FOR IMMEDIATE RELEASE CONTACT: Emi Stewart October 24, 2012 917‐330‐6587 Emi@FAMNYC.ORG

FAM brings international DJs and performers-Lunice, Brenmar, Mykki Blanco, and Illuminati AMS, to SoHo loft for

#HouseofLorraine event on Halloween. On Wednesday, October 31st, creative collective, FAM, is producing House of Lorraine. As usual, FAM will bring out the downtown crowd for performances by Lunice (Montreal), Brenmar (NY) with Mykki Blanco, Illuminati AMS (Amsterdam) and local DJs Bekim and Yawn John. Headlining the event is emerging DJ/producer and Montreal native, Lunice, one half of the sensational TNGHT. Recently working with Kanye West and other superstars, Lunice is on his way to becoming a household name in Trap music. Multi-gendered rapper on the rise, Mykki Blanco, will perform live for the first time ever with DJ/producer and collaborator, Brenmar. Also performing is the model DJ clique Illuminati AMS from Amsterdam whose following includes NYC’s top tastemakers. Vimeo will be providing the visual content curated by FAM with large‐format projections from Vimeo’s online database. Custom shirts have been designed by the brand The Black Tag and on sale at End of Century (237 Eldridge). ABOUT FAM FAM is an independent, New York City‐based creative agency that conceptualizes and executes unique experiences through content development, event production and art direction.

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