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A presentation for Young Delft about personal branding with Marion van Putten.
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1Challenge the future
1Challenge the future
The network exlusively for all young employees of TU Delft
youngdelft.tudelft.nl
2Challenge the future
2Challenge the future
Molly QuellOnline Marketing Consultant
Creating social media strategySetting up social media accountsCreating long and short form content for online mediaManaging social media channels and monitoring interactions
[email protected]@neamhspleachaswww.facebook.com/mollyquell
3Challenge the future
3Challenge the future
Marion van PuttenLibrary SpecialistTU Delft
-Information Literacy-Webcare-Social Media Café-TEDxDelft
[email protected]@marionvanputten
4Challenge the future
What Is Personal Branding?
• Appearance• Personality• Education• Work Experience • Professional Organizations• Online Presence
5Challenge the future
CDefine Your Brand
learleanonsistent
6Challenge the future
Online Branding• Search Results • Social Media– Facebook– Twitter– LinkedIn
• Websites and Blogs
7Challenge the future
7Challenge the future
8Challenge the future
LinkedIn• Be Visible– Profile– Photo
• Be Clear– Headline– Bio Section– Vanity URL
• Be Complete– Profile Completeness
Section– Recommendations
10Challenge the future
Blogging / Personal Website• Personal Website– Who You Are– What You Do– Contact Information
• Blog– Establishes Credibility– Demonstrates Reliability– Provides Content
