Open plan offices
productivity⬇66%
Banbury & Berry (1998)
Inappropriate retail soundscapes
sales⬇28%
Milliman, 1982
Your brand is making sound right now!
crossmodal effects
sight affects listening
Courtesy Prof Arnt Masø
sound affectsproduct satisfaction
experienceappearance
Retail salesincreased by 3-10%
Target: reduce stress
Generative soundscape
2012 audio branding award GOLD
Customer satisfactionincreased by 50%
Five star bathrooms
Generative birdsong
Lancaster CA
Crime fellby 15%
70 loudspeakers
Restful soundscape
good sound is good business
www.thesoundagency.com
thank you