1 CASINOMANDALAY BAY, LAS VEGAS, USA
3 DAYSDECEMBER 2-4, 2014
10 GRAND10,000 THINKERS, DECIDERS, AND DOERS
SPONSOR AND EXHIBITOR PROSPECTUS
STACK THE ODDS IN YOUR FAVOR
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TABLE OF CONTENTSWHY AUTODESK UNIVERSITY? . . . . . . . . . . . . . . . . . 3The OpportunityAttendee DemographicsWho Sponsors and Exhibits?Event Schedule
SPONSORS OPPORTUNITIES . . . . . . . . . . . . . . . . . . 12Overviewpackages
EXHIBITOR OPPORTUNITIES . . . . . . . . . . . . . . . . . . 16OverviewpackagesTurnkey Booth properties
FLOOR PLAN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22Exhibit Hall
HOW TO PARTICIPATE . . . . . . . . . . . . . . . . . . . . . . . 23Sales / Contact Information
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With more than 10,000 attendees, Autodesk University is the largest single gathering of Autodesk customers and resellers in the world.
WHy AUTODESKUnIvErSITy?
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THE OPPORTUNITY: reach Thousands of Autodesk Customers in One LocationOur customers are passionate about our products . AU is your opportunity to get them passionate about yours.
AU 2014 opportunities include:
• Integrated sponsorships that provide multiple opportunities to connect with Autodesk customers
• Exhibitor packages for generating awareness and creating leads
• A reseller opportunity exclusively for Autodesk resellers to connect with their customers at AU
Early adopters are everywhere at AU—the thinkers, deciders and doers who will influence your product sales well into the future.
Timing is everything. AU is always held late in the year—when many companies are finalizing their budgets and prioritizing purchases for the new year.
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CUSTOMER DEMOGRAPHICS: Get Face-To-Face With Autodesk Users, Influencers and Decision-MakersAU attracts more than 10,000 Autodesk customers, representing a wide range of industries and job titles. But they share one thing in common; they’re creative problem-solvers looking for new ways to improve productivity, make lasting business relationships, advance their careers, and drive revenue for their companies.
Many are hardware and software purchasing managers, representing Autodesk’s best and largest accounts.
More than 79% of AU attendees are actively involved in purchases for their organizations.
AU attendees are eager to learn about the latest products, solutions and innovations from Autodesk and our partners.
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ATTEnDEES By
pUrCHASInGrOLE
52%Software User
ATTEnDEES By
COMpAny/OrGAnIzATIOn TypE
12%Federal / State /Municipal Government
8%Student / Faculty / Education
80%Commercial / Industrial48%
recommend purchase
31%Approve purchase21%
not Directly Involved
CUSTOMEr DEMOGrApHICS
ATTEnDEES By
jOBFUnCTIOn
12%Other
5%Executive Leadership
31%Manager / Director / vp
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InDUSTrIESrEprESEnTED
ATTEnDEES FrOMArCHITECTUrE, EnGInEErInG,AnDCOnSTrUCTIOn
10%Building Construction: Commercial
4%Building Construction: residential
1%Building Equipment Manufacturing & Supply
2%Building / Facility
Management & Leasing
16%Civil Engineering /
Land planning
1%Computer / Medical /
Office Equipment Design
4%Interior Design
5%Mechanical Systems
Engineering (HvAC & piping)
3%plumbing & / or Fire
protection Systems Engineering
3%process & power
plant Design
1%real Estate Development
5%Structural Engineering
5%Mapping & Geospatial Design
2%Transportation Design
23%ArchitectureDesign
1%Telecommunications
6%Architectural visualization
4%Utilities: Water & Sewer
4%Utilities: Electric, Oil, & Gas
8%Aerospace: Automotive Component Design
ATTEnDEES FrOMMAnUFACTUrInG
6%Defense
22%Electric SystemsEngineering
12%Electrical Controls Design
30%Machinery Design
12%Manufactur-ing procure-
ment /Sales / Marketing
2%Tool & Die
Machine Shop
8%Consumerproduct Design
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InDUSTrIESrEprESEnTED
ATTEnDEES FrOMMEDIA AnDEnTErTAInMEnT
65%Design visualization
8%Film
9%Games
13%Multimedia
Design / Web
5%Television
ATTEnDEES FrOMOTHEr InDUSTrIES
24%Application Development
23%Autodesk Authorized reseller
10%Autodesk Authorized Training Center representative
14%Autodesk Developer
network Member
29%other
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EvEnT SCHEDULE
Sunday, November 30
4:00 p.m. - 8:00 p.m. registration/Information Desk Open
Monday, December 1
7:00 a.m. - 7:00 p.m. registration/Information Desk Open
8:00 a .m . - 5:00 p .m . Exhibit Hall Setup
Tuesday, December 2
6:30 a.m. - 8:00 p.m. registration/Information Desk Open
8:00 a .m . - 4:00 p .m . Exhibit Hall Setup
10:30 a.m. - 12:00 p.m. Keynote Address
6:30 p .m . - 9:30 p .m . Exhibit Hall Open: Community Reception
Wednesday, December 3
6:30 a.m. - 8:00 p.m. registration/Information Desk Open
11:30 a .m . - 3:00 p .m . Exhibit Hall Open
3:00 p.m. - 4:00 p.m. Technology Trends with platinum Sponsors: Hosted by Lynn Allen
6:30 p .m . - 9:30 p .m . Exhibit Hall Open: AUGI® Reception
Thursday, December 4
7:00 a.m. - 7:00 p.m. registration/Information Desk Open
11:30 a .m . - 3:00 p .m . Exhibit Hall Open
3:00 p .m . - 5:00 p .m . Exhibit Hall Teardown
5:00 p.m. - 6:00 p.m. Closing Keynote Address
6:00 p.m. - 9:30 p.m. AU Customer Appreciation party
9:30 p.m. Conference Concludes
Agenda subject to change
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360 Technologies, Inc.
3AM Solutions (UK) Limited
3D QuickTools Ltd.
3D Systems
3Dconnexion, Inc
4D/CADLearning
A.r.T GmbH
ACAI Associates, Inc.
AceCad Software
Advance2000
Advanced realtime Tracking GmbH
Advanced Solutions, Inc.
AE BackOffice LLC
Afinia
All CAD northwest
Altiva Software, Inc.
Amazon
AMD (Advanced Micro Devices)
Applied Engineering, Inc.
Applied Software
ArCHIBUS, Inc.
ASCEnT- Center for Technical Knowledge
Assemble Systems
Asta Development
AUGI
Autodesk partner Solutions Design Guides
Axiom
Axomic
Balboa Capital
BenQ America Corp
BIM9
BIMobject AB
BIMShift
Blackbox-Orange
Bluebeam Software
BLUErIDGE Analytics
BOXX Technologies, Inc.
Bradley Corporation
Brockwell IT Consulting, Inc.
C&S Companies
CAD Masters, Inc.
CAD-1, Inc.
Cadalyst
CADD Microsystems
CADEnAS pArTsolutions
CADsoft Consulting
CADtoWIn
Canon U.S.A., Inc.
Carlson Software
CD-adapco
Cengage Learning
Centre for Computational Technologies - CCTech
CGS plus LLC
CIDEOn America, Inc.
Circle Twelve Inc.
Citrix
Civil power Tools LLC
ClearEdge3D, Inc.
CMiC
CMv Technologies, LLC
Coast 2 Coast
CodeBook Solutions Inc.
COInS
Collaboration Systems Group, LLC
Composit Group LLC
Content Studio Ltd.
Contex Americas Inc.
Contour Design, Inc.
CSC
CSoft
CTL Corporation
Dalux
Dell Inc.
Design Data
Desktop Engineering
Digipara GmbH
Digital Manufacturing Solutions Inc.
DLT Solutions
docTrackr
Docupoint - DrawingSearcher
Dotproduct LLC
drofus Inc.
Eagle point Software
Earlybird Technology Inc
earthmine inc.
ECAD InC
EcoDomus
ElectroMagneticWorks
EMA Design Automation
EMWorks
Enceptia (formerly DC CADD)
EnGworks
EnvisionTec
EOn reality, Inc
Epson America, Inc
Fagerman Technologies, Inc.
FArO Technologies
FM:Systems
GCX Corporation
Gehry Technologies, Inc
Geospatial Corporation
Get The point
Gibbs and Associates
Gilmore Global Logistics Services, Inc.
Global eTraining
Global Finance Group
Globalscape
Goodheart-Willcox publisher
Graitec
GSn Technologies
GTX Corporation
HAAS
Hagerman & Company
Hp
HvAC Solution
ICOn
iConstruct pty Ltd.
Ideate, Inc.
IES Ltd.
Imagination Technologies
IMAGIniT Technologies
IMMErSIOn
IMSI/Design
Infinite z
WHO SpOnSOrS AnD EXHIBITS?
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Informative Graphics Corporation
Intec Infra-Technologies
Intel Corporation
Intertek Hi-Cad
InventorCAM
InvIEWlabs, Ltd
jitterbit
Kalloc Studios Asia Limited
KCL / Kochman Consultants Ltd.
KKM Soft (p) Ltd.
Knowledge Based Systems Inc
KnowledgeTrax
KOMMErz
K-TEK Solutions
Kubit USA
Lagoa
LandAir Surveying Company
Lanmar Services
LATISTA
Leica Geosystems, Inc.
Lenovo
Leonar3Do International
LFM Software
Lighting Analysts Inc
Luxion Inc
Maintenance Connection, Inc.
Marlin Equipment Finance
MasterGraphics
MCADCafe.com
MechWorks
Microdesk
Milsoft Utility Solutions
Motion Media, LLC
Mozy
nEi Software
netOnApp
netSuite Inc.
next Limit Technologies
novedge
nrI
nvIDIA
Oasys Ltd.
Octopart
Orange Technologies Inc.
ourplan
pacific Alliance Technologies
panasonic
panzura
pCCA
peer Software, Inc.
pictometry International
pinnacle Infotech, Inc.
pocketBook
pointKnown
popIcon Software
prodim
production Modeling Corporation (pMC)
professional Systems Associates, Inc.
profox Companies
promine inc.
Quux Software
rand Secure Archive
real5D
repro products, Inc.
reprographics Services Association
revit Express Tools
revizto
revolution Design, Inc.
risersoft
robert Steltman Inc.
rTv Tools Limited
Safe Software Inc.
Sanveo
Savoy Computing Services Ltd.
Scenario virtual project Delivery
Sefaira Inc.
SigmaTEK Systems, LLC
Simplygon
Skycatch
SMArT Technologies
Smart-Use Softwares Inc
Smith Micro Software, Inc.
Software Cradle
SolidCAM
Solidprofessor
SpaceControl GmbH
SpAr point Group
Spatial Business Systems, Inc.
SrinSoft
Steel&Graphics
Stratasys
Striker Systems
StrucSoft Solutions Ltd.
SUnGrACE
Synergis Engineering Design Solutions
Synergis Software
Tata Technologies
Tech Soft 3D, Inc.
Technical Sales International
Technicon / Cruz Bay
TenLinks
Tetra 4D
The Blue Book Building & Construction network
The Mendicant Architect / Lumion
TMA Systems
Topcon positioning Systems, Inc.
Transoft Solutions
Trelligence, Inc.
Truescan3D
TrUTH DESIGn
TSI (Technical Sales International)
Unity Technologies
vero Software
vianova
virtual Training Company, Inc.
vizerra
Websoft Developers
Wiley
Worldviz LLC
x object Inc.
xpLM Solution GmbH
XS CAD
z+F USA, Inc.
zebra Imaging
WHO SpOnSOrS AnD EXHIBITS?
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Sponsorship packages make it easy to ensure your brand, products and pOv are introduced to thousands of Autodesk customers before, during, and after AU.
SpOnSOrS
Turnkey packages start at $25K
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Demonstrate thought leadership
• Feature your executives in the popular Technology Trends event, an exclusive showcase of partner pOvs on what matters most to Autodesk customers.
• Include vignettes from your executives in the exclusive AU Partner Point of View video series
• Teach classes on-site, which will also be recorded and posted to AU Online
Get special visibility during the AU Keynote address
Have your company/product video shown to all at the AU Keynote in Las vegas (while it is also streamed to virtual attendees worldwide).
Align your products and messaging with positive activities
• Host a lounge in a high traffic area, and invite customers to a cocktail reception (drinks are on AU)
• Give your top customers a special badge designation identifying them as vIps
• Be part of other special onsite activities: Available upon request
Enjoy private meeting space
Sponsors can take advantage of a designated “War room” on site at AU, perfect for private, executive-level meetings with partners, customers and press.
Ensure widespread social media coverage
• Announce your special offers and promotions via the AU Twitter handle – 33K+ followers
• Be featured in social gamification activities during AU
• Ensure the AU social leads help promote your contests and special promotions
Be part of exclusive pre-event and post-event marketing activities
• Display your logo in multiple AU promotional emails to 1M+ Autodesk customers
• Feature your company description and logo on the AU sponsor page
• Include your logo in the post-show thank you email to all Las vegas and virtual attendees
Get exclusive promotional visibility within the AU mobile app
• Drive traffic to your onsite activities in real time with promoted posts inside the mobile app
• Display your logo for all to see on the mobile app splash page
Benefit from numerous on-site promotions
Enjoy brand visibility with sponsorship banners in registration or meal areas and your logo on a sponsor thank you slide shown during the Main Stage sessions
Choose from premium booth locations
Sponsors choose from prominent spaces in the center of and near the entrance to the hall.
Save time and money
Linear booth spaces are provided to sponsors fully equipped (booths, furniture, carpet, internet and more): you’ll spend less time on logistics and more on meeting and connecting with new customers and prospects.
Get personal assistance from a dedicated sponsor concierge
Our white-glove service for sponsors includes priority booth selection and onsite facilitation for set-up and tear-down.
Get complimentary conference passes
Sponsors receive 3-day (full) conference passes for staff and executives
Access the AU marketing toolkit
We make it easy for you to promote your company’s presence at AU! Our marketing toolkit provides easy access to AU logos, web banners and other ready-made marketing assets. you’ll also get tips and tricks for getting the most out of your sponsorship.
Complete opportunities vary by level and can be further customized for your objectives:
SpOnSOr BEnEFITS
Additional strategic and promotional opportunities available upon
request
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Platinum Gold Silver Reseller $100,000 .00 $50,000 .00 $25,000 .00 $6,500 .00 4 Available 5 Available 15 Available 25 Available
AU Keynote Addresspartner supplied video to be played on General Session Main Stage during walk-in and walk-out. video streamed to virtual attendees worldwide
Included
Thought Leadership / Speaking Opportunities
Technology Trends panel participation (includes video of panel archived on AU website post event) Included
Include vignettes from your executives in the exclusive AU partner point of view video series. Included Included Optional
Teach classes on-site, which will also be recorded and posted to AU Online. 3 classes 2 classes
Customer Engagement
Opportunity to host customer lounge in common area. Included One day Optional 4 hour timeslot
Cocktail reception in lounge space for 2 hours Included Optional Optional
Special badge designation for vIp customers Included
Customer appreciation reception for Autodesk reseller customers
Included (Limited to 20 customers
@ $75 per)
Private Meeting SpaceExclusive use of a private “war room” at AU (upscale meeting room with boardroom seating, plasma screen monitors)
Full week One day 4 hour timeslot 4 hour timeslot, standard room
Social Media Package
AU originatated tweets on sponsor behalf Included
participate with SM gamification programs Included Optional Optional
retweets / shares of sponsor postings as appropriate (at the discretion of SM team leads) Included Included Included Included
Pre-Event Marketing
Exclusive EDM sent pre-event to all registered attendees (content subject to approval, marketing deadline dates apply)
Included
Logo branding + link to company page included in (4) AU promotional email blasts to the Autodesk customer list (marketing deadline dates for inclusion apply)
Included Included Included Included
Full company description, contact info, logo and link to sponsor UrL included on sponsor page Included Included Included Included
SPONSOR PACKAGES
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Platinum Gold Silver Reseller$100,000 .00 $50,000 .00 $25,000 .00 $6,500 .00
4 Available 5 Available 15 Available 25 Available
AU Mobile App
Logo on mobile app splash page Included
promoted post - one instance at a pre-scheduled time with a pre-approved message Included
Enhanced description, links to files/downloads, special offers Included
Inclusion in “show specials” section of mobile app Included Included Included
Onsite Promotions
(2) large sponsorship banners hung in high traffic areas (registration or meal areas) Included
Logo included in “Thanks to our Sponsors” slide during AU Keynote Address Included
prominent logo inclusion on “Thank you to our Sponsors” signage and banner, placed on each level of the conference center in high traffic areas
Included Included Included Included
Other Benefits
Access to AU marketing toolkit, with logos, web banners, and easy-to-implement tips for maximizing AU sponsor participation
Included Included Included Included
Inclusion in sponsor concierge program including priority booth selection process (based on date of signing and sponsor level), personal contact to help facilitate move-in and move-out
Included Included Included Included
Special seating at general session(s) for Sponsor staff Included
Virtual Bag Insert your pDF or e-asset will be made available to all attendees Included Included
Conference Passes3-day full conference passes 17 passes 11 passes 5 passes Optional
Booth staff passes @ $600 each Optional Optional Optional
Premium Exhibit SpaceBooth space in prime location, daily vacuum, carpet, and wireless internet. Linear booths include turn key booth properties
20x40 20x20 10x20 Optional
Post-Event MarketingSponsor inclusion in post-show “thank you for attending” email, with highlights of sponsor participation
Included
Lead Retrieval Device Handheld badge scanners with options to add customer questions Optional Optional Optional Optional
SPONSOR PACKAGES
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Turnkey packages start at $2,500
Exhibiting at AU is a cost effective way to build awareness of your solutions and generate leads to help accelerate your sales all year long.
EXHIBITOrS
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Turnkey booth properties All linear booth packages include:
Carpeting - neutral colored carpet will be installed in your space.
Workstation counters - Large enough for a monitor and a laptop (or keyboard). perfect for product demonstrations.
Meeting tables - Well suited for meeting with prospects and customers right in your booth. (included with 10x20 booth only)
Bar stools - Tall stools allow your feet a rest, while maintaining great eye contact with prospects.
Electrical (500W) - power enough for most booths, including those with multiple computers.
Internet connection - Wireless internet will be provided to ensure connectivity with your team back at the office.
Daily cleaning - Trash cans need emptying and carpet needs vacuumed; we do it for you.
Company ID sign - Basic white background with black letters. A simple means of identifying your space throughout the event.
Complimentary full conference passespasses include access to all classes, labs, meals, and parties during AU. Hotel is not included.
Booth staff passespasses include access to Keynotes, all meals, and parties during AU. Hotel is not included.
Pre-event marketingHighlight your company and any special offers with a 500-character description on the AU exhibitor web page.
Marketing toolkitpromote your company’s presence at AU! Our marketing toolkit provides easy access to AU logos, web banners and other ready-made marketing assets. you’ll also get tips and tricks for getting the most out of your exhibit investment.
EXHIBITOr BEnEFITS
20% Early Bird Discount
Offered on All Exhibitor
Packages Now through August 1
At AU, all linear booth packages are turnkey so you spend less time on logistics and more on meeting and connecting with new customers and prospects .
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20x20 10x20 10x10 Exhibit KioskEarly Bird Pricing (through July 31) $19,000 $10,000 $5,000 $2,500
Regular Pricing (Starting August 2) $22,800.00 $12,000.00 $6,000.00 $3,000.00
Pre-Event Marketing Company name and 500 character description on AU Website
Conference Passes (a $1675 value each) 11 passes 5 passes 2 passes 1 pass
Additional Booth Staff Passes @ $600 each Optional
Turnkey Booth Properties Included Included Included
Carpeting Included Included Included Included
Workstation Counters 3 included 2 included 1 included
Meeting Tables 1 included
Bar Stools 6 bar stools 2 included 1 included
Company ID Sign Included Included Included Included
Electrical Included Included Included Included
Wireless Internet Included Included Included Included
Daily Cleaning Included Included Included Included
Marketing Toolkit Included Included Included Included
Lead Retrieval Device Optional
EXHIBITOR PACKAGES
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10’ X 20’ BOOTH• Paneled Back Wall
20’ W x 10’ D x 8’ H (graphics not included)
• 3 Workstation Counters
• 1 Cafe Table
• 6 Bar Stools
• 500 Watts Electric
• Wireless Internet
• Basic Company Sign (not attached)
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10’ X 10’ BOOTH• Paneled Back Wall
10’ W x 10’ D x 8’ H (graphics not included)
• 2 Workstation Counters
• 3 Bar Stools
• 500 Watts Electric
• Wireless Internet
• Basic Company Sign (not attached)
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EXHIBIT STATIOn• Paneled Back Wall
7’ W x 5’ D x 8’ H (graphics not included)
• 1 Workstation Counters
• 1 Bar Stool
• 500 Watts Electric
• Wireless Internet
• Basic Company Sign (not attached)
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Sponsor and Exhibitor Booth Spaces
THEATER
20x40 20x40 20x40
20x20
10x
20
10x
20
10x
20
10x
20
10x
20
CR
EA
TION COURT20x40
20x20
LEARN-CONNECT-EXPLOREPLAZA
CO
NN
ECTION PARK
CO
NN
ECTI
ON PARK
AUTODESKSTORE
MFG CROSSINDUSTRYCROSS
INDUSTRY
B.O.H.
B.O.H.
EDUCATION
10x2
0
10x2
010x20
10x20
20x2020x20
20x20
20x20
20x2020x20
20x20
20x20 20x20 20x20
20x20
20x20
20x20
GALLERYAEC/ENI
GALLERY
MFG
SH
OW
CA
SE
DESIG
NER
’S C
IRCLE
CROSS-INDUSTRY
ROLLUP 1 ROLLUP 2
BAYSIDE B
BAYSIDE C
PRE-FUNCTION
SOCIAL/LOUNGE AREA
AREA TYPE KEY
AUTODESK
GALLERY
SPONSOR
EXHIBITOR
DINING AREA
Floor plan subject to change
FLOOr pLAn
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HOW TO pArTICIpATE
Submit your application to sponsor or exhibit atau.autodesk.com starting April 22, 2014
Sponsor and Exhibitor Sales Manager
Sponsor Concierge
Daniel [email protected] +1-317-984-7299
Karina [email protected] +1-415-444-7581
Exhibit Hall Manager
Debra [email protected] +1-415-507-6182
Event Manager
Ignite [email protected] +1-415-675-8438