Financial'Services'2.0':'2012'Digital'Impera8ves!7'Things'Your'Company'Can'Do'Today'to'Effec8vely'Acquire'and'Retain'Customers!
Innovation
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A Faster Horse
#!1!Align!Your!Business!Planning!Process!with!Data!
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#!2!Enable!an!‘Innova=on!Channel’!
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#!3!Focus!on!the!Mobile!Connected!Consumer!
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#!4!Focus!on!Social!Conversa=ons,!not!Plaforms!
#!5!Focus!on!the!Consumer’s!Context!
Photo Via dullhunk on Flickr
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#!6!Enable!Transparency!and!Authen=city!Across!Consumer!Touch!Points!
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#!7!Design!and!Op=mize!for!CustomerRCentric!Experiences!
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Summary!R!2012!Digital!Impera=ves!1. Align Your Business Planning Process with Data
2. Enable an 'Innovation 'Channel'
3. Focus on the Mobile Connected Consumer
4. Focus on Social Conversations, Not Platforms
5. Focus on the Consumer’s Context
6. Enable Transparency and Authenticity across Consumer Touch Points
7. Design and Optimize for Customer-Centric Experiences
Thank!you!|!Ques=ons!+!Feedback!!
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