How Can I Be Social? Casestudy of MPI EMEC’s Social Scenario

Photos, Feedback and Findings

Twitter: @HCIBS Facebook: /HCIBS

Questions?

www.sendc.com

Login: HCIBS

Why?

How? What?

Structure of this session

1. Explore & self-reflection

2. Social Media Checklist

3. Sourcing the crowd

Where do you stand?

“I am doing pretty well on Social Media”

Agree Disagree

“Have you been active on the #EMEC13 Social Media channels yet?”

How come you did? or

How come you did not?

Opportunities vs Barriers

How Can I Be Social? Checklist for your own Social Scenario

Technology

Internet Devices Accounts Tools

Technology

Internet Devices Accounts Tools

Technology

Internet Devices Accounts Tools

Choose your accounts wisely

facebook.com/MPIEMEC

twitter.com/MPI_EMEC

youtube.com/MPIHQ

facebook.com/MeetMrHolland

twitter.com/MeetMrHolland

youtube.com/MeetMrHolland

Technology

Internet Devices Accounts Tools

Choose your favourite weapons:

Social Identity

Design Hash-tag Online presence

Offline intergration

Social Identity

Design Hash-tag Online presence

Offline intergration

Your #hash-tag = “Virtual Venue”

Short

Unique

Predictable

Easy

Recognizable

Social Identity

Design Hash-tag Online presence

Offline intergration

Social Identity

Design Hash-tag Online presence

Offline intergration

People

Roles Training Coordination Network

People

Roles Training Coordination Network

People

Roles Training Coordination Network

People

Roles Training Coordination Network

Content

Stories Photos Relevance Occasions

5xL

Tell stories by building suspense

Once upon a time …

… daunting challenge …

… near miss …

… ‘Deus ex machina’ …

… happily ever after!

Content

Stories Photos Relevance Occasions

5xL

Content

Stories Photos Relevance Occasions

5xL

Learn Love Laugh Location

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Learn Love Laugh Location

How did MPI EMEC do this?

Learn Love Laugh Location Since

Facebook 2 3,5 0 31,5 Sep 18th 2012

Twitter 1 7 0 46 Aug 28th 2012

Total 3 10,5 0 77,5 91

Content

Stories Photos Relevance Occasions

5xL

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Before we go …

I am going to …

CONNECTIVITY BAR Visit us at the

Photos, Feedback and Findings

Twitter: @HCIBS Facebook: /HCIBS

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How Can I Be Social? Casestudy of MPI EMEC’s Social Scenario