A marketing agency specializing in today’s woman needed a logo/newsletter that would represent women in our culture. Strong, Confident, Bold, Feminine, Etc.
IDENTITYPACKAGE
Dave Lilly
177 Snowy Owl Pl. Columbus,OH 43215 P: 303.606.8484 F: 303.606.8485 E:[email protected]
177 Snowy Owl Pl. Columbus, OH 43215
P: 303.606.8484F: 303.606.8485
A Shift in PerspectiveIn the next 50 years, the U.S. Census Bureau projects the Hispanic market will increase approximately 50%, to make up 26% of the population. Enter the Hispanic woman: advancing into a more dynamic — and more powerful — business and buying routine of influence!Traditionally and culturally groomed as the ideal caregivers, today’s Hispanic
women are stepping out, moving up and taking more control.
Many more are working in affluent jobs. In fact, 56% of working Hispanic
women hold white-collar positions, according to the Census. They’re
contributing to the household’s in-come, yet are still responsible for the
children’s upbringing and household
duties. They’re making more money than ever before. And they’re accustomed to being in charge — of the children, the household... and the purse strings. More active lifestyles motivate them to seek new products and services to help simpli-fy the pounding beat of their hectic lives. The dance floor is open to marketers who make the right moves.
Speak Her LanguageCompanies that communicate to and sup-port the evolving role of Hispanic women today can achieve utopian business suc-cess: that is, being in the right place at the right time, with respectful, helpful and relevant communications.Hispanic consumers are protective of their heritage. They tend to be brand loyal
— 25% make buying decisions based on advertising versus 13% of the general population, and 38% look to magazine ads for ideas compared to 22% of non-Hispanics. They respond to companies that support their community and respect their culture. Overall, 92% of Hispanic adults read, watch or listen to media in their native language.
Culture CountsIf you’re selling modern conveniences, consumerpackaged goods, automobiles, fastfood, computers, clothing, music and more —your advertising needs to find a new beat.Not since baby boomers in post–World WarII have we seen a popu-lation shift that rivalsthe dramatic change expected in the Hispanic market in the next
Not since Rosie the Riveter have we seen the influence of women so powerful.
26%In the next 50 years the Hispanic market will make up 26% of the population.THE NEXT MARKET
HISPANIC WOMEN REPRESENT A NEW FRONTIER FOR MARKETERS
Not since Rosie the Riveter have we seen the influence of women so powerful.
The Hispanic market includes 35.5 million
people, with a buying power of $454.2 billion.
Vol. 2 // Issue 1 // 2006
Educated. Experienced. Confident. Women from all backgrounds and stages of life are redefining stereotypes, reinventing careers and reassessing their priorities. Women are evolving, taking control of their own destinies and transforming into an unstoppable force.
THE NEXT MARKETBOOMER CONSUMERGIRL POWERSHIFTING PRIORITIES
NEWSLETTER
Dave Lilly
Catch the waveon April 27th 2005
International Paper Rex 3 Sunrise, Florida, www.rex3.comInternational Paper, Strathmore®, Premium
Opaque, White, Cover 80 [216g/m2], Smooth,
t a k e s f l i g h t
WORLD DAY OF DESIGN
AIGA wanted to get the word out that April 27 is the World Day of Design, an international holiday acknowl-edging the vital role of design. The theme was diversity. So I both illustrated and designed.
POSTER
Dave Lilly
PromiseKeepers.org
Lorem ipsum dolor sit amet, consectetuer adipi-scing elit. In laoreet pulvinar elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos hymenaeos. Fusce fermentum ipsum sed odio. Nam neque diam, malesuada id, laoreet id, viverra vitae, lacus. Nam sagittis rutrum lacus. Cur-abitur vulputate hendrerit neque. In rutrum commodo tellus. Ut consequat fermentum ligula. Donec dui lectus, vehicula a, dignissim sed, ultricies molestie, orci. Pellentesque condimentum tincidunt urna. Pellentesque vitae lorem. Curabitur sollicitudin, dui vel faucibus iaculis, enim risus nonummy dolor, quis tristique ante dolor et metus. Nulla a nunc vel sem convallis porta. Donec tellus tellus, commodo ut, varius quis, sodales in, magna. Nulla feugiat. Mauris scelerisque nisl at ante sollicitudin porttitor. Quisque justo nisl, facilisis in, tempus non, sagittis quis, est.Sed pellentesque pellentesque mauris. Cras ultri-cies arcu id dolor. Mauris id eros non massa luctus sodales. Duis eget sapien et felis lobortis posuere. Vestibulum a dolor. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Pellentesque lorem.
run for your lifeYou have two days:
PromiseKeepers.org
Logo redesign and Poster meant to promote the PK Unleashed tour. A lot of men in churches already know about PK seminars. This is just a step up from their usual design that is often information overloaded.
PromiseKeepers org
Dave Lilly
run for your lifeFriday: doors open at 4:30 p.m. program runs 6:30 p.m. - 10:00 p.m.Saturday: doors open at 7:30 a.m. program runs 9:00 a.m. - 4:30 p.m.
July 29-30Columbus, OHNationwide Arena
SpeakersReggie Dabbs - EmceeDave RoeverPhil ChapinJohn OrtbergJohn DawsonSamuel RodriguezWellington BooneMike Silva
Special GuestsNewsboysBrad StineAwaken
WorshipPK7
PromiseKeepers.org
2005
Something simple and low budget.
BILLBOARD/ADSERIES
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www.clorox.com
Dave Lilly
Rob McCorkle Senior PastorP.O. Box 28 Groveport, OH 43125614.492.9441
CROSSROADSc o m m u n i t y c h u r c h
P.O. Box 28 Groveport, OH 43125614.492.9441
CROSSROADSc o m m u n i t y c h u r c h
Rob McCorkle Senior PastorP.O. Box 28 Groveport, OH 43125614.492.9441
CROSSROADSc o m m u n i t y c h u r c h
A very eclectic church without even a building needed a cohesive identity to give a new hope and bring more unity and stability to it’s members in the Groveport community.
c o m m u n i t y c h u r c h
IDENTITYPACKAGE
Dave Lilly
MAKEOVERHEART EDITION
EXTREME
GuestsWith us for the first time? Please, take a moment to fill out this tear sheet and drop it in the offering container in the Informa-tion Area. This will let us stay in touch and connected.
Age:
I am interested in:• learning more about Crossroads.• volunteering/getting involved.• learning more about children’s ministries.• learning more about youth ministries.• learning more about adult ministries.• learning more about singles ministries.• talking to someone about spiritual concerns.
How did you hear about Crossroads?• from a friend who attends Crossroads.• the sign out front.• mailer.
Today’s date:____________________________
Name(s): _______________________________
Address:________________________________
City: ___________________________________
Phone: _________________________________
The best time to reach me is:
________________________________________
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Rob McCorkle Senior PastorPastor Rob has been with us since day one. He has lead by example wearing many hats in the life of this church, from set up to janitor, he's been beside us every step of the way.
Scott Brown Youth PastorPastor Scott has been leading the youth for just over four years now and has been doing an amazing job with the youth. He is also involved in a side project CROSSING GUARD, a local worship band.
Tami Ball SecretaryTami has been doing a good job keeping track of all of us for the past three years. She knows more about you that you'd probably like.
Kim Gogel Children's PastorPastor Kim is truly one of the best people we could imagine to be working with our kids. She is raising our kids to be excited about serving and being followers of Christ.
Kim Taucher Worship LeaderLeading us in worship is quite a feat. But I don't know of anyone more who I'd want up there than Kim. Previously being an entertainer on cruise ships she learned what it means to keep us captivated. And focused on God.
CROSSROADSc o m m u n i t y c h u r c h
P.O. Box 28 Groveport, OH 43125614.492.9441
CROSSROADSc o m m u n i t y c h u r c h
C
Small Groups
Welcome to CrossroadsCrossroads Community Church is a new church that was started seven years ago in a high school auditorium, It is affiliates with the Church of the Nazarene — a Bible centered church. Our Sunday morning services are designed to present Biblical truths in a creative and compelling way. We also have a mid-week service called NEXT STEP, where you can deepen your relationship with Jesus Christ and others here at Crossroads.
Sundays
BabiesWe have a well-staffed, clean, safe nursery and pre-school. You can leave your babies and pre-schoolers with them and feel confident that they will be provided for during the morning service.
Sundays
K-5Tim and Kim Gogel are two of the best staff teaching our kids. They provide an awesome hour of Biblical teaching for your young ones to learn what it's like to follow Christ.
Monthly
SoulQuestOur youth ministry has ser-vices designed for Junior High/High Schoolers on Wednesday nights at 7:15 in the back of the Senior Center.
Monthly
OwlsPeople don’t get old, they get wiser. This group will help you stay active and motivated to being the best you can be spiritually, physically and emotionally.
Biweekly
20+You’ll find real connection with a smaller group of people who are com-mitted to following God. You‘ll find Practical Bible discussion, prayer and a lot of fun!
Today’s Schedule 9.18.05EXTREME MAKEOVERS continues with the fourth message today. We are looking at transforming then interior parts of a human being. It is the one area that will make or break you...it is your attitude.
Band Jam
Scripture
Praise and Worship
Welcome
Praise and Worship
Prayer
The Makeover of the Attitude
Closing Response
HoursSundays: 10am - 12amWednesday: 7pm - 8pm
Prayer Requests____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
All prayer requests will remain confidential.
CommentsYour input is very important to us. Please let us know your first impression or suggestions.________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
9.18.05
Announcements09/25 OSU FootballIts that time again to work the OSU games! Stop by the Information Table to sign up or see Janene Sowers with any questions.
09/25 MissionsDo you have any gently used clothing you no longer need? If so, bring them in for our annual clothes drive, Sept. 17 from 10am - 4pm. All the clothing if free to the public. If you have questions, see Luanne Schader.
09/25 OwlsFlying in again on 8/18 but the where and when are yet to be finalized. Check next weeks program for complete details. Anyone is welcome.
If you have any announcements you would like to place in the program e-mail all info to [email protected]
SIGNAGE/BULLETIN
Dave Lilly
Don’t kid yourself. We all have them.
So why not submit your questions to
the address below by April 5th and
Pastor Rob will do his best to answer
them by comparing Scripture, provid-
ing Biblical, and life examples to see
how we might better understand what
questions we are really asking and the
answers we really want.
Don’t miss your opportunity to find out
the answers. Yeah it sounds kind of
weird, but don’t say we never offered
you anything.
P.O. Box 28
Groveport, OH 43125
614.492.9441
CROSSROADSc o m m u n i t y c h u r c h
We’ve got the answers to most of life’s simple
questions. “The meaning of life”, “Where did we
come from?”, “Do good people go to hell?” All of
these — we’re still looking into the Bible for the
answers to those.
••Questions about
GOD
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ReminderHey gang! Just a reminder to all of you that this Saturday from 10am - 4pm. Is the Clothing Drive. So bring your unwanted, gently used clothes and stop in to do some looking around yourself. Re-member all of the clothing if free to the public, so if you know anyone in need bring them along or pass the word. If you have questions, see or call Luanne Schader at 614.555.6789.
P.O. Box 28 Groveport, OH 43125614.492.9441
CROSSROADSc o m m u n i t y c h u r c h
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CROSSROADSc o m m u n i t y c h u r c h
SCREEN/MAILERS
Dave Lilly
Bill HobesAssistent Director
1910 Cleveland Ave.Columbus, OH 43211P: 614.294.6060F: 614.294.6061E: BHobes@C_H_Ministry.org
t o u g h h a b i t s • t o u g h e r f a i t h
C•R•A•C•K•HOUSE
Bill HobesAssistent Director
1910 Cleveland Ave.Columbus, OH 43211P: 614.294.6060F: 614.294.6061E: BHobes@C_H_Ministry.org
t o u g h h a b i t s • t o u g h e r f a i t h
C•R•A•C•K•HOUSE
1910 Cleveland Ave.Columbus, OH 43211
t o u g h h a b i t s • t o u g h e r f a i t h
C•R•A•C•K•HOUSE
Pro-bono logo for local inner-city nonprofit whose mission is to help men kick their drug habits and deal with the effects of drugs on their lives. They needed a logo that was easily and inexpensively reproduced.
IDENTITYPACKAGE
NOEXISTINGLOGO
Dave Lilly
Competition for Package of a bath product. This container holds an exfoliating lotion designed for men accompanying their girlfriends into a Woman’s Health and Beauty store, ie Bath and Body.
PACKAGEDESIGN
NO EXISTING LOGO
Dave Lilly
This is a sketch presented to Riverside for their quarterly publication informing both doctors and patients about current developments in heart care.
NEWSLETTER
Dave Lilly