TaskEstimated Time

to CompleteJan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Friendly 404 Page Setup 15 minutesGoogle Analytics (Tag Manager) Setup 1 hourGoogle Analytics Alert Setup 30 minutesIncorporate Friendly URLs variesMobile Google Analytics Setup 1 hourMobile Site Optimization (Detection & Redirect) variesRobots.txt File Creation 15 minutesSet up Google & Bing Webmaster Tools 15 minutesSetup Keywords in Tracking Program 15 minutesXML Sitemap Creation & Submission 30 minutes

Content Creation variesH1 Optimization 5 minutes per pageIdentifying Thin Content (less than 100 words) 5 minutes per pageImage Alt Tag Optimization 15 minutes per pageInternal Link Optimization 10 minutes per pageKeyword Research 30 minutesLink Tag Optimization 15 minutes per pageMeta Tag Creation, Installation & Optimization 30 minutes per pageOn Page Optimization Audit 10 minutes per page

Duplicate Content Check & Correction 2-3 hoursExecution of Technical Barrier Fixes variesGoogle Analytics Event Tracking variesInternal Broken Link Analysis & Correction 1-4 hoursReview & Correct Crawl Errors 1-2 hoursScan & Disavow Toxic Links 1-2 hoursSite Speed Check & Optimization variesSpell-Check Scan & Correction 1-4 hoursTechnical Barrier Analysis 2-3 hoursXML Sitemap Review & Correction 1-2 hours

Competitive Analysis 3-6 hoursContent Marketing variesCreate Campaign Tracking URLs 5 minutes per URLLink Building Strategy variesPost to Social Media variesReview Competitive Link Profiles 1-2 hoursSingle Page Optimization 30 minutes per pageWeb Traffic Analysis varies

Google Analytics Training The More the BetterRead SEO Blogs The More the BetterSearch SEO Questions varies

Initial Tasks (One Time Setup)

As Needed

Legend

ONE TIMEONCE PER MONTH

A FEW TIMES PER YEAR

Ongoing

Ongoing

Ongoing

Off-Page Optimization

Continuing Education

Ongoing

Ongoing

As Needed

As Needed

Ongoing

Technical Tasks

On-Page Optimization

SEO

D

I I

D

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Y