BUSINESS T OOLS: WWDIRECT ORY EVENT S CALENDAR CAREERS PHOT O SEARCH ART ICLE FINDER

FASHION RUNWAY ACCESSORIES THE MARKETS BUSINESS RETAIL BEAUTY MEN’S MEDIA EYE

FOLLOW US

SEARCH WWD.COM

welcome to WWD.com LOGINSUBSCRIBE

TODAY’S PAPER BLOGS VIDEOS

JUST IN SERGIO ROSSI CELEBRATES TOKYOSTORE

THE ACE AWARD WINNERS

MORE

WOMEN’S WEAR DAILY MONDAY, NOVEMBER 5, 2012

WWD 11/2/2012 FridayWWD 11/1/2012 ThursdayWWD 10/31/2012 Wednesday

WWD 10/30/2012 TuesdayWWD 10/29/2012 MondayWWD 10/26/2012 Friday

WWD 10/25/2012 ThursdayWWD 10/24/2012 WednesdayWWD 10/23/2012 Tuesday

VIEW PAST ISSUES:

Enter your email address SUBMIT

FOLLOW US

DOWNLOADPDF NOW

VIEW ALL PUBLICATIONS

Footwear News11/05/2012

FN Pick: Soles4Souls' Hurricane Aid

In Person: Industry Execs Laud Joe Moore

In Person: Joe Moore's Career Highlights

VIEW ALL FROM THIS ISSUE

VIEW ALL PUBLICATIONS

WWD Papers11/05/2012

Lauder Jewels Hit Auction at Sotheby's

N.Y.C. Retail on Road to Recovery

Karl Lagerfeld Sets February Launch for

Watches

eye

SEARCH EYE

PHOTO SEARCH

FEATURED IMAGES

EMAILED COMMENTED

Michael Kors Judges Bette Midler's'Hulaween' Party

Vogue China Salutes Its AmericanCounterpart

The Hollywood Reporter Hosts Power ofStyle Luncheon

LACMA Art + Film Gala Honors EdRuscha, Stanley Kubrick

Rag & Bone Celebrates L.A. StoreOpening

VIEWED

NewslettersSIGN UP for WWD and FN newsletters toreceive daily headlines, breaking news alertsand weekly industry wrap-ups.

ARTICLEFINDER

Choose By

View 8159 Articles

Or

PHOTOSEARCH

MOSTPOPULAR

LATEST ARTICLES FROM EYE

FEATURED STORIES

WWD.com is the authority for news and trends in the worlds of fashion, beauty and retail. Featuring daily headlines and breaking news from all Women's Wear Daily publications, WWD.comprovides the most comprehensive coverage anywhere of fashion, beauty and retail news and is the leading destination for all fashion week updates and show reviews from New York, Paris,Milan and London.

© 2012 Condé Nast. All rights reserved. Use of this Site constitutes acceptance of our User Agreement (effective 3/21/12) and Privacy Policy (effective 3/21/12). Your California PrivacyRights.The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast.

Ad Choices

EYE PARTIES PEOPLE LIFESTYLE FOOD DESIGN FASHION

PEOPLE

Kelly Florio KasoufPens 'Sophie' Sequel

PARTIES

Ann Getty CelebratesBook Release

FASHION

Spring 2013 Trend:You Charmer

wwd eye food

November 2, 2012

A Fashionable DesignDuo Gets Foody WithPisacco

By LUISA ZARGANI

FROM: WWD Issue 11/02/2012

TweetTweet 3 COMMENTS 00 E-MAILPRINTA- A A+

A look inside Pisacco, a bar and restaurant in Milan.Photo By Santi Caleca LAUNCH SLIDESHOW

MOST RECENT ARTICLES ON FOOD

El Toro Blanco Bows in the West Village

Paris' Supply Stars

Washington's Magic Chef, Craig Harnden

MORE ARTICLES BY

Luisa Zargani

Pisacco, a bar and restaurant in Milan.Photo By Santi Caleca

LAUNCH SLIDESHOW

Pisacco, a bar and restaurant in Milan.Photo By Santi Caleca

LAUNCH SLIDESHOW

ADD A COMMENT Sign in using your Facebook or Twitter account, or simply type your commentbelow as a guest by entering your email and name. Your email address will notbe shared.

M Subscribe by email S RSS

Sort by newest first

Architects Tiziano Vudafieri and ClaudioSaverino are known in fashion circles fordesigning concept stores for brands includingTod’s, Roger Vivier, Moschino, Emilio Pucci andJimmy Choo, but they are now leaving theirmark in Milan with a new restaurant and barcalled Pisacco. Positioned in the city’s artydistrict of Brera, on Via Solferino, the localeearns top marks on the design front, but alsoleverages the fame of Michelin-starred chefAndrea Berton, a partner in the venture, whopreviously headed the Trussardi restaurant inMilan.

THIS ARTICLE IS FREEBUT MOST ARE NOT – GET ALL OF OUR

EXCLUSIVE CONTENT AND MORE FREE PREVIEW

There is nothing pretentious about the venue,with its easily accessible decor and linear,essential design. Since its opening this fall,Pisacco has already become a favorite of fashionand design types. The menu is streamlined, witha selection of traditional Italian dishes, fromMilanese risotto and spaghetti with tomato andbasil with buffalo milk mozzarella cream sauce,to the must-have tiramisu. The focus is on freshand seasonal ingredients, with limitedintervention. The added bonus is the value forprice equation — a point Saverino is quick topoint to.

“We are trying to reflect on the historicalmoment: what is in line with the times, what arepeople looking for during a crisis?” asksSaverino. “A nice place, good food, sophisticatedbut totally simple at the same time. Great qualityat the right price. It’s a must now, just as somany other restaurants are closing.”

While the bar and café are at street level, whereone of the main elements is a mural by artistGabriella Ciancimino, the restaurant on thelower ground overlooks a small garden, lit bynatural light that filters through large glasswindows. The restoration respects the originalstructure but has a modern, almost Nordic vibe.Hence the vaulted ceilings and boiseriecontrasting with contemporary artworks thatbelong to the owners; specially created tables inrough iron and cement, and handcraftedfurniture from Discipline, a new designtrademark established by Renato Preti, theformer chief executive officer of private equityfund Opera, which Bulgari formerly controlled.Discipline made its debut at Milan’s furnitureand design show Salone del Mobile in 2012.Light bulbs stem from “bouquets” of electricalwire from the Paris concept store Merci.

“We’ve made coasters with samples ofmaterials,” said Vudafieri, pointing to his and hispartners’ attention to sustainability and “natural,light and simple” guidelines. Every detail iscarefully mapped out by the architects, from thecutlery to the napkins.

Pisacco, which seats 100 guests, is the first venture of food.different, a food and wineconsultancy established by Vudafieri, Berton, hospitality manager Giovanni Fiorin and attorneyand food expert Diego Rigatti. Vudafieri and Saverino are currently working on a new storeconcept for luxury goods firm Delvaux and planning the opening of a wine bar in Milan, inaddition to similar projects in China.

PisaccoVia Solferino 48, Milan+39-02-91-76-54-72pisacco.it

SHOWING 0 COMMENTS

Like 8

LoginADD NEW COMMENT

They Are Wearing:Polish Fashion Week

They Are Wearing:Los Angeles FashionWeek

They Are Wearing:Frieze London

THEY ARE WEARING

SEE ALL OF WWD’S STREET STYLE COVERAGE

EMAIL

CLEAR

Topic

Region

Year

Parties People Lifestyle Design Fashion

RETAIL

RetailersSlowly Reopenin Sandy'sWake

BUSINESS

Coach WinsCounterfeitCase

BUSINESS

PVH to BuyWarnaco in$2.9B Deal

BUSINESS

Trial Date Setfor Dolce,Gabbana

ACCESSORIES

Accessories:Spring 2013

FASHION

Spring 2013Collections

MEDIA

FollowWomen's WearDaily

ABOUT US SITE MAP MASTHEAD ADVERTISING SUBSCRIBE MANAGE ACCOUNTS FAQ CONTACT US NEWSLETTERS RSS CLASSIFIEDS MOBILE