
report is not previously submitted to any college or university.
Date: SONAGARA DHAVAL V.
Place: Jamnagar
2
7/30/2019 Latche Bonanza
3/48
ACKNOWLEDGEMENT
It is really a matter of great pleasure for me to present this creative
and practical work. At this stage, project report is an important part of
learning & every entrepreneur prepares it before starting of actual
production.
I have taken this opportunity to express my sincere thanks to all those
who helped me in the preparation of this report. First of all I would like to
thank my parents who have encouraged me for preparing such a perfect
product project report, then Prof. Gaurav Mehta for his guidance.
I am very glad to submit the report before the Saurashtra University. I
have tried my level best to present the available information in the best
possible manner.
3
7/30/2019 Latche Bonanza
4/48
PREFECE
In todays world, the managerial ability is so demanded in the
company. For doing the better managerial work, the person must have the
knowledge of management. This knowledge is not only based on theoretical
but also on practical. In short for being a good manager a person must have
both the knowledge.
I am extremely happy to submit this product project report on small-
scale industries as per the syllabus of T.Y.B.B.A of Saurashtra University
for particularly introducing the subject Entrepreneurship & Management of
Small Scale Business.
The main objective of this project report is to make students learn
about various factors that should be taken into consideration before setting
up an industry. In other words, it is purely, Entrepreneurship development &
training for the establishment of small-scale industry.
4
7/30/2019 Latche Bonanza
5/48
INDEX
Sr. No. Particulars Page No.
1 GENERAL INFORMATION
Introduction
Project at glance
Name and address of proprietor
Market & Demand Analysis
10-16
2 PRODUCTION DEPARTMENT
Products and its uses
Production process
Products
Machinery uses in production
List of supplier of machinery& raw material
Plant capacity production schedule
16-24
3 FINANCIAL DETAILS
Land
Building
Machinery
Fixed capital and fixed cost of project
Working capital requirement
Sources of Raw material including packaging
Staff labour details
Wages and salaries
Electricity and water consumed
Utilities and misc. exp.
Capital invested
25-35
5
7/30/2019 Latche Bonanza
6/48
Cost of production
Sales analysis
Profitability analysis
Ratio analysis
Break-even analysis4 MARKETING DETAILS
Market potentialities
Pricing policy
Transportation
Customer focus
Social Responsibility
36-41
5
6
7
8
SUMMARY OF PROJECT
CONCLUSION
APPENDIX
List of tables
BIBLOGRAPHY
42
43
44
45
6
7/30/2019 Latche Bonanza
7/48
EXECUTIVE SUMMARY
This is the feasibility report prepared with the objective of setting a
new business unit of Brass Latch components. This report includes all
possible information which is necessary to submit to any financial institution
at the time of procurement of loan.
This is the report prepared which includes all kinds of surveys made
like market analysis, financial analysis, technological analysis, ecological
analysis, and economical analysis, etc. and it also includes the information
relating the partners and all future prospects.
This report is having every kind of detailed information about market
demand and market trend and potential market share. This also includes
information about raw materials, land & building, labour, machinery &
equipment, tools & dies, etc. It also includes information relating to
production process, production capacity in total and utilized currently, etc.
This report also includes all kinds of projections like in financial
aspects which help any banks or financial institution to give loan or have
any details about the business unit.
All kinds of information relating to starting a business unit of Brass
Latch components is being mentioned in this report and which is sufficient
enough for making a report for getting a loan. This report also includes
7
7/30/2019 Latche Bonanza
8/48
environmental factor and also some areas of project clearances. This means
that how this unit or industry affects environment and whether it makes
pollution or not and what are suggested restoration measures for pollution
done by this unit. What is the contribution of unit to economy as a whole is
also included.
This is complete summary of what has been included in this report and
how this unit works and how this will have future demand and it covers all
aspects which are required to have in this report.
8
7/30/2019 Latche Bonanza
9/48
OBJECTIVE OF PREPARINGREPORT
If any work is done, there lies some objective or purpose behind it.
Any work is not done without any kind of objective or special purpose
though it may be any but there has to be some reason behind any work done.
In same way there is a specific purpose to prepare this report and that
is to study the industry scenario whether that the project undertaken to start
the new venture is feasible or not and whether this venture will work or not.
To study the market feasibility or survey whether the venture will
work or not, there are different criteria taken into consideration and through
different angles the venture has been studied and this report is the just an
overview or an glimpse of what will be structure of unit and how will be it
work and what are the activities undertaken to develop the newly mentionedreport.
There is another objective of preparing this report and that is to submit
this report to any financial institution or bank so as to get financial
assistance in addition than what is available. Though if it is not available
than also it will not create any problem but if assistance is available than
business might run and develop more efficiently and smoothly.
9
7/30/2019 Latche Bonanza
10/48
GENERAL
INFORMATION
10
7/30/2019 Latche Bonanza
11/48
INTRODUCTION
The industrial structure of India can be classified into three main
groups; they are large scale, medium scale & small-scale sectors. The small-
scale industry plays an important role in Indian economy. The small-scale
industries can be further sub divided into village or cottage industry &
modern small-scale industry.
Today, SSIs are ensuring more equitable distribution of the national
income & they facilitate an effective mobilization of resources. Small firms
are found co-existing with the large firms in the business world. The main
reason behind this is the low cost strategy adopted by SSI with mixture of
both the production techniques, i.e., Capital Intensive Techniques as well as
Labour Intensive Techniques.
This project report is related to a SSI of Brass Latch industry namely,SHREE LATCHES located in Jamnagar, producing el brass latches. Brass
Part Industry of Jamnagar is very popular all over the world so that I have
seen so many opportunities of starting a SSI unit in the same industry.
Jamnagar is at the leading place in the manufacturing of brass products all
over the world. Here is the detail of the whole project related to the
production, finance, etc.
11
7/30/2019 Latche Bonanza
12/48
PROJECT DETAILS
PROJECT AT A GLANCE
Units Name : SHREE BRASS LATCHES
Address for Communication : SHREE BRASS LATCHES
D - 7, 221/45,
M.P.Shah industrial estate,
Saru section road,
Jamnagar 361 006
Type of Unit : Proprietor Firm
Product : Brass latch
S.S.I Registration No. : Applied Is Made
Subsidy Registration No. : No Subsidy Taken
Location of the Unit : SHREE BRASS LATCHESD - 7, 221/45,
M.P.Shah industrial estate,
Saru section road,
Jamnagar 361 006
12
7/30/2019 Latche Bonanza
13/48
DETAILS OF PROPRIETOR
The detail of the Proprietor is as follows:
Name: Sonagara Dhaval
Address: Indira marg,Murlidhar-1 st-7,ISHAVASYAM,
Jamnagar - 361 004.
Age: 22 Years
Qualification: BBA
Experience: 3 years
Contribution: 100%
Responsibility: Marketing, Production, H.R.& Finance Department
13
7/30/2019 Latche Bonanza
14/48
MARKET AND DEMAND ANALYSIS
The Brass Latch Components have wide area of application and use in
both professional and consumer grade Brass equipments. They are preferred
over the other types of components due to inherent advantages.
The demand of this item to a large extent depends on the growth or
performance of Brass equipments industry in the country. Variety of
components with several combination and functions are available in the
international market at competitive prices. Rapid innovations are taking
places in Brass Latch components design.
As there is a great demand of Brass Latch components in areas like
Bangalore, Hyderabad, Mumbai, Kolkata, Pune, Chennai, Delhi, and some
what in Ahmedabad, Baroda too as they are either developed or flourishing
as industrial areas. Some of the industry of cities like Jaipur, Indore, Noida,Ambala, Kota, Vijaywada, Chandigarh, Thane, Ankleshwar, etc are also
requiring this type of components we may establish our market there also if
possible. Though there is tough competition in market but due to
ultramodern demand we will surely be successful to have a market there.
As there is already our clients in some of our cities of Brass Latch
Components we will surely get the market from those clients and those cities
and for other cities we made a survey and result was that there was huge
requirement in all the above mentioned cities. We have some of the orders
14
7/30/2019 Latche Bonanza
15/48
for samples and some confirmation orders also and so we can surely say that
there is a requirement and demand of those components.
Two Criterias which have been taken into consideration while
selecting this industry is that Market Potential & Market Share.
Market Potential is good in sense that Brass latch industry is increasing at a
very great extent and is also having some brass components which are
manufactured only in Jamnagar.
Market Share is another problem or criteria which are taken in mind. As
there are number of units which are manufacturing components in Jamnagar
already but than also they are not worth matching demand and there is great
scope of developing that industry. The other reason is the competitors are
only manufacturing some limited items and other is being imported from
other countries. The scope is so more for some components which are used
in testing instruments and analog instruments. If they are manufactured and
matched the quality required by the companies then there will be less import
and more foreign exchange savings and this will again also be used in
further development of India.
The companies or customers require thesebrass components in huge
quantities and of good quality. We will not have problems in launching and
making a new brand as our auto components are there already in market and
so our brand is there successful.
15
7/30/2019 Latche Bonanza
16/48
LOCATION
Location is the site or the place where the plan or the firm is
located. Location is chosen the base of following factors.
Economic Factors
Land
Transport
Raw material
Capital and finance
Labour
Market
Power
Non economic factors
Government Policy
Personal factor
As said in Address S.S.I. is located in Jamnagar. Proprietor had
though to establish the plant in Jamnagar because it is an industrial area and
advantage ofagglomeration can be getting easily in an industrial estate.
Therefore, the S.S.I. is located in Jamnagar.
16
7/30/2019 Latche Bonanza
17/48
PRODUCTION
DEPARTMENT
17
7/30/2019 Latche Bonanza
18/48
PRODUCTS & ITS USES
As this is an industrial product and not on the basis of the single
component a unit can run so a number of components are manufactured by
the SHREE LATCHES.
The firm produces Different latches. We prefer Make on Order
basis or principle. Whatever the customer requires or company requires we
will surely manufacture those components and if possible we may try to
develop more and more items and not restrict ourselves to like our
competitors.
Rates of product differ from the size, quality, product, and quantity.
Generally rates for smaller parts will be costing from Rs. 20 to Rs. 25 per
piece and some special parts even cost up to Rs. 50 to Rs. 75 per piece. We
will be providing components if required by company either Nickel Plated or
even Gold Plated. The rates will be charged as per the market and it will be
again comparatively costlier but quality would be up to the mark.
Brass latches Components are used in different ways and have
different uses in window, Door, spring, Slam. Any brass component for
Latch equipments will be surely manufactured by us.
18
7/30/2019 Latche Bonanza
19/48
PRODUCTION PROCESS
Right now we are planning to produce Brass Window & Door latches
mentioned earlier. These are the steps of the production process.
1. ROLLING OPERATION: -
After drawing of the Brass Roads, they are rolled in the rolling
machines to increasing their length.
2. CLEANING THE ROADS: -
In this step the Brass Roads are cleaned through drawing machines
and they are drawn from the Drawing Machines to reduce their diameters
to make them clearer to increase their quality.
3. STRAITENING OPERATION: -
After making them cleaned, they are striated through straitening
machine to avoid the stoppage of the final production.
4. CUTTING OPERATION: -
After the straitening operation, Brass Roads are cut in the particular
sizes and in the particular shapes through the automatic machines.
19
7/30/2019 Latche Bonanza
20/48
5. THREADING & OTHER OPERATIONS: -
After the cutting operation, now they are in the form of pieces. In this
step, we have to complete the work of threading in all the above pieces,
which is also carried out through automatic machines.
Thus, all these are the steps followed to carry out the production of the
Brass Window & Door latches.
20
7/30/2019 Latche Bonanza
21/48
PRODUCTS
21
7/30/2019 Latche Bonanza
22/48
MACHINES REQUIRED IN PRODUCTION SYSTEM
Through our production system, we are using all these
machines.
TABLE 1: OPERATION PERFORMED BY MACHINES
SR.
NO.
NAME OF THE
MACHINE
OPERATION
PERFOMED
1. Drawing MachineTo decrease the diameter of
the roads.2. Rolling Machine
To increase the
Length of the roads.
3. Straitening MachineTo make straight the
Roads.
4.Cutting Automatic
Machine
To cut the Roads in
particular sized pieces.
5. Threading Machine
To thread the cut pieces
through the automatic
machines.
Thus, all these are various machines used in our production
process.
22
http://en.wikipedia.org/wiki/File:Latch_lock.jpghttp://en.wikipedia.org/wiki/File:F%C3%B6nsterhake.jpg7/30/2019 Latche Bonanza
23/48
LIST OF SUPPLIERS OF MACHIERIES
Viral Engineering Works
Near Police Station, Udyognagar
Jamnagar.
VXL Machine Tools Pvt. Ltd
Shakar Tekri, Udyognagar
Jamnagar.
Shiv & Sons
Shankar Tekri, Udyognagar
Jamnagar.
Rits Engineering Works
Digvijay Plot
Jamnagar.
SUPPLIERS OF RAW MATERIALS
Chetan Products
Near State Bank of Saurashtra
Shankar Tekri, Udyognagar
Jamnagar 361 004.
Sangam Metal Corporation
Shankar Tekri, Udyognagar
23
7/30/2019 Latche Bonanza
24/48
Jamnagar - 361 004.
Mahadev Metals
Shankar Tekri, Udyognagar
Jamnagar 361 004.
PLANT CAPACITY & PRODUCTION SCHEDULE
As rule of thumb says that no industry or unit can start its unit with
100% capacity at initial stage. We are also following the same fact and we
are having utilizing 50% to 60% capacity.The production capacity of our unit is given below in tabular form:
TABLE NO. 2 : PRODUCTION CAPACITY
Production Capacity (In %) Capacity (In Quantity)
Installed Capacity (100%) 10,00,000 pieces per annum
Utilized capacity (60%) 06,00,000 pieces per annum
Production can be scheduled as per requirement and as per preferences
and as situation prevails. Generally, we believe in first come first served
basis, whichever order is first will be produced first. And if someone wants
very urgently than cost might be high in comparison to normal timings. As
extra timings are to be made for producing and workers are to be convinced
in that way so the cost might be some what high or it might be expensive.
We will not give guarantee to company or customer about timings if
they first agree late delivery and afterwards they want to break the contract
due to timings.
24
7/30/2019 Latche Bonanza
25/48
The work will be done as per schedule only and company must ensure
that no delays will be there by us under normal conditions and little more
timing should be given under abnormal or unexpected situations.
FINANCIALDETAILS
25
7/30/2019 Latche Bonanza
26/48
Details regarding Shed (Land & Building)
TABLE NO, 3: DETAILS OF SHED
Sr. No. Particulars Rate Amount
1. Factory (2000 sq.ft.) 120/sq.ft. 2,40,000
2. Office (500 sq.ft.) 120/sq.ft. 60,000
TOTAL (2500 sq.ft.) 3,00,000
Details regarding Machinery & Equipments
TABLE NO.4: DETAILS OF MACHINERIES
Sr. No. Particulars Qty. Rate Amount
1 Drawing Machine 1 15,000 15,000
2 Turning Machine 4 07,000 28,000
3 Slitting Machine 2 02,500 05,000
4 Threading Machine 2 04,000 08,000
5 Drilling Machine 2 04,000 08,000
6 Plastic Molding Machine 1 15,500 15,500
7 Electric Motors 11 01,500 16,500TOTAL 96,000
26
7/30/2019 Latche Bonanza
27/48
INSPECTION EQUIPMENTS
TABLE NO. 5: DETAILS REGARDING INSPECTION EQUIPMENTS
Sr. no. Particulars Qty. Rate Amount
1. Micro meter 2 02,000 04,000
2. Vernier 1 03,500 03,5003. Multimeter 1 01,000 01,000
4. Continuity
tester
1 500 500
Total 09,000
Total Fixed Capital
TABLE NO. 6: FIXED CAPITAL
Sr. No. Particulars Amount
1 Shed (Land & Building) 3,00,000
2 Machinery 96,000
Inspection Equipments 09,000
Cost of Power Connection 22,500
Electrification & Installation 17,500TOTAL 1,45,000
3 Cost of Dies, Tools & Moulds 15,000
4 Cost of Office Equipments & Furniture 15,000
5 Pre-Operative Expenses 5,000
GRAND TOTAL 4,80,000
27
7/30/2019 Latche Bonanza
28/48
Working Capital Statements (For Month & Quarter)
TABLE NO 7: WORKING CAPITAL
Sr. No. Particulars Per Month Quarter1 Raw Materials 90,000 2,70,000
2 Wages & Salaries 39,100 1,17,300
3 Utilities & Misc. Expenses 6,000 18,000
TOTAL 1,35,100 4,05,300
WORKING CAPITAL REQUIREMENT
Working Capital Requirement for one month is Rs. 1, 35,100
Working Capital Requirement for three months is
Rs. 4, 05,300.
Working Capital Requirement for one year is Rs. 1,62,1200.
28
7/30/2019 Latche Bonanza
29/48
SOURCES OF FINANCE
Finance is key input of production, distribution, and development.
Therefore it is defined as LIFE BLOOD of Industry. Sources of Finance
will depend upon different factors like:
Size of Firm
Type of Firm
Production Process
Sources of Finance means from where the finance is procured or from
where is the finance made available.
In Our Industry i.e. SHREE LATCHES is a sole proprietor s.s.i.sonagara dhaval solely bringing finance in business which is as follows:
TABLE NO.8: NAME OF PARTNERS
Sr. No. Name Amount
1. Sonagara Dhaval 10,00,000
TOTAL 10,00,000
29
7/30/2019 Latche Bonanza
30/48
Raw Materials including packaging (Per Month)
TABLE NO.9: RAW MATERIALS
Sr. No. Particulars Quantity Rate Amount
1 Brass Scrap 900 Kg 90/Kg 81,0002 Plastic Mould Powder 100 Kg 80/kg 8,000
3 Packing Material 1,000
TOTAL 90,000
Details regarding staff and labor
TABLE NO.10: STAFF AND LABOUR
Sr. No. Designation Number Salary Total
1 Manager 1 3,500 03,500
2 Accountant 1 1,500 01,500
3 Foreman or Supervisor 1 3,000 03,000
4 Skilled Workers 5 2,000 10,000
5 Semiskilled Workers 6 1,750 10,500
6 Unskilled Workers 2 1,250 02,500
7 Watchmen 1 1,000 01,0008 Typist 1 2,000 02,000
TOTAL 34,000
+ 15% Perquisites 5,100
GRAND TOTAL 39,100
30
7/30/2019 Latche Bonanza
31/48
Calculation of Wages & Salaries
TABLENO. 11: TOTAL WAGES AND SALARIES
PARTICULARS 1st MONTH 3 MONTHS 12 MONTHS
Total salary 34000 68000 408000
15% perquisites 5100 10200 61200Total 39100 78200 469200
Electricity and water consumed
TABLE NO. 12: ELECTRICITY AND WATER CONSUMED
SR.NO. PARTICULARS AMOUNT
1. Electricity 2,000TOTAL 2,000
Utilities & Miscellaneous Expenses (Per Month)
TABLE NO.13: UTILITIES AND MISCELLANEOUS EXPENSES
Sr. No. Particulars Amount
1. Postage & Stationery 6002. Repairing & Maintenance 1,200
3. Telephone 900
4. Transportation Charges 300
5. Insurance 300
6. Miscellaneous Expenses 200
31
7/30/2019 Latche Bonanza
32/48
7. Sales Expenses 500
TOTAL 4,000
Total Capital Investment
TABLE NO. 14: CAPITAL INVESTMENT
Sr. No. Particulars Amount
1 Fixed Capital Investment 4,80,000
2 Working Capital Investment for Quarter 4,05,300
TOTAL 8,85,300
Cost of Production
TABLE NO.15: COST OF PRODUCTION
Sr. No. Particulars Amount
1 Total Working Capital (Per Year) 16,21,2002 Dep. On Machinery & Equipment @ 10% 12,250
3 Dep. On Tools & Dies @ 20% 3,000
4 Dep. On Office Equipments @ 20% 3,000
5 Dep. On Building @ 5% 15,000
6 Int. on Total capital Investment @ 15% 1,32,795
TOTAL 17,87,245
32
7/30/2019 Latche Bonanza
33/48
Sales Analysis
TABLE NO. 16: SALES ANALYSIS
Particulars Quantity Rate Amount
Electronic Components 6,00,000 Rs. 4 24,00,000TOTAL 24,00,000
Profitability Statement
TABLE NO. 17: PROFITABILITY STATEMENT
Particulars Amount
Total Sales
Less: Cost Of Production
Add: Depreciation
Add: Interest On Investment
Gross Profit
Less: 35% Tax
Net Profit
24,00,000
17,87,245
6,12,755
33,250
6,46,005
1,32,795
7,78,800
2,72,580
5,06,220
33
7/30/2019 Latche Bonanza
34/48
RATIO ANALYSIS
Gross profit ratio = Gross Profit
Sales= 07, 78,800
24, 00,000= 0.3245= 32.45%
Net profit ratio = Net ProfitSales
= 05, 06,22024, 00,000= 0.2109= 21.1%
Return on investment = Net ProfitTotal Investment
= 05, 06,22008, 85,300
= 0.5718
= 57.2%
Working capital turnover ratio = Sales
34
7/30/2019 Latche Bonanza
35/48
Working Capital= 24, 00,000
16, 21,200= 1.48
= 148%
BREAK EVEN ANALYSIS
Break Even Analysis is widely used technique to study cost volume
profit relationship. Break Even Point (BEP) means that level of output of
sales at which no profit no loss is achieved. In short business is said to bebreak even when its income equals its expenditure. The BEP of SHREE
LATCHES is as under:
Annual Fixed Cost
Interest on Investment @ 15% 1, 32,795
Add: Depreciation 33,250
Add: Wage & Salary 4, 69,200
TOTAL 6, 35,245
Annual Variable Cost
Raw Material 10, 80,000
Utilities 72,000
TOTAL 11, 52,000
Contribution = Sales-Variable cost= 24, 00,00011, 52,000
= 12, 48,000
Break Even Point
35
7/30/2019 Latche Bonanza
36/48
BEP = Fixed Cost
Contribution
= 6, 35,245
12, 48,000
= 0.5090
= 50.9%
MARKETING
DETAILS
36
7/30/2019 Latche Bonanza
37/48
MARKET POTENTIALITIES
We believe that business segment in which we operate, offers
opportunity for growth. We endeavor to harness our skill in quality, brand
equity & distribution network to maintain our leading position. All our
manufacturing facilities are fully equipped to meet the stringent quality
demands & shorter delivery terms to the delight of the customers.
37
7/30/2019 Latche Bonanza
38/48
Market potential of our company are all those Buildings who requires
window Latch, Door Latch, Spring Latch, Slam Latch, etc. and as we all
know that with the increase in the consumption of such products, there will
be increase in the demand of the Brass Accessories also which will give rise
to the Brass latches also which are produced by us.
Thus, all these shows that in nearest future there will be still more
demand And Scope for the Brass Latches in the Infrastructure industry all
around The World .
PRICING POLICY
Economics defines price as the exchange value of goods and
services in terms of money. The price is an agreement between seller and
buyer concerning what each is to receive.
Pricing is critical in marketing management. The main
objectives of the firm, i.e., to each profit, depends very much upon the
correct pricing decisions.
38
7/30/2019 Latche Bonanza
39/48
Pricing decisions has strategic importance in any enterprise.
Pricing denotes the value of a product. The term pricing governs the very
facility of any marketing program because it is the mix accounting for
demand and sales revenue price is the only variable factor determining the
revenue as income.
Top management takes final decision about pricing after
consultations of selling representativesFactors affecting the price of the
product:
o Cost of production
o
Competitive price in the marketo Normal profit
o Advertising cost
o Distribution cost
We follow the simple strategy of fixing the price of its products. It
considers two factors in its mind, i.e., Cost of production and the
competitors prices, at the time of fixing the price.
TRANSPORTATION
Transportation is necessary in moving finished goods from factory to
consumers since markets are geographically separated from factory.
Transportation becomes an essential marketing activity. Improved means of
transportation have increased the trade by leaps and bound. It aids the
marketing function by creating utility o goods produced.
39
7/30/2019 Latche Bonanza
40/48
There are number of transportation modes such as
Road way
Railway
Air way
Sea way
It is crucial task for management to select a right type of
transportation. It depends upon many factors such as product characteristics,
final position of the company, demand of customers, market situations etc.
We use any of transport for its finished goods from factory to market
or dealers. The mean of transportation usually for delivering final products
are huge Trucks.
CUSTOMER FOCUS
We dare to commit because we do everything that We can to
delight our customers. We believe that what is best for our customer is best for
all of us. Every element of our organization has imbibed this concept very well.
40
7/30/2019 Latche Bonanza
41/48
Our Marketing team efforts are oriented to build and enhance
customer relationship. It is mandatory for them to take all the time necessary to
take care of customer. We dare to commit because we have built key strengths
to answer requirements of the business and needs of "TIME". We prices our
products fairly and honestly. We are able to sell at reasonably competitive price
as we have eliminated middle men for all our purchases. We place direct orders
with our manufacturer Supplier who has proven that they are cost effective/cost
conscious. We are low cost suppliers because we operate efficiently. Our people
are hard working, intelligent and share in the company's success. We dare to
commit because we practice real time phenomenon. We ship faster than anyone
we know.
SOCIAL RESPONSIBILITY
ECONOMICAL ANALYSIS
Economical Analysis is concerned with judging a project from the
societal point of view. It is also referred as social cost benefit analysis. In
such an evaluation the focus is on the social cost and benefit of project
which may often be different from its monetary costs and benefits.
41
7/30/2019 Latche Bonanza
42/48
SHREE LATCHES will give many indirect benefits to the overall
society. It is not only the unit for me or for my partner but it is for the whole
society.
It provides raw material to the some of large scale industries and it
also has on an average a quite a huge market.
The income or profit from business will be reinvested in the business
and then again has a kind of development and this will create demand
for the other required or concerned industries and than it will againalso prove beneficial to the society in overall development.
This project or this unit has a good scope of savings as this unit has
many workers and profits are invested and so there is ample scope of
investments also.
This unit also provides employment to number of people which is also
a good thing in todays competitive world and these jobs are provided
at reasonable wages and salaries.
SUMMARY OF THE PROJECT
From the above Project Report one can surely conclude that SHREE
LATCHES. has an effective management power and support. Being a fresh
company it is well acquainted with the present trends of the market. The
company also has highly dynamic marketing techniques and Production
System.
42
7/30/2019 Latche Bonanza
43/48
Being a new company, it is highly knowledgeable with the trends of
the market. So with the valuable support of all employees and executives, it
will surely make this project a successful one.
This is the report prepared which includes all kinds of surveys made
like market analysis, financial analysis, technological analysis, ecological
analysis, and economical analysis, etc. And it also includes the information
relating to the partners and all future prospects.
This report is having every kind of detailed information about market
demand and market trend and potential market share. This also includes
information about raw materials, land & building, labour, machinery &
equipment, tools, etc. It also includes information relating to production
process, production capacity in total and utilized currently, etc.
CONCLUSION
Conclusion means to bring an end to anything. Though this
conclusion may be end of my project report but this project report or
feasibility report has pushed and encouraged me to the real business life.
43
7/30/2019 Latche Bonanza
44/48
Any self created thing will be the best thing for anyones life though
he may be successful or failed. This kind of feasibility activity will help
really anyone or everyone to become a successful entrepreneur, if a proper
attention is paid to the project or business.
NEVER, NEVER, NEVER, NEVER, GIVE UP
This is the saying that tells us to never demoralize ourselves by giving
up anything or any project of any business.
In todays overpopulated unemployment is the biggest economic
problem and so to avoid that self employment can be started through
developing this kind of business and for that this kind of feasibility study is
helpful.
This is a way to success with some problems and some time failure
but at last success will be there with self employment.
44
7/30/2019 Latche Bonanza
45/48
APPENDIX
List of tables
SRNO.
PARTICULARS PAGE NO.
1 Production capacity 22
2 Name of partners 24
3 Details of shed 26
4 Details of machineries 26
5 Details regarding inspectionequipments 27
6 Total fixed capital 27
7 Working capital 288 Name of partners 29
9 Raw materials 30
10 Staff and workers 30
11 Total wages and salaries 31
12 Electricity and water 31
13 Utilities and misc. exp. 31
14 Capital invested 32
15 Cost of production 32
16 Sales analysis 3317 Profitability analysis 33
45
7/30/2019 Latche Bonanza
46/48
BIBILIOGRAPHY
WEBSITES:
www.google.com
www.yahoo.com
BOOKS:
Desai Vasant Project Management 2nd Edition, 1999 Himalaya
Publishing House.
Rana T. J and Jain Naresh 3rd Edition, 2006-2007 B.S. Shah
Prakashan.
46
7/30/2019 Latche Bonanza
47/48
47
7/30/2019 Latche Bonanza
48/48