Transcript
Page 1: Be the worldwide leader by empowering passion and connection online

Be the worldwide leader in your marketEmpower achievement with passion, intensity, listening, and connection

KIRK Systems

Achieve More!     KIRK Systems

Page 2: Be the worldwide leader by empowering passion and connection online

A customer seeks answers.

My chest hurts, which hospital

will fix this?Where can I find

an answer?

Achieve More!     KIRK Systems

Page 3: Be the worldwide leader by empowering passion and connection online

A customer looks online.

Chest hurts, which hospital

will fix it?

I clicked the pictureto learn about this specialist. Nothing happened!!!

Achieve More!     KIRK Systems

Page 4: Be the worldwide leader by empowering passion and connection online

A customer is confused.

Chest hurts, which hospital

will fix it?

On Physicians page, I could not get a list of specialty areas. Who can help me?

Achieve More!     KIRK Systems

Page 5: Be the worldwide leader by empowering passion and connection online

A customer seeks answers.

When can I get a Verizon

IPhone?

Achieve More!     KIRK Systems

Page 6: Be the worldwide leader by empowering passion and connection online

A customer finds answers.

When can I get a Verizon

IPhone?

Sign up for email alerts here

Click IPhone 4 to get more info

Achieve More!     KIRK Systems

Page 7: Be the worldwide leader by empowering passion and connection online

When business cares online...

Customer value in focus

Customerrelationshipsin focus

Web conversations and web tools, multi-platform

Customerneeds in focus

Achieve More!     KIRK Systems

Page 8: Be the worldwide leader by empowering passion and connection online

It's not just new channels...Value Proposition

CustomerRelationshp.

Channels

CustomerBuckets

● You can use the web as a channel where you market (web 1.0)

● Facebook, YouTube, and Amazon.com dosomething different...

Achieve More!     KIRK Systems

Page 9: Be the worldwide leader by empowering passion and connection online

It's a new business approach.Value Proposition

CustomerRelationshp.

Channels

CustomerSegments

● You can use the web as a channel where you market (web 1.0)

● Leading companies do something different...

● They build platforms to empower business revenue and growth (web 3.0)

Achieve More!     KIRK Systems

Page 10: Be the worldwide leader by empowering passion and connection online

Empowered Businessservices professionals

customers

businessexecutives

vendors, service partners, referral sources

Who can guide mybusiness decisions?

Achieve More!     KEDA Systems

Page 11: Be the worldwide leader by empowering passion and connection online

Tech: Connecting With Passion

Achieve More!     KIRK Systems

Page 12: Be the worldwide leader by empowering passion and connection online

Tech: Creating Inspiration

Achieve More!     KIRK Systems

Page 13: Be the worldwide leader by empowering passion and connection online

Tech: Igniting Love

Achieve More!     KIRK Systems

Page 14: Be the worldwide leader by empowering passion and connection online

How passionate are you?Evaluate your site, platforms, channels.● What is clear to your customers about

your passion?● Are you inspiring, motivating, and

connecting with your customers? ● Are you solving your customers'

challenges functionally?● How are you listening, learning, and

engaging with your customers to grow?

Achieve More!     KEDA Systems

Page 15: Be the worldwide leader by empowering passion and connection online

Be the ESPN of your market.

Achieve More!     KIRK Systems

Page 16: Be the worldwide leader by empowering passion and connection online

Be the worldwide leader...

1. Engage customer passion on every platform

2. Deliver in-demand content, commenting, sharing

3. Point customers to other great web content from each channel

4. Listen, respond, let customers innovate with you

Achieve More!     KEDA Systems

Page 17: Be the worldwide leader by empowering passion and connection online

Lead your markets' conversations Learn from the worldwide leader.Ignite the passion. Build Fire.

KIRK Systems. Achieve More!

[email protected]

@kedachuck

Achieve More!     KIRK Systems


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