IPTV, the Way forward
Ali Dernaika,Senior Manager Video
Core services
Joint ITU - AICTO Workshop on“Interoperability of IPTV in the Arab region”
(Dubai, UAE, 20 – 21 September 2011 )
Agenda
Introduction of IPTVCurrent services of IPTVFuture services of IPTVEvolution of IPTV in Operator Network.
Dubai, UAE, 20-21 September 2011 2
IPTV is Interactivity…..
Home NW AccessNetwork
OperatorNetwork
One way of communication: only broadcast
Legacy TV:
Two way of communication: INTERACTIVITY
IPTV:
IPTV System
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Current IPTV Services:
Instant channel change (eliminates the delay between channel changes.)
With ICC, tuning between channels is instantaneous!
3D and HD channels
ICC
Programs guide for two weeks in advanced:
Picture in Picture
Rent a Movie fromVOD Store
Watch a Preview of theMovie before rent
Unlimited VOD; Subscribe to the service and get unlimited Access to all VOD available
on SVOD catalogue:
Catch up TV
Guide timeline extends to the past and shows programs that aired previously.
More Value added Services are available on IPTV:
TV Applications:
Note: The GUIs are examples
Log in using a four digit pinView profile and update statusView Friends & access their wall, profile screens & photosView uploaded photosView Facebook requests and notificationsRead Twites.Submit new Twites and messages
Mosaic Channel
Note: The GUIs are examples
Record a single program or series from the EPG, search results screen and more info page
Cancel Scheduled Recordings
Delete recordings from the “My Recordings” page
View extended program info such as cast, director, description
Search recordings according to program name and actors
REMOTE DVRMANAGE DVR STB REMOTELY VIA THE WEB USING A PC OR MOBILE DEVICE
Note: The GUIs are examples
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Advertisement
Targeted advertisement.Create a dedicated Advertisement application.Add overlay banner on Live TV.
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Evolution of IPTV network
Enhance in home TV Experience.Extend IPTV network to internet.Extend IPTV network to all Video Capable devices.More Value Add.
Home media sharing
Share Music, Photo and video from PC on the STB.
LAN
Internet
Video
Home GW
Extend IPTV to internet
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Home NW AccessNetwork
OperatorNetwork
The same Features of IPTV Can be offered to internet STB; using new Technologies:Adaptive streaming & DRM
Internet
IPTV Middleware
Home NW
DRM
Extend IPTV to Video Devices
Dubai, UAE, 20-21 September 2011 18
Home NW AccessNetwork
OperatorNetwork
Seamless TV Experience on all Video Capable DeviceInternet
IPTV Middleware
Wireless
DRM
Mobile Network
3G; LTE
STB
More Value Added : External VoD
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Home NW AccessNetwork
OperatorNetwork
Internet
IPTV Middleware
Home NW
DRM
External VOD system
Backend
Integration
DRM
CDN
CDN
More Value Added : Voice Integration
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Home NW AccessNetwork
OperatorNetwork
Voice network
IPTV Middleware
DRM
IntegrationComponent
Voice integration:1-Phone Book2-Click to dial.3-Read Voice message.4-Caller ID.
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Summary
IPTV can offer immense number of services. More Integration will be done on IPTV in order to offer more services.Operators will move to converged system for 3 Screens.More Work should be done with content providers in order to cover IPTV services from right prespective.
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Thank you!