AN EXOTIC FUSION OF THE FINE ST AGED SCOTCH MALT WH ISK IES, A CAREFULLY SELECTED RANGE OF THE BEST SPICES, MED ITERRANEANTANGER INE S, CINNAMON, ALMON DS AND HON EY. A LIQUEUR WITH A SURPRISI NGLY SMOOTH AND SWEE T, GLAYVA TANTALISE S THE PALATE. IT’S A TASTE THAT

HAS

COME TOP IN THE PRESTIGIOUS IWSC

AWARD FOR BEST LIQUEUR

AN

IMP RESS IVE 5 TIME S. THE SWEE T TANG

OF

SYRUP,

HERBS, CITRUS

AND THE SUBTLE HINT OF

WH ISKY SLOWLY REVEAL ITS MANY ATTRACTIVE

VIRTUES. MAKI NG IT THE BEST LIQUEUR

IN THE WORLD.

These two partnering posters will promote the flavours, ingredients and awards of Glayva, whilst also revealing the company trade mark ‘The best liqueur in the world.’

/ JACK NEVILLE & AARON SKIPPER

/ WHYTE & MACKAY/ Create a compelling campaign that resonates, builds awareness & encourages trial of glayva among a younger audience.

/ A MOVABLE EVENT BAR WHICH COULD APPEAR AT SUITABLE EVENTS/ POINT OF SALE WITHIN BARS & CLUBS/ PROMOTIONAL CAMPAIGN TO SUPPORT BOTH OF THE ABOVE

/ JACK NEVILLE & AARON SKIPPER propose:-

01

Proposed event which will appear at various reputable locations throughout 2011. The theme of the bar follows the trade mark of Glayva ‘The best liquer in the world’. As the drink will be served at the bar inside a massive globe, which will be visible from a great distance.

Most if not all events which the bar would appear at, would have some form of entry lanyard. These would contain a double sided advert for the Glayva event bar.

/ JACK NEVILLE & AARON SKIPPER

/ A MOVABLE EVENT BAR WHICH COULD APPEAR AT SUITABLE EVENTS

02

A mail out would be sent to all suitable bar owners, who haven’t already contacted Glayva in order to make them aware of the globe dispenser which is available to them. The mail out would also contain coasters and posters which coincide visually with the rest of the campaign, as well as informing customers about the drinking and mixing possibilities of Glayva.

An amazing glass globe Glayva dispenser; something which would be eye catching and intrigue customers. These would be available to any bar/club owner ordering a certain supply of Glayva.

/ JACK NEVILLE & AARON SKIPPER

/ POINT OF SALE WITHIN BARS & CLUBS

03

/ JACK NEVILLE & AARON SKIPPER

/ PROMOTIONAL CAMPAIGN

Promotional posters which will be displayed in areas of high population and a suitable audience; i.e. public transport areas. The two partnering posters will promote the flavours, ingredients and awards of Glayva, whilst also revealing the company trade mark ‘The best liqueur in the world’ on the adjacent billboard.

04