1. Safeway
Analyzing the Safeway Business Model In a Time of Economic
Change
December 15, 2010
Spencer Jaffe
Debbie Kane
Nadia Pelegouzova
Vinay Prabhu
Natacha Yarbrough
4. Original name was Saferway as a spoof to its largest
competitor
5. Operates 302 stores throughout US and United Kingdom
6. 54,000 employees
Founded in 1915 by M.B. Skaggs
Listed on New York Stock Exchange in 1928
1725 stores and 186,000 employees
Largest grocery chain in US & Canada
7. Safeway SWOT Analysis
Opportunities
8. Whole Foods SWOT Analysis
9. Safeway Burton Analysis Goals and Strategy
Efficiency/Exploitation
A
D
Effectiveness/
Exploration
B
C
Efficiency/Exploitation:
Technology
Centralization
Satellite
Effectiveness/Exploration: