World Payments Report 2010

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    WorldPayments

    REPORT 2010

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    TABLE OF CONTENTS 3 Preface

    4 SummaryofKeyFindings

    Section 1: World Non-Cash Payments Markets and Trends

    7 Highlights

    8 Non-CashPaymentsMaintainHealthyGrowth

    16 AlternativePaymentServiceProviders

    20 PayPal

    Section 2: Payments-Related Regulatory Update

    23 Highlights

    24 SEPAandPSDImplementationProgress

    30 IncreasingFinancialSystemRegulation

    Section 3: The Transformation of the Payments

    Value Chain Is Accelerating

    34 Highlights

    35 Introduction

    36 HowthePaymentsIndustryIsEvolving

    40 IntheFast-ShiftingLandscape,BanksNeedtoDecideto

    WhatExtentPaymentsAreCoretoTheirStrategies

    43 PartnershipsandSourcingAreBothEnablingStrategies

    45 IsPaymentsOutsourcingJustaMatterofTime?

    46 FullPaymentsOutsourcing

    47 ThePaymentsHub:AchievingMorewithLess

    50 RationalisingtheProductPortfoliobeforeEmbarking

    onaHubImplementation

    52 Conclusion

    53 WhatLiesAhead

    54 Methodology

    56 Glossary

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    Now in its sixth year, the World Payments Reportfrom Capgemini, The Royal Bank of Scotland (RBS),and the European f inancial marketing association (Efma) looks at the payments business as it faceschallenges from economic and competitive conditions, technology advances, increased regulatorypressure and customer demands.

    Payments and other transaction banking services proved resilient during the economic crisis, but therapidly changing external environment wil l require banks to decide to what extent payments are core to

    their business strategies.

    The World Payments Report 2010looks at global trends in payments volumes, describes progress inimportant payments-related initiatives, such as the Single Euro Payments Area (SEPA) and thePayment Services Directive (PSD), and looks at how new regulations are creating additional pressure onthe payments landscape.

    We include an overview on the Basel III framework, which will require strong management attention,and we spotlight its more stringent liquidity requirements, as they will increase costs and could requirerepositioning for some banks.

    We explore how new technologies and competition are making the payments universe more complex

    and expansive and why, as a consequence, banks will need to dedicate more strategic attention to theirpayments value propositions.

    We describe how banks will need to consider their options carefully for optimising their paymentsbusinesses, as the transformation of the payments value chain is accelerating.

    We then focus on how banks wil l need to employ an intense parallel strategy, comprising revenue-focussed and cost-focussed initiatives, leverage sourcing strategies and consider mechanisms such asPayments Hubs to make these paral lel strategies feasible and allow banks to achieve more with less.

    We hope this years report provides useful insights.

    Preface

    BertrandLavayssire

    ManagingDirector

    GlobalFinancialServices

    Capgemini

    BrianStevenson

    ChiefExecutive

    GlobalTransactionServices

    The Royal Bank of Scotland

    PatrickDesmars

    SecretaryGeneral

    European financial

    marketing association

    3

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    Summary of Key Findings

    4

    Banksareusedtoongoingshiftsinthepaymentslandscape,butawaveofnew

    challenges,drivenbyeconomicandcompetitiveconditions,technology

    advances,regulatorypressureandcustomerrequirements,isacceleratingthetransformationofthepaymentsvaluechain,andbankswillneedtodecidehow

    besttorespond.TheWorld Payments Report 2010looksatthetrendsin

    paymentsvolumesandinstrumentsusage,keypayments-relatedregulatory

    initiatives,andtheconsequentstrategicchallengesandoptionsforbanks.

    Thekeyfindingsofthisreportincludethefollowing:

    The payments business has withstood the financial crisis well. Only time

    will tell the ultimate impact,butinitialdatasuggestpaymentsvolumes

    continuedtoexpandin2009:

    The global use of non-cash payment instruments continued to grow in2008, despite the financial crisis.Theoverallgrowthinvolumesaccelerated

    to9%in2008from7%in2007,andpreliminarydatasuggestpayments

    continuedtogrowin2009.Volumesin2008grewonlymodestlyindeveloped

    marketsandregisteredthelargestincreaseincertaindevelopingeconomies

    suchasChina(up29%),SouthAfrica(up25%)andRussia(up66%).

    Globally, cards remain the preferred non-cash payment instrument,accountingformorethan40%ofpaymentsinmostmarketsandabove

    58%globally.Initialdatashowthatcardtransactionvolumescontinued

    togrowin2009.

    Alternative payment service providers (PSPs) have made significantstrides in m-payments and e-payments,eventhoughtheystillaccountfor

    asmallpercentageoftotalworldwidetransactionvolumes.

    Cash-in-circulation in the Eurozone maintained a steady growth of about11% per year since 2002, representing a significant cost for global

    economies(theEuropeanPaymentsCouncilestimatesthatthecostofcash

    paymentsforEuropeanUnioneconomiesis50billionto75billionayear).

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    WRD PAENTS REPRT 2010

    Several developments have taken place in the last year towards SEPA and PSD in Europe:

    Nearly all European Economic Area (EEA) Member States had transposed the Payment ServicesDirective (PSD) into national law by August 2010.However,certaininconsistenciesininterpretationstill

    remain,andtheseambiguitieswillneedtoberesolvedtohelpensureSEPAcanprogressasplanned.

    Banks are compliant with SEPA Credit Transfers (SCTs), but volumes remain low. SEPA Direct Debit(SDD) was launched as planned in November 2009 forbothconsumers(SDDCore)andcorporates

    (SDDB2B)andevenifthereachabilityrateishigh(70%),usageatthisstageisstillverylow.Regarding

    SEPA for cards, the vision of any card at any terminal is still far from a reality. However,European

    cardinitiatives(EAPS,MonnetandPayFair),designedtorivaltheestablishedduopolyofVisaand

    MasterCard,haveeachmadeprogress.

    Nearly all stakeholders now agree that full SEPA migration will lag unless forced by regulation.InJune2010,theEuropeanCommission(EC)announcedthatself-regulatoryeffortswerenotsufficient

    ontheirowntodriveconcertedmigrationtoSEPAanditwasintendingtodraftbindinglegislationon

    migrationenddates.

    Regulatory pressures continue to affect the payments industry worldwide:

    Industry-wide global regulations areexpandinginresponsetothecrisis,creatingintensepressureontheindustry.ImplementingtheBasel III framework,inparticular,willrequiremanagementattentionand

    investment.Themore stringent liquidity requirementswillincreasecostsandcouldrequirestrategic

    repositioningforbanks.

    Anti-Money Laundering (AML) and Anti-Terrorist Financing (ATF) requirements arelikelytoincrease

    thecostsofprocessingpaymentorders,reducingefficiencyandslowingtherateofstraight-throughprocessing(STP).

    New technology and competition are making the payments universe more complex and expansive and,

    together with the effects of the economic crisis, new regulatory initiatives are acting as catalysts to

    the further evolution of the industry:

    New entrants, enabled by customer-friendly regulations and fast-emerging technologies, are gainingground in the more open Business to Business (B2B), Business to Consumer (B2C) and Consumer to

    Consumer (C2C) payments spaces.Inrecentyears,thepaymentsindustryhasseenmanynewentrants,

    andmanyofthemofferstate-of-the-art,highlyhonedandcomprehensivevaluepropositionsforcertainclients.

    Thetraditionalpaymentsvaluechainistransformingasplayersadaptthemselvestothenewlandscape.

    The transformation of the value chain will accelerate. Client-facing and processing segments of thevalue chain will transform more rapidly.Thefirstwillbemainlyaffectedbycompetitionfromnewentrants

    andtheprogrammesbankswilldedicatetoaccessclientvaluechains,aloneorwithpartners;thesecondwill

    beaffectedbytheinsourcing/outsourcingsolutionsadoptedandotherimprovementsoftheoperatingmodel.

    Sourcing strategies will increasingly play a decisive role in banking strategies.Revenue-focussedinitiativeswillrequireskills,expertiseinpartnershipsandanabilitytomeasureresults.Cost-focussed

    initiativeswillbepossiblemainlythroughoutsourcingorinsourcingvolumestoreducecostsorachievescale.

    Payments Hubs can allow banks to achieve more with less.Effectivelydesignedprocessesandarchitectureswillallowabankdedicatedtothepaymentsbusinesstoexecutebothrevenue-andcost-

    focussedinitiativesinparallel,andwillstrengthenproductinnovationandoperationalexcellence.

    5WRD PAENTS REPRT 2010

    SAR KE INDINS

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    SECTIN TITE 1SECTIN TITE 2

    7WRD PAENTS REPRT 2010

    HIGHLIGHTS The global use of non-cash payment instruments (direct debits, credittransfers, cards and cheques) continued to grow in 2008, despite the

    financial crisis.Thegrowthinvolumesacceleratedto9%in2008from7%in

    2007.Globaltransactionvolumestotalled269billionin2008,aftersustained

    averagegrowthof8.4%ayearsince2001growththathasoutpacedthe

    expansioninglobalgrossdomesticproduct(GDP).

    The largest increase in non-cash payments volumes was found in certaindeveloping economies, such as China (up 29%), South Africa (up 25%) and

    Russia (up 66%), in which economic activity was relatively more robust.

    Volumesgrewmodestlyindevelopedmarkets,buttheoutrighttotalsinNorth

    AmericaandthematureeconomiesofEuropeandAsiastillovershadowedthosein

    emergingmarkets,andaccountedfor77%ofglobalvolumesin2008.

    Globally, cards (credit and debit) remain the preferred means of non-cashpayment, accounting for more than 40% of payments in most markets and

    above 58% globally.Globally,card-transactionvolumeswereup15%in2008,

    andtheirvaluewasup6.6%.ManyEuropeancountriessawadropintheaverage

    valuepercardtransaction,inlinewithpasttrends,suggestingmanyindividualsare

    increasinglyusingnon-cashmeansevenforlow-valuetransactions.

    The payments business has withstood the financial crisis well. Only time

    will tell the ultimate impact, but initial data suggest payments volumescontinued to expand in 2009.Worldexportswerecertainlyhitbythecrisis,

    thoughdatahaveyettoshowtheexactimpactondemandfortradefinance.

    Thecrisisisalsothoughttobeundermininggrowthinworkersremittances,

    whichhaveclearlyslowedsincethelastquarterof2008andareexpectedto

    showanoutrightdeclinein2010.

    Since 2002, cash-in-circulation in the Eurozone has grown about 11% peryear.Thewaroncashisstillfarfromwonandthecontinuingexpansionofcash

    andthehighassociatedexpenses(useofcashcostsEUeconomiesanestimated

    50billionto75billionayear)shouldencourageadditionaleffortsbyall

    stakeholderstoreducetheuseofcashforpayments.

    Non-bank payment service providers (PSPs) have made significant strides ine-payments and m-paymentsevenindevelopedmarkets,wherebankshavea

    long-standingrelationshipwithbothconsumersandmerchants.Butnon-bank

    PSPsstillaccountforasmallpercentage(0.6%)oftotalworldwidenon-cash

    transactionvolumes.

    World Non-Cash Payments

    Markets and Trends

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    8

    Behind the aggregate increase in 2008 non-cashpayments volumes, there were notable trends in themix and use of individual instruments (see igure 1.2for 2001 vs. 2008 payments mix). Those trendsincluded the following:

    Cards (credit and debit) remained the preferredmeans of non-cash payments globally, accountingfor more than 40% of non-cash volumes in mostmarkets and above 58% globally. lobally, card-transaction volumes were up 15% from 2007, andtheir value was up 6.6%.

    lobally both debit and credit card volumes rose at

    a similar pace although regional differences wereapparent.

    Credit-transfer volumes rose 7%. Direct debits,which also showed a 7% volume increase, areespecially gaining popularity in Europe and the .S.

    Cheque volumes continued to decline (by 6%),largely reflecting the increasing popularity ofonline bill payment and efforts by banks andgovernments to reduce usage.

    GLOBAL USE OF NON-CASH PAYMENTS GREWAGAIN IN 2008, DESPITE THE CRISIS

    The growth in global non-cash payments volumesaccelerated to 9% in 2008 from 7% in 2007, despitethe continued financial crisis. Volumes totalled 269billion in 2008 (see igure 1.1), after sustainedgrowth of 8.4% a year since 2001growth that hasfar outpaced the expansion in global DP.

    The outright volume of non-cash payments remainedheavily concentrated in developed markets. In fact,while volumes grew only modestly (56%) in North

    America and the mature economies of Europe andAsia-Pacific,1 those segments still accounted for acombined 77% of non-cash payments volumes in2008. The top ten2 payments markets accounted for91% of all global volumes in 2008.

    Still, the rate of growth in non-cash payments volumeswas faster in developing economies, especially theBRIC (Brazil, Russia, India, China) nations, in whicheconomic activity remained robust relative to moredeveloped nations. or example, the year-on-yeargrowth in transaction volumes was particularly strong

    (29%) in China in 2008. Emerging markets also havefar more limited banking infrastructures thandeveloped markets, and these constraints are spawninga significant number of payments innovations, whichshould be an important source of growth in paymentsvolumes in the years ahead.

    1 NorthAmericacomprisesCanadaandtheU.S.;matureEuropeincludestheentireEurozone;andmatureAsia-PacificcomprisesAustralia,

    Japan,SingaporeandSouthKorea

    2 Thetoptennon-cashpaymentsmarkets,inorderofsize,aretheU.S.,Eurozone,China, theU.K.,Canada,Brazil,SouthKorea,Japan,Russia

    andAustralia

    CHAPTER 1

    Non-Cash Payments Maintain Healthy Growth

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    9WRD PAENTS REPRT 2010

    SECTIN 1NNCASH PAENTS AINTAIN HEATH RWTH

    Figure 1.1 Number of Worldwide Non-Cash Transactions by Region (Billions), 2001 vs. 2008

    20082001

    0

    50

    100

    150

    200

    250

    300

    81

    112

    74

    21

    46

    655

    51

    89

    221

    154

    269

    CAGR

    Global

    Rest of Asia

    Latin America

    CEMEA

    BRIC

    Mature Asia-Pacic

    Europe (including Eurozone)

    North America (U.S. and Canada)

    DevelopingEconomies

    MatureEconomies

    Non-Cash

    Transactions(Billions)

    8%

    16%

    18%

    24%

    26%

    16%

    6%

    5%

    9%

    16%

    14%

    16%

    28%

    12%

    6%

    4%

    (0108 ) (0708 )

    Note:CEMEA(CentralEurope,MiddleEastandAfrica)doesnotincludeRussia;matureAsia-PacificincludesJapan,Australia,SouthKoreaandSingapore;

    LatinAmericadoesnotincludeBrazil

    Source:ECBDWH2008figures,releasedNov.2009;BankforInternationalSettlements,RedBook,2008figures,releasedMarch2010;Capgeminianalysis,2010

    Figure 1.2 Comparison of Non-Cash Transactions by Region and Change in Payments Mix, 2001 vs. 2008

    0

    40

    80

    120

    BRIC

    2008

    BRIC

    2001

    Mature

    APAC

    2008

    Mature

    APAC

    2001

    North

    America

    2008

    North

    America

    2001

    Europe

    2008

    Europe

    2001

    Non-CashTransactions

    (Billions)

    51

    7481

    8

    219

    46

    112CAGR6%

    CAGR

    5%

    CAGR

    16%

    CAGR

    26%

    100%

    75%

    50%

    25%

    0%

    PaymentInstrumentMix

    (2001vs.

    2008)

    27%

    27%

    38% 38%

    58%51%

    67%

    42%

    80%

    8%

    2%17%

    15%5%

    10%

    4%4%6%

    24%

    31%

    27%

    17%8%

    8%

    8%

    38%

    9%

    52%7%

    25%20%

    24%

    Cards Direct Debits Credit Transfers Cheques

    Note:Datanotavailable:forChinaforchequesin2001,forSouthKoreaforcardsin2001,forJapanandChinafordirectdebitsforallyears;sothegrowthratesshownmight

    besomewhatsmallerfortheseregionsforthosepaymentinstruments

    Source:ECBDWH2008figures,releasedNov.2009;BankforInternationalSettlements,RedBook,2008figures,releasedMarch2010;IMFdatabase;

    centralbanksources;Capgeminianalysis,2010

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    10

    WITHIN THE LARGEST MARKETS, USAGE

    TRENDS CONTINUE TO EVOLVE

    While overall payments volumes are rising, thereare clearly ongoing shifts in usage patterns. In the.S., for example, non-cash payments volumes rose4% in 2008 to 102.5 billion, leaving the .S. to

    account for more than 38% of the worlds volumes.

    In Europe, non-cash payments are certainlyincreasing steadily enough to warrant investment bybanks in new payment technologies, especially asregulation is likely to drive or restructure non-payments usage, either through far-reachingpayments initiatives such as SEPA (see Section 2) orthe efforts of individual countries to replaceoutmoded instruments. or example, the .K.Payments Council National Plan has set a strategy tophase out cheque usage in reat Britain by 2018.

    At present, the largest non-cash payments markets inEurope are stil l ermany, rance and the .K., whilePoland and Sweden showed the highest year-on-yeargrowth rates in 2008. However, the maturity ofnon-cash usage stil l varies considerably by country(see igures 1.3 and 1.4). or example:

    inland and Sweden lead Europe in terms ofusage per inhabitant. In fact, the innish peopleare the heaviest users of non-cash paymentinstruments, even ahead of the Americans. Theusage in Nordic countries has been driven by the

    concerted effort of governments and banks, andthe willingness of residents to adopt newelectronic payment technologies.

    ermans still like to use cash frequently, and cardsare used less frequently than in other countriesmainly for cost reasons. verall, though, thecountry has sophisticated payment technologies,and the aggregate volume of non-cash transactionsis second only to rance in the Eurozone,3 amid

    heavy use of direct debits and credit transfers. In reece, Italy and Poland non-cash usage per

    inhabitant is still minimal (less than 60 transactionsper year). The Polish government is actively tryingto encourage non-cash transactions, starting withlegislative amendments that will remove some ofthe barriers to developing non-cash payments,fuelling the uptrend in transaction volumes that hasalready become evident.

    3 Inthischapter,paymentsdataontheEurozonecoversthe13countries thatweremembersoftheEurozonein2007:Austria,Belgium,

    Finland,France,Germany,Greece,Ireland,Italy,Luxembourg,Netherlands,Portugal,SloveniaandSpain.(CyprusandMaltajoinedin2008

    andSlovakiain2009.)Alsoseethemethodologysection

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    11WRD PAENTS REPRT 2010

    Figure 1.3 Number of Non-Cash Transactions in Europe (Millions), 20012008

    0

    2,000

    4,000

    6,000

    8,000

    10,000

    12,000

    14,000

    16,000

    18,000

    20,000

    Poland

    Denm

    ark

    Sweden

    United

    Kingd

    om

    Slove

    nia

    Luxembo

    urg

    Greece

    Ireland

    Portu

    gal

    Finland

    Aus

    tria

    Belgium

    I

    taly

    Netherlands

    Sp

    ain

    Germany

    France

    Eurozone Non-Eurozone

    5%

    4%

    4%

    4%

    6%

    18%

    7%

    Non-CashTransactions(Millions)

    6%

    1%

    3%

    6%

    5%

    4%

    12%

    9%

    11%

    6%

    5%

    11%

    13%

    4%

    11%

    7%

    17%

    0%

    6%

    2%

    5%

    16%

    12%

    6%

    8%

    15%

    17%

    Growth rate

    (0708 )

    CAGR 0108 2001 2003 2005 2007 2008

    Notes:(1)The17-countrysampleincludesthe13countriesthatweremembersoftheEurozonein2007(Austria,Belgium,Finland,France,Germany,Greece,Ireland,Italy,

    Luxembourg,Portugal,Netherlands,Slovenia,andSpain),plusfournon-Eurozonecountries(theU.K.,Denmark,SwedenandPoland);(2)a2007changeinGermanys

    methodologyforcollectingcertainpaymentsdatacausesabreakinthetimeseries,andmeans2007and2008dataarenotdirectlycomparablewithpreviousyears;

    forGermany,2001and2008datahavebeenconsideredandthegrowthhasbeenaveragedout;(3)onlyodd-yearsdatahavebeenshowninthegraphupto2007for

    bettervisualisationofthechart

    Source:ECBDWH2008figures,releasedNov.2009;BankforInternationalSettlements,RedBook,2008figures,releasedMarch2010;IMFdatabase;

    centralbanksources;Capgeminianalysis,2010

    Figure 1.4 Evolution of Non-Cash Transactions per Inhabitant per Country in Europe and the U.S., 20012008

    0

    50

    100

    150

    200

    250

    300

    350

    400

    20082007200620052004200320022001

    CAGR

    0108 0708

    4%

    10%

    5%

    4%

    4%

    11%

    4%11%

    5%

    16%

    5%

    2%

    17%

    11%

    7%

    11%

    5%

    15%

    3%

    2%

    4%

    2%

    4%

    14%

    6%0%

    8%

    4%

    9%

    0%

    14%

    2%

    (4%)

    0%

    (1%)

    5%

    Non-CashTransactionsperInhabitant

    U.S.

    Finland

    Netherlands

    Luxembourg

    France

    United Kingdom

    Sweden

    Germany

    Belgium

    Ireland

    Portugal

    Slovenia

    Spain

    Italy

    Poland

    Greece

    Denmark

    Austria

    Source:ECBDWH2008figures,releasedNov.2009;BankforInternationalSettlements,RedBook,2008figures,releasedMarch2010;IMFdatabase;

    centralbanksources;Capgeminianalysis,2010;NBPAnnualReport2008

    SECTIN 1NNCASH PAENTS AINTAIN HEATH RWTH

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    12

    DISPARIT REAINS BETWEEN CNTRIES NPREERRED PAENT EANS

    Different non-cash payment instruments are stil lfavoured more in some countries than others.or example:

    Cardusagerosearoundtheworld,butisdisparateamongindividualcountries. In Europe overall,the average value per card transaction droppedslightly in 2008, to 56 from 59 in 2007 (seeigure 1.5). This decline is in line with trendsreported in the2009 WPR, suggesting manyindividuals are increasingly using non-cash meanseven for low-value transactions.

    In North America, the average value of cardtransactions also dropped in 2008, to 41 from 45..S. consumers transacted less on credit cards in2008 as they sought to reduce spending andborrowing amid the economic slowdown. At thesame time, though, debit card usage rosewith.S. volumes up 13%at least in part becauseconsumers were trying to use more pay nowstrategies, especially seeking to shift everydaypurchases from credit cards.

    Residents of mature Asia-Pacific continued to havethe highest average value per card transaction in2008little changed at 71. In much of Asia, cashremains the preferred means of payment forlower-value payments.

    DirectdebitsareusedmoreofteninEuropethanin

    othermarkets,andtheaveragevalueperdirectdebittransactionrosetherein2008 to 785 from722. Direct debits are increasing in popularity, withmore corporates and small- and medium-sizedenterprises starting to use them. Direct debits aremore effective for the payees, as the reconciliationprocess is easier, and fewer balances go unpaid. Directdebits will never totally replace credit transfers, whichare more useful for one-off payments, for example,and which tend to be preferred for higher-valueautomated payments. Credit transfers are especiallypopular in certain countries, such as the .K. andermany. The average value per credit transfer in

    Europe in 2008 was 11,069, though that was downfrom 13,376 in 2007.4 Direct debits are, however,likely to take an increasing share of the paymentsonce made via cheques.

    Chequeusagehasdeclined as a percentage of totalnon-cash transactions in Europefrom 11% in2005 to 8% in 2008. Concerted action fromregulators and banks has helped to reduce chequeusage in countries like the Netherlands andBelgium, but cheques are still a mainstay in bothrance and the .K. The .K. Payments CouncilNational Plan, meanwhile, is seeking to close

    cheque clearing in 2018, an ambitious plan that

    requires a comprehensive understanding of chequeusage, and subsequent action to migrate users toappropriate alternatives. In the .S. the volume ofcheques used dropped another 6% in 2008 as bankscontinued to encourage alternative non-cash means.In mature Asia-Pacific markets, the average value

    of cheque payments is far higher (2,479 in 2008)than in either Europe or North America, but that islargely because cheques there are used mainly forlegal and government-related transactions, whichtend to be of a higher value.

    THE ECNIC CRISIS IS IKE T AECTEPRT PAENTS AND REITTANCES

    The economic crisis did not start to take its fu ll tolluntil the latter half of 2008 and it is already clear thatworld exports declined initially, probably underminingthe demand for trade finance. In fact, export rates in

    the first quarter of 2009 showed the largest year-on-year decline in the last decade, before starting to trendback up in the latter half of the year (see igure 1.6).

    The crisis is also thought to be undermining growthin workers remittances, which have certainly slowedsince the last quarter of 2008 and are expected toshow an outright decline in 2010 (see igure 1.7).

    India continues to be the leading recipient of migrantremittances in the world (S$52 billion in 2008),since many of the population relocate to developed

    countries to work and then remit earnings home.

    Figure 1.5 Average Value per Card Transaction (),20072008

    0 20 40 60 80

    North

    America

    Europe

    Mature

    Asia-Pacic

    CAGR

    1%

    ()

    (5%)

    (9%)

    70

    71

    59

    56

    45

    41

    (0708 )

    2007 2008

    Source:ECBDWH2008figures,releasedNov.2009;BankforInternational

    Settlements,RedBook,2008figures,releasedMarch2010;IMFdatabase;

    centralbanksources;Capgeminianalysis,2010

    4 ThehighaveragevaluepercredittransfercomparedtootherinstrumentsreflectsitscommonusageinB2BpaymentsacrossEuropeand

    especiallyintheU.K.

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    13WRD PAENTS REPRT 2010

    Figure 1.7 Worldwide Workers Remittances Market Evolution, Receiving Regions ($ Billions), 20002010F

    Total

    Asia

    Latin America

    Africa

    EuropeWorkersRem

    ittances($Billions)

    19%

    21%

    16%

    16%

    21%

    20%

    36%

    3%

    12%

    15%

    (3%)

    (1%)

    (5%)

    (5%)

    (8%)

    CAGR

    (0008) (0708) (0810F)

    0

    50

    100

    150

    200

    250

    300

    350

    400

    2010F2009E200820072006200520042003200220012000

    Notes:EandFrepresentestimatedandforecastrespectively

    Source:WorldBankMigrationandRemittancesFactbook2009;Capgeminiresearchandanalysis,2010

    Figure 1.6 Quarterly World Exports ($ Billions), 20052009

    0

    500

    1,000

    1,500

    2,000

    2,500

    3,000

    3,500

    4,000

    4,500

    5,000

    Q409Q309Q209Q109Q408Q308Q208Q108Q407Q307Q207Q107Q406Q306Q206Q106Q405Q305Q205Q105

    CAGR (0508) 15%

    Exports($

    Billions)

    (0809) (23%) (Q1Q4 09) 31%

    Source:WorldTradeOrganisationSecretariat;Capgeminiresearchandanalysis,2010

    SECTIN 1NNCASH PAENTS AINTAIN HEATH RWTH

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    14

    ER CASHINCIRCATIN IS STIEPANDIN

    Euro cash-in-circulation has sustained averagegrowth of about 11% per year, almost doubling sincethe euro was introduced in 2002 (see igure 1.8),even when excluding the 500 and 200 notes that

    are the most hoarded (in the Eurozone and inneighbouring Eastern European countries). In 2008,the year-on-year expansion in cash-in-circulation wasmuch higher than the increase in non-cashtransactions per inhabitant (11% vs. 4%).

    According to estimates from the European PaymentsCouncil (EPC5),cash payments cost the E economiesbetween 50 billion and 75 billion per yearexpensesthat should motivate all stakeholders to take moredetermined action to discourage cash payments.

    Within the Eurozone, different countries are at

    different stages of the cash-substitution process. Ingeneral, cards have yet to replace cash largely becauseconsumers favour cash for low-value transactions, andmerchants see card processing as slower and morecostly than cash for smaller amounts. As a result,even though the number of non-cash transactions perinhabitant is likely to keep rising, cash-in-circulationwil l also continue to rise unless merchants andconsumers are incentivised to switch.

    INITIAL DATA SUGGEST RESILIENCE IN

    PAYMENTS FLOWS CONTINUED IN 2009

    While final data on 2009 payments volumes are notyet avai lable, initial data suggest payments f lowsremained strong in emerging markets into 2009. Thepayments markets in mature Europe and the .S.

    remained resilient, as evidenced by the followingfindings from data produced by central banks andother payments-industry bodies:

    In the .S. the volume of retail payments continuedto grow, though the mix changed. or example:

    There was a small decline in the volume of creditcard payments (down 4%), due in part to atightening of credit standards by banks, but thedecline was more than offset by an increase in theuse of debit cards and prepaid cards (up 13%).6

    The number of transactions processed as

    automated clearing house (ACH) payments grew2%,7 largely due to ongoing efforts to replaceinefficient instruments such as cheques.

    Figure 1.8 Comparison of Cash-in-Circulation vs. Non-Cash Transactions per Inhabitant in theEurozone, 20022008

    INon-cash transactions per inhabitant

    (Volumes)

    ICash-in-circulation not including 200 and 500 banknotes

    ( Billions)

    2008200720062005200420032002

    CAGR 4%

    CAGR 11%

    129

    263

    304335

    367

    406438

    485

    136 143148 154

    161 168

    Source:ECBDWH2008figures,releasedNov.2009;BankforInternationalSettlements,RedBook,2008figures,releasedMarch2010;IMFdatabase;

    centralbanksources;Capgeminianalysis,2010

    5 AnnualReport2009,EuropeanPaymentsCouncil(http://www.europeanpaymentscouncil.eu)

    6 www.creditcards.com

    7 www.nacha.org

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    15WRD PAENTS REPRT 2010

    In Europe, the use of cards and other retailpayment instruments also grew. or example, acrossthe .K., rance, Italy and Spain (which accountfor 60% of European payments):

    The retail payments market continued to grow ata 2%-to-6% rate, with the increased use of cards,

    direct debits and credit transfers more thanoffsetting any decline in cheque usage.

    There was signif icant growth in cards usage,while the average va lue of card transactionscontinued to decline, reflecting greater use ofcards for low-value cash transactions, and possiblysome crisis-related belt-tightening by consumers.

    While retail payments f lows reportedly remainedstrong in 2009, there was a decline in the number andvalue of high-value payments as a direct consequenceof the liquidity crisis. or example, data show:

    The number of payments cleared through the.K.s Clearing House Automated PaymentsSystem (CHAPS) dropped 10.8% and their valueby 20%.8

    Target 2 payments dropped 6.5% in volume and19.3% in value.9

    The value of .S. dollar large-value paymentsprocessed on the central bank edwire fell 29.5%.10

    verall though, there is no evidence in early data tosuggest there was any decline in global payments

    volumes in 2009or even in early 2010.

    CONCLUSION

    The global use of non-cash payment instrumentscontinued to grow in 2008, showing resilience to thefinancial crisis. The volume of non-cash paymentsremained concentrated in developed markets even ifthe increase of volumes was modest in those marketsand it was far faster in developing economies.

    Admittedly, there is a significant lag in globalpayments data, so it is premature to conclude whateffect the crisis will ultimately have had on paymentsflows. But we know already that there has been nosignificant impact on emerging-market paymentsflows in 2009, and that the mature markets of Europe

    and the .S. continued to grow overall, though themix of payment instruments may be changing.

    In fact, we expect data to show that the size of the.S. and European payments markets increasedslightly in 2009 in terms of the number oftransactions and the aggregate value of thosepayments f lows. oreover, interim data from the.K. and other developed economies suggest there isevery reason to believe payments were still growing asof mid-2010. This resilience in payments furtherdemonstrates why retail payments remain a critical

    source of stable revenues for many banks.

    ptimising the payments business, however, isbecoming increasingly difficult as regulatorycompliance becomes more onerous (see Section 2).oreover, banks are likely to see a growing challengefrom non-bank PSPs, which have proved willing toinnovate on technology and business models tomigrate existing and new customers to their paymentsservices (see Alternative Payment Service Providers).

    8 AnnualSummaryofPaymentClearingStatistics2009,PaymentsCouncil(http://www.ukpayments.org.uk)

    9 EuropeanCentralBank(www.ecb.int)

    10TheFederalReserve(http://www.federalreserve.gov)

    SECTIN 1NNCASH PAENTS AINTAIN HEATH RWTH

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    Innovationintechnologyhaschangedthewayindividualsinteractandhashelpedtopave

    thewayforgreatercompetitionfromnon-bankPSPs.Consumers,drivenbyconvenience

    andprice,areincreasinglyleveragingmobileandinternettechnologiestobuyandsellvia

    onlineauctions,interactviagamingandsocialnetworkingsites,purchasegoodsand

    servicesviatheinternetforhomedeliveryandmakeperson-to-person(P2P)payments.

    Weestimateglobale-payments11andm-paymentscollectivelyaccountedfor

    approximately20.3billiontransactionsvaluedatsome832billionin2009.Ofthose

    payments,almost8.6%ofthevolumewasconductedviaalternative(non-bank)providers

    andchannels,ratherthantraditionalbankingproviders.Withcardpaymentsrepresenting

    some158billiontransactions,anothersizeableproportionofthesewerecapturedby

    alternativeproviders.

    Therearewideregionalvariationsintheuseofe-paymentandm-paymentproducts

    acrosstheworld,withtransactionsrangingfromsmallvaluestosubstantialsums,

    conductedviaarangeofpaymentmethods,anddrivenbydifferentbusinessmodels

    andplayersalongacomplexvaluechain.

    Fundamentally,thedevelopmentofe-paymentsandm-paymentsisdrivenbycountry-

    specificeconomic,technologicalandsocialfactorswhichshapethelevelofpenetration

    andthepropensityofuserstoembraceorrejectdifferentpaymentmeans(seeFigure1.9).

    Accordingly,eachpaymentsmarketisdrivenbyadifferentmixofcriticalsuccessfactors.

    Inemergingmarkets,forexample,traditionalbankingservicesareunavailableorunaffordable

    forlargesegmentsofthepopulation,whilemobilephonepenetrationratesarehigh.Asa

    result,mobilepaymentshavegainedsignificanttraction,withlimitedinvolvementbyfinancial

    institutions.InSouthEastAsia,forinstance,ourresearchshowsm-paymenttransactions

    havereachedthebillionmark,withmobilechannelsmostfrequentlyusedforshopping,travel

    reservationsandpayments,productresearch(byWebsurfing)andbankingtransactions.

    Indevelopedcountries,m-paymentsservicesareinamoreformativestage,with

    commercialadoptionlimitedbyamultiplicityofdifferentstandards,unclearbusiness

    modelsandthereluctanceoftelecomoperators,banksandotherstakeholderstoresolve

    theirconflictinginterestsandintegratevaluechains.Nevertheless,theoutlookfor

    m-paymentsremainsoptimisticforthenextthreetofiveyears.

    Developedmarketswithawell-establishedbankinginfrastructureandhighinternetpenetrationrepresentaprolificecosystemfore-paymentsplayers,whichisalready

    contributingtopaymentsgrowth.InEurope,forinstance,therearethreetimesasmany

    mobile-phonesubscribers(86%ofinhabitantsaged16andup12)asmobile-internetusers

    (21%ofthat86%13),indicatingEuropeanmobile-paymentsadoptionhasroom

    toexpandsignificantly.

    Aspartoftheemerginge-paymentstrend,merchantsareincreasinglybecomingmulti-

    channelandmulti-devicemarketers,andbanksarealsostartingtoprovidenewmethods

    forconsumerstomanagetheirfinancesinrealtime.Thusincomingyears,whiledebitand

    creditcardswillcontinuetodominateonlinepayments,alternativeoptionswillcertainly

    developtocomplementcardusage.

    SPOTLIGHT

    Alternative Payment Service Providers

    11Inthisspotlight,e-paymentsrefersonlytoonlinepaymentsfore-commercetransactions12RealitiesofMobileCommerceinEurope,ForresterResearch,July15,2009

    13Ibid

    16

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    17WRD PAENTS REPRT 2010

    2009, accounting for 5% of all m-payments (seeigure 1.11). That amounts to 0.05% of all non-cashpayments transacted in 2009, a share expected to riseto 0.17% by 2012, which would equate to 8% of them-payments market at that time.

    We expect m-payments usage in emerging markets togrow much faster than in developed economies, becausethe unbanked population is so large. As a result,emerging markets are expected to account for 59.6% ofthe total m-payments market in 2012 (vs. 51.3% in

    2010), after sustained growth of 60.6% in 20082012.

    MOBILE PAYMENTS ARE GROWING,

    BUT ARE SO FAR USED MOSTLY FOR

    LOW-VALUE TRANSACTIONS

    We estimate the value of global m-payments at 41.5billion for 2009, and expect that number to grow to140 billion by 2012 (see igure 1.10), led byremittances and retail purchases in emerging markets.

    Based on our estimates, m-payment schemes drivenby alternative providersespecially telecom

    providersconducted 156 mill ion transactions in

    Figure 1.9 Developed Markets Are Better Positioned for E-Payments; Emerging Markets AreRipe for M-Payments

    Source:Capgeminianalysis,2010

    DEVELOPED EMERGING

    FACTOR ValueImpacton

    M-Payments

    Impacton

    E-PaymentsValue

    Impacton

    M-Payments

    Impacton

    E-Payments

    Banking

    InfrastructureDeveloped

    +Low

    Penetration

    + InternetPenetration

    High + Low + Mobile

    PenetrationHigh + High +

    Computer

    LiteracyHigh + + Low

    Payment

    PreferenceLegacyCards + Cash +

    Emigration Low High + +DevelopedRegions EmergingRegions

    ATERNATIVE PAENT SERVICE PRVIDERS

    Figure 1.10 Global Mobile Payments Market Volume( Billions), 20082012F

    PaymentsVolume(Billions)

    CAGR

    (0812F)

    0

    30

    60

    90

    120

    150

    2012F

    2011F

    2010F

    2009

    2008

    Total

    Developed Markets

    Emerging Markets

    48.6%

    36.8%

    60.6%

    12.520.6

    30.3

    49.0

    83.4

    16.1

    20.9

    28.7

    40.4

    56.6

    28.7

    41.5

    59.1

    89.5

    140.0

    Notes:(1)Developedmarketsform-paymentsconsistofWesternEurope,

    NorthAmerica,Japan,SouthKoreaandAustralia;(2)emergingmarketsfor

    m-paymentsconsistofEasternEurope,LatinAmerica,AfricaandRestofAsia;

    (3)Frepresentsforecast

    Source:Capgeminianalysis,2010;figuresmaynotaddduetorounding

    Figure 1.11 Global Mobile Payments Number ofTransactions (Millions), 20082012F

    0

    2,000

    4,000

    6,000

    8,000

    10,000

    2012F

    2011F

    2010F

    2009

    2008

    NumberofTransactions(Millions)

    2,1512,964

    4,126

    6,040

    9,043

    786

    455

    263

    156

    902,241

    3,120

    4,389

    6,495

    9,830

    CAGR

    (0812F)

    Total

    Non-Bank Providers

    Bank Providers

    44.7%

    72.1%

    43.2%

    Note:(1)Non-bankprovidersnumbersincludemobile-operator-ledpaymentschemes;

    (2)Frepresentsforecast

    Source:Capgeminianalysis,2010;figuresmaynotaddduetorounding

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    18

    or now, m-payments are largely used for relativelylow-value transactions (although the actual amountsvary widely by country), and the underlying usagepatterns are generally different in emerging marketsthan in developed ones.

    In developed economies, m-payments are mainly tiedto mobile digital content purchases (ringtones,pictures and entertainment information), and to anextent to mobile ticketing (tickets at terminals orretrieved on-site). In emerging markets, m-paymentsare mainly used in P2P payments and remittances(domestic and cross-border P2P fund transfers),resulting in a higher average transaction value.14

    As m-payments expand in developed markets, theywill (in the coming three to five years) complementrather than substitute for existing payment instruments

    and provide an alternative to cash payments. obileproximity purchases and airtime top-ups are expectedto drive mainstream adoption of mobile purchasing.Near-field communication (NC) technologies, inparticular, offer a clear improvement over someexisting payment methods, being simpler and fasterthan network-based short-message service (SS;text-messaging) technologies, and even moreconvenient than using cash. However, proximity-payments usage cannot expand significantly untilmerchant infrastructures and mobile phones are moreextensively NC-enabled, probably sometime after2011. Currently, to compensate for the lack of NC

    infrastructure and enabled handsets, attention hasmoved from hardware to software, and from traditionaltelecom operators to new entrants offering solutionsthat allow consumers to pay with existing methods.

    In emerging markets, mobile payments represent acost-effective and sufficiently secure medium forvarious types and sizes of cashless paymenttransactions. However, workers remittances, includingcross-border remittances, are likely to be the strongestdriver of growth in m-payment transaction volumes,given the substantial number of migrant workers

    seeking to return funds to their home countries asefficiently and cheaply as possibleand to recipientsthat may or may not have bank accounts.

    In general, the m-payments market has signif icantpotential in the medium to long term, but allstakeholders (mobile operators, banks, payment-cardnetworks, merchants, and mobile devicemanufacturers) will need to co-operate to manage theeconomics of m-payments business models, managethe risks of each party, and deal with issues rangingfrom security concerns and know-your-customer

    (KC) protocols15

    to customer preferences.

    E-PAYMENTS ARE GAINING MOMENTUM, WITH

    MANY ALTERNATIVE PROVIDERS

    SUCCESSFULLY FINDING A NICHE

    We estimate the va lue of worldwide e-payments was790.1 billion in 2009 and expect sustained growthof 19.6% per year in 20082012 to reach 1,382.3

    billion in 2012 (see igure 1.12). Alternativeproviders, leveraging economic and competitiveopportunities in the payments space, are gainingmomentum and are expected to increase their shareof e-payments values from 9.3% in 2009 to 12.4% in2012, potentially capturing revenues that wouldotherwise have gone to banks.

    We estimate alternative providers processed around1.6 billion transactions in 2009, which translates to0.55% of the total non-cash payments market (seeigure 1.13). They are expected to process around 3.7

    billion e-payment transactions in 2012, which wouldbe 1.02% of the total. While this percentage remainssmall, alternative providers are expected to grow theirshare of e-payments volumes (in billions) at asustained rate of 29.3% a year in 20082012.

    Notably, alternative providers are addressing specif icmarket needs that are not served or are currentlyunderserved by existing systems. erchants, forexample, are realising that by offering a lternativepayment options, they can lower their overalltransaction costs, increase conversions and create newrevenue streamswhile reducing charge-backs andfraudulent activity. At the same time, consumerswant merchants to accept their preferred paymentmethods, including those that are not currentlycovered by traditional payment methods.

    PayPal and Bill e ater are prominent examples ofthe success of non-traditional payment systems thathave emerged to usurp both revenue and marketpresence from financial institutions and associatednetwork brands (see PayPal case study). PayPal evenacquired a European banking licence, aiming to buildon its success and prominence as an alternative

    payment option and reap the full benefits of providingtraditional banking services to already loyalcustomers. New hybrids such as oogle Checkout andan array of products and platforms from Amazon (forexample) present an additional challenge to financialinstitutions, given their widespread adoption.

    ore than 30% of Europeans have used an onlinepayments service for online purchases, and three-quarters of .S. online buyers have an alternativepayments accountof which 70% are active and usedto make online purchases. In Asia-Pacific, countries

    with developed banking systems still tend to be highly

    14USMobilePayments,ForresterResearch,June3,2008

    15KYCprotocolscomprisethesystemsandproceduresneededtoproperlyidentifycustomerstocontrolfraud,

    moneylaunderingandotherillicitactivity

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    19WRD PAENTS REPRT 2010

    dependent on cards (at least 75% of online customers

    in Japan and South Korea use a credit card,16 forexample), although PayPal has a substantial presencein Australia. In mainland China, two-thirds of onlineconsumers pay for their purchases using Alipay, theleading alternative payment system in the country.17

    CONCLUSION

    Banks have been well-positioned as trusted providersto both merchants and consumers, especially indeveloped markets where they typically have long-standing transaction- and account-based relationships.However, alternative providers have made significant

    strides in e-payments and m-payments. This showsthere is significant opportunity for non-bankcompetitors, particularly when they demonstrate moreflexibility, lower costs or more savvy applications thantraditional bank providers.

    Thus far, alternative providers still account for asmall percentage of total worldwide non-cashtransaction volumes (0.6%) and revenues, but theirrate of growth is significant. The m-paymentssegment is a prime example of the competition forbanks: mobile operators are in a better position toleverage emerging technologies, e.g. proximity

    payments, and the mobile-device lifetime is fairly short

    (about two years). ser-friendly mobile paymentsapplications are widely available for smartphones(iPhone, BlackBerry, etc.), and are already enablinginternet and phone-to-phone payments with little orno need for infrastructure upgrades or changes.

    As a result, mobile operators and their partners can gainrelatively rapid and cheap access to large customer bases,which can potentially be migrated to m-payments,starting first with low-value amounts. Alternativeproviders may also be able to extend their reach to targetoffline P2P and consumer-to-business payments

    presenting banks with stronger competition.

    Alternative providers face their own challenges infinding viable business models to monetise e-paymentsand m-payments on a broad scale. As they do so, banksshould be formulating their own strategies for proximityand other e-paymentsprobably focussing f irst onmobile internet payments, since mobile broadbandpenetration, data application services and smartphonedevices are all expanding rapidly. However, any playerhoping to develop online P2P payments will need to beable to launch services quickly, navigate regulations andcater to an often fickle but tech-savvy user base.

    16UnderstandingOnlinePaymentPreferencesinInternationalMarkets,ForresterResearch,March18,2010

    17Ibid

    Figure 1.12 Global Electronic Payments Market Volume( Billions), 20082012F

    0

    300

    600

    900

    1,200

    1,500

    2012F

    2011F

    2010F

    2009

    2008

    PaymentsVolume(Billions)

    614.1716.7

    851.1

    1,013.9

    1,211.5

    73.4

    170.9

    128.6

    96.9

    61.1

    675.3

    790.1

    948.1

    1,142.4

    1,382.3

    CAGR

    (0812F)

    Total

    Non-Bank Providers

    Bank Providers

    19.6%

    29.3%

    18.5%

    Note:Frepresentsforecast

    Source:Capgeminianalysis,2010;figuresmaynotaddduetorounding

    Figure 1.13 Global Electronic Payments Number ofTransactions (Billions), 20082012F

    0

    5

    10

    15

    20

    25

    30

    35

    2012F

    2011F

    2010F

    2009

    2008

    NumberofTransactions(Billions)

    13.415.6

    18.5

    22.1

    26.41.3

    14.7 1.6

    17.22.1

    20.62.8

    24.9

    3.7

    30.1

    CAGR

    (0812F)

    Total

    Non-Bank Providers

    Bank Providers

    19.6%

    29.9%

    18.5%

    Note:Frepresentsforecast

    Source:Capgeminianalysis,2010;figuresmaynotaddduetorounding

    ATERNATIVE PAENT SERVICE PRVIDERS

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    20

    PayPalhasestablisheditselfasaglobalpaymentsprocessor,facilitating51.3billion

    intotalpaymentsvolume(TPV)in2009 18(seeFigure1.14)andmakingittheworlds

    largestonlinePSP.In2009infact,PayPalaccountedforalmost6%ofallglobalonline

    paymenttransactions(and7.5%ofonlinepaymentsintheU.S.),capturingasignificant

    shareofrevenuesthatcouldhavegonetothebankingindustry.Alongwithits

    internationalexpansion,theproportionofrevenuesderivedsolelyfromeBayhas

    declinedasapercentageoftotalrevenuesto42%attheendof2009.In2009,

    PayPalrevenueswerearound1.89billion,nearlyone-thirdofwhichwasderivedfrom

    U.S.sellersandnearly40%fromcross-bordertransactions.19

    PayPalhad81millionactiveusersasofDecember2009,aftersustainingannual

    growthof18%in20062009, 20andisextremelypopularamongitsusers,becauseitis

    perceivedtooffer:

    An easy-to-use service.Accountstakelessthanfiveminutestosetupandrequireminimalinformation;itsplatformisdesignedexclusivelyforfacilitatinge-commerce.

    A simple and cost-effective integrated payments solutioncomparedtotraditionalmerchantaccountsandgatewaysespeciallyforsmallermerchantsthat

    lackscale,cannotmeetmerchantcreditstandards,orprefernottoopenadedicated

    merchantaccountoruseagatewayserviceprovider.

    Figure 1.14 Total PayPal Transaction Volume ( Billions) vs.Number of Transactions (Millions), 20082012F

    0

    20

    40

    60

    80

    100

    120

    2012F

    2011F

    2010F

    2009

    2008

    0

    500

    1,000

    1,500

    2,000

    2,500

    3,000

    Paymen

    tsVolu

    me

    (Billions

    )

    Num

    bero

    fTransac

    tions

    (Millions

    )

    43.1

    887

    1,117

    1,446

    1,814

    2,250

    51.3

    66.9

    84.8

    105.9

    Number of Transactions Payments Volume

    Note:Frepresentsforecast

    Source:eBayquarterlyearningsreports

    18CapgeminianalysisofeBayinvestorrelations,quarterlyearningsreports

    19Capgeminianalysisbasedonpubliclyavailabledata

    20eBayquarterlyearningsreports

    CaseStudyPayPal

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    WRD PAENTS REPRT 2010PAPA

    Flexible payment options.Userscanchoosetofundtheiraccountsthroughcreditcards,bankaccountsorPayPalbalances.

    Simple but effective fraud prevention.Buyerdetails(e.g.accountnumbers)arenotdisclosedtosellersanddualfactorauthenticationrequiresausernameand

    password,sothesystemislessvulnerablethanacreditcardifaccount

    informationisstolen.

    Straightforward procedures for fraud and liability claimsforbuyersandsellers,e.g.hassle-freerefundsandcharge-backsincasesofunauthorisedpayments

    ormissingpurchases.

    ThemostdistinctiveelementofthePayPalbusinessmodel,though,isitsabilityto

    drawonvariousfundingsourceswithverydifferentcosts.In2009,paymentswere

    funded50%bycreditanddebitcards,31%byACH(e.g.bankaccounts)and19%

    directlyfromPayPalaccountbalances. 21

    PaymentslinkedtocreditcardscostPayPalthemost,whilepaymentsfundedfromausersPayPalaccountcostvirtuallynothing,soPayPalactivelyseekstoshiftusers

    intofundingsourcesthatarecheapertoprocess,andthereforebyemployingan

    appropriatepricingpolicygeneratehighermargins.

    AnotherintegralelementofthePayPalbusinessmodelismaintaininglowaverageloss

    rates(0.25%ofTPVin2009),whichitdoesbykeepingdowndisputerates(theyare

    fourtosixtimeslowerthanaveragecard-not-presentdisputerates)andbuyerlosses

    (60%to70%lower).22

    PAYPAL HAS FURTHER GROWTH AND INNOVATION POTENTIAL

    PayPalhasarguablyprettymuchtappedoutthepotentialinU.S.eBaypenetration,

    buttherearestillopportunitiesforgrowth,including:

    Geographic expansion,especiallyintolocationswheretheonlineauctionbusinessisstillmaturing.

    Customer-segment expansion, in particular through Bill Me Later.AcquiredbyPayPalin2008,BillMeLaterprovidesonlinecreditapprovalsforspecific

    transactionstoofferconvenienceforcustomerswithhigher-qualitycredit.

    Customer-base expansion by opening up the service platform.Sinceopeningitsplatformtothird-partysoftwaredevelopersinNovember2009,newapplications

    havealreadybeendeveloped,includingPayvment,whichallowsindividualsto

    integrateashoppingcartwitharetailstorefrontontheirFacebookpage,and

    Rentalic,amarketplacethatenablesP2Prentingofservicesandrealestate. 23

    Mobile initiatives.PayPalhasseenlimitedsuccesswithitsSMS-basedservice(PayPalText2Buy)andhassincelaunchedaWAP-basedcheckoutservice(Mobile

    Checkout),butmostcompellingistherapidgrowthinapplicationsforsmartphone

    platformsliketheiPhone,AndroidandBlackBerry.

    TheseandotherinitiativescouldhelpPayPaltogrowquicklyandcosteffectively

    furtherchallengingtraditionalmarketboundaries.

    21Capgeminianalysisbasedonpubliclyavailabledata

    22Ibid

    23Thesetypesofopenapplicationshadalreadytransactedmorethan22millioninpaymentsvolumesasofMarch2010

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    22

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    SECTIN TITE 1SECTIN TITE 2

    23WRD PAENTS REPRT 2010

    Payments-Related Regulatory

    UpdateHIGHLIGHTS IntheEuropeanEconomicArea(EEA 24)SEPAandPSDcombinelegalenforcement,

    governmentregulationandself-regulationbymarketparticipantsinpursuitofthepoliticalgoal

    ofprovidingaunifiedpaymentsareaforEEAcountries.Majordevelopmentsandupdates

    sincelastyearsWPRincludethefollowing:

    The majority of EEA countries had transposed the PSD into national law by August 2010andatthetimeofwriting,onlytwocountriesPolandandIcelandstillhavetoundertaketheir

    transpositions.Atthispoint,certaininconsistenciesininterpretationremain,andthese

    ambiguitieswillneedtoberesolved,notleasttohelpensureSEPAcanprogressasplanned.

    SDD was launched in November 2009 for consumers (SDD Core) and corporates (SDDB2B).AsofApril2010,nearly60%ofEuropeanbanksrepresentingabout70%ofSEPA

    paymentsvolumescanbereachedforSDDinbothvariants,albeitusageatthisstageisstill

    low.Atthesametime,usage of SCTs has continued to grow, but still lags expectations.

    Nearly all stakeholders now agree that full SEPA migration will lag unless reinforcedby regulation.InJune2010,theECannounceditsconclusionthatself-regulatoryefforts

    wereinsufficientontheirowntodriveconcertedmigrationtoSEPA(oneitherthesupplyor

    demandsides)andthatitwasintendingtodraftbindinglegislation,potentiallyintheformof

    anEUregulation,onmigrationenddatesforbothcredittransfersanddirectdebits.Work

    nowcontinuestopreparethisdraftlegislation.

    The SEPA vision of any card at any terminal is still far from a reality.Atthemoment,onlytheEuropay-MasterCard-Visa(EMV)standardiswell-accepted,whileotherstandards

    suchasISO20022arenotyetuniversallywelcomedacrossthecardsbusiness.However,

    three European cards initiatives (EAPS, Monnet and PayFair), designed to rival the

    established duopoly of Visa and MasterCard, have each made progress.

    Regulators and antitrust authorities are also continuing to monitor particular elementsof the cards business model,especiallythelevelofinterchangefees,whichtheyarguecould

    inflatethecostofcardacceptancebyretailerswithoutleadingtoprovenefficiencies.

    Regulatorsaretakingamultiprongedapproachtoensuringtheongoingresilienceoftheglobal

    financialsystem,basedonlessonslearnedfromthecrisis.Theirpost-crisisprioritiesand

    generaldesiretoensurethesafetyandintegrityofthefinancialsystemhavesignificant

    consequencesforkeyelementsofthepaymentsbusinessmodel:

    The Basel Committee on Banking Supervision has proposed measures (informallyknown as Basel III)tostrengthenglobalcapital,reduceleverageandbolsterliquidityina

    bidtopromoteamoreresilientbankingsector.The liquidity provisions could increase

    funding costsandintradayliquidityissueswillpresentadditionalchallenges.Giventhe

    growingregulatoryfocusonliquidity,first-rateliquiditymanagementcapabilitiescouldgive

    financialinstitutionsaregulatory,reputationalandfinancialedge.

    Global regulation related to Anti-Money Laundering (AML) and Anti-TerroristFinancing (ATF) is likely to increase the costs of processing payment orders.These

    regulationsputtheonusonPSPstomonitor,documentandvalidatepaymentsflowsa

    burdenthatinevitablyreducesefficiency,slowstherateofstraight-throughprocessing(STP)

    andraisesthecostofpaymentsprocessing.

    24TheEEAcomprisesthe27EuropeanUnion(EU)MemberStatesplusthreenon-EUcountries(Iceland,LiechtensteinandNorway)

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    nly 15 of the 30 EEA countries completed nationalimplementations by the November deadline.Implementation delays continued into 2010, and theEC announced in early June enforcement actionagainst six E ember StatesCyprus, reece,Poland, Romania, Spain and Swedenadvising thatall would receive reasoned opinions requestingthem to fully implement the PSD.

    By August 2010, however, the vast majority of EEAcountries had transposed the PSD into their nationallaw, and only two countriesPoland and Iceland

    still had to undertake this task.

    REAININ PSD ABIITIES NEED ATTENTIN

    While the PSD has been broadly implemented, someambiguities and contradictions are apparent in themarket in a range of operational and contractualissuesincluding product specifics such asavailability-of-funds provisions, usage and meaning ofcertain charging options, point-in-time of receipt, andexecution timelines/business days in certain situations.

    ne example is the implementation of the PSDs

    sharing principle, under which the payers andpayees of a payment should be charged separately andindividually by the originator bank and beneficiarybank to ensure each customer pays his or her ownbank. While this principle is quite clear,implementation has in some instances beeninconsistentfor example, in cases where the nationallegal interpretation of the PSD in a small number ofcountries has been used by banks from thosecommunities to justify continued use of the alternativeR charging option to their corporate clients.

    The various types of inconsistencies, including

    variations in the way the PSD has been implementedat an individual-country level, have resulted indisparities between countries continuing for the timebeing. This reduces the level of harmonisation acrossEurope and the potential for banks to capture region-wide economies of scale by standardising andindustrialising processes and systems.

    To support full SEPA implementation, stakeholderswil l need to continue to work together to iron out anyambiguities and define how to handle paymentproducts that are not yet covered by the scope of PSD

    transposition in some ember States.

    24

    INTRODUCTIONSEPA implementation is progressing, but theprocess of turning this ambitious concept intoreality continues to be challenging. SEPA is thebanking industrys response to implement the Eauthorities vision for an integrated euro paymentslandscape. As such, it touches all economicstakeholderscustomers (consumers, corporatesand public authorities [PAs]), PSPs andregulatorsand it needs to navigate those variedinterests. At times, SEPAs overarching objectivesseem to run counter to the efforts and needs of some

    stakeholders. This friction is to be expected, butremains a hurdle to speedy progress.

    In the last year or so, global financial and economicchallenges have also distracted attention from SEPAsprogress, with some banks and end users becomingmore hesitantor simply less ableto make thesignificant investments needed to speed SEPAmigration while they focus on navigating the crisisand its after-effects.

    The EC has reminded stakeholders that SEPA couldpotentially deliver exactly the kind of efficiency gains

    and cost savings they need during economicallychallenging times. And the European Central Bank(ECB) has launched a project to offer greater insightinto the cost efficiency of different paymentinstruments, and is partnering with the Eurosystem25to study in detail the costs of retail payments.

    In this chapter, we highlight some of the pivotalSEPA developments since last years WPR and notesome of the key issues that remain unresolved.

    PSD, CRITICAL TO SEPA, HAS NOW BEEN

    IMPLEMENTED INTO NATIONAL LAW IN NEARLYALL COUNTRIES, THOUGH SOME MEMBER

    STATES MISSED THE TRANSPOSITION DEADLINE

    The PSD is intended to have a wide set of impacts onthe payments market in the E/EEA. Among theseis its role as a critical building block for fu ll SEPAimplementation, because it aims to provide aconsistent legal framework across the EEA onaspects such as refund rights and payment executiontimes. The transposition of the PSD into thenational laws of EEA members was scheduled forNovember 1, 2009, and has long been seen as a

    critical interim milestone for SEPA implementation.

    25TheEurosystemcomprisestheEuropeanCentralBank(ECB)andthenationalcentralbanks(NCBs)ofthosecountriesthathaveadoptedtheeuro

    CHAPTER 1

    SEPA and PSD Implementation Progress

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    Against this backdrop, the banking industrys PSDExpert roup published in June 2010 an addendumto its uidance for the Implementation of thePayment Services Directive. As well as reiteratingand elaborating on existing market best practice withregard to various PSD-related topics, this new

    document contains an overview of derogation usageand examples of national variations in transpositionat an individual ember State level.

    EW BANKS HAVE S AR SEEN PSD AS ATRANSRATIN DRIVER

    As is sometimes the case with regulatory change, theinitial focus for many has been on ticking the boxesof PSD compliance rather than pursuing strategicbenefits. Ironically, therefore, while many Europeanbanks have already incurred significant PSD-implementation costs, and lost margins and revenues

    to value-dating changes and f loat reductions, fewhave actively sought to capture the potential benefitsof the PSD paradigm.

    oreover, many European banks have investedheavily in information technology (IT) to achievePSD compliance for soon-to-be obsolete legacyinstruments, rather than being able to focus ITbudgets and effort on revamping IT systems tohandle incoming SEPA products.

    SDD WAS LAUNCHED AS PLANNED IN NOVEMBER

    2009: MANY BANKS OFFER THE SERVICE, BUT AS

    YET THERE IS VERY LITTLE DEMAND

    n November 2, 2009, both variants of the SDDscheme were launchedthe SDD Core and SDDB2Bwhile a new EC regulation (924/2009/EC ofSeptember 16, 2009) confirmed mandatoryreachability26 for debtor banks in the EEA for SDDCore by November 1, 2010, in the Eurozone and byNovember 2014 in other SEPA-area banks. Somecountries, however, decided not to launch SDDproducts and services in the f irst wave of SDDimplementation, because neither banks nor corporates

    were ready (rance, for example, has said it plans tolaunch SDD in November 2010).

    EC Regulation 924/2009/EC also sets the maximummultilateral interchange fee (I) for a cross-borderSDD at 0.088 during a transitional period that endsNovember 1, 2012though the parties to amultilateral agreement are free to agree a lower or zeroI. Existing national Is for direct debits can bekept until November 1, 2012, if they were in place asof November 1, 2009. The aim is for providers to usethe transitional period to develop a long-term businessmodel for SDD that fully al lays competition concerns.

    As of April 2010, nearly 2,600 banks representingabout 70% of SEPA payments volumes can be reachedfor SDD Core and B2B collections, but the above-mentioned regulation has been necessary to ensure thefull reach, which is needed from the payees perspective.

    Some governments and public authorities (PAs) arestarting to demonstrate a stronger commitment tomigrating to SDD (payee side). ost corporates stillclearly favour national direct debit products for now,partly because national schemes are more familiar totheir customers, but also because they are waiting forfull reach (see above). Continuing to promote andbuild corporate buy-in remains a key action to ensureSEPAs success.

    The EPC also continues to consider requests forfurther modifications and enhancements to SDD

    from customer representatives, banking communitiesand others, and it has started a public consultationon change requests that could potentially beincorporated into the November 2011 SEPA DirectDebit Rulebooks.

    MOST MANDATE ISSUES ARE RESOLVED

    ost ember States that have not yet addressedmandate-migration issues but required a legal solutiontook the opportunity to write provisions into theirnational laws in parallel with the PSD transpositionprocess. This ensured the continued legal validity of

    existing direct debit mandates under SEPA andavoided the need for customers of legacy mandates toagree to brand-new mandates (re-sign) to use SDDs.

    However, the position for ermanyin which almost50% of all non-cash payments take place via directdebitis still not entirely resolved. Due to the hugenumber of mandates, the erman banking industryand the Bundesbank have proposed that collectionmandates be automatically converted to SEPAmandates unless a customer objects within twomonths. However, the proposal has yet to be

    confirmed by legislation.

    ore fundamentally, discussions continue to addressthe needs of some stakeholders that do not favour theCreditor andate low (C) modeland considerthe Debtor andate low (D) model to be moresafe and reliable both for payers and payees since thepayers bank (the debtor bank) holds the mandate andauthorises payment. Consumers in countries that areswitching mandate models may need assurances thatthe SDD offers them at least the same level ofguarantees and protection previously enjoyed.E-andates, an optional service, will offer credible

    26ReachabilityreferstotheneedforpaymentstotravelsuccessfullyfromanyoriginatingbanktoanybeneficiarybankinSEPAinatimelymanner

    withoutanydelaysorhurdles;accordingly,anybankthatoffersSEPAservicesmustbeabletoreachanyotherSEPA-compliantbankintheEU,

    EEAandSwitzerland

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    solutions to some of the needs of payers accustomedto D, but there has been little investment ine-andates so far.

    Notably, the EPC will potentially deliver anotheroptional servicethe Advanced andate

    Informationinto the SDD Scheme Rulebooksbeing published in November 2010. Thisfunctionality provides an extended timeline for theoptional verification of mandate information by thepayers bank (debtor bank), thus increasing its abilityto widen its mandate management for customers.This feature could also serve as a basis for banks andcommunities of banks to develop further additionaloptional services (AS) to facilitate the migrationfrom legacy direct debit instruments to SDD.

    In a related development, the Italian banking

    community has, for example, already proposed aspecific AS in this area. SEPA-compliant ElectronicDatabase Alignment (SEDA) aims to align the SDDmandate databases of creditor and debtor banks duringthe lifecycle of the SEPA mandate, using IS 20022Payments andate messaging to confirm mandatedata (e.g. eligibility of account, account-holder details)before the first collection, and amend or cancel themandate thereafter.

    SEDA potentially benefits both corporates andbanks, because it reduces the financial-risk exposureassociated with the use of direct debit instruments byensuring financial and commercial f lows are moreclosely synchronised and reconciled, reducing thepotential for errors and unauthorised payments. Itsfunctionality also provides the type of mandateassurances potentially sought by countriesaccustomed to the D model.

    It should be remembered, though, that the use ofAS carries risksin the sense that it is importantto employ AS in a way that promotes migration toSEPA and competition without introducing toomuch fragmentation or running the risk of triggering

    a mini-SEPA outcome.

    SCT USAGE LAGGED EXPECTATIONS IN 2009

    AND WHILE ADDITIONAL GROWTH IS

    EXPECTED, IT IS VERY LIKELY TO REMAIN

    SUB-SCALE PENDING THE CONFIRMATION OF A

    MIGRATION END DATE

    As of July 2010, SCTs were available through PSPsrepresenting 95% of all payments volumes in the E27, but migration rates have continued to lagexpectations. In ay 2010, SCT transactionsaccounted for only 8.1% of all eligible credit-transfer

    transactions (i.e. including legacy credit transfers[CTs]), though that was up from 3.9% in ay 2009.27

    oreover, SCT usage varies considerably by country(see igure 2.1).

    SCT migration in 2009 was slowed by a

    combination of:1. The effects of the financial crisis, which kept

    many banks and corporates focussed on otherbusiness activities.

    2. ack of a compelling business case for users toadopt SCT in the short term.

    As is the case with SDDs, some of the obstacles toadoption could potentially be addressed through theuse of AS. Indeed, some AS are already beingdeployed to satisfy various corporate concernsregarding reconciliations between incoming CTs and

    account receivables.

    European end users are also requesting additionalservices related, for example, to information handlingand bank identifier codes, so as with SDD, thechallenge will be def ining a coherent AS regimeacross countriesone that does not contribute tomarket f ragmentation.

    There are some signs that volumes are picking up in2010, partly thanks to specific initiatives in variouscountries (Belgium, for example, has said it will

    migrate all PA payments to SCTs by the end of 2010and rance will do the same by end 2011) and bysome key PAs, which account for a significant shareof all credit transfers.

    As a result, the EPC estimates 20% of Europeancredit transfers may be made using SCTs by the endof 2010, and 30% by the end of 2011. The question iswhether 30% is suff icient to create the scale ofpayments required to make it economically attractiveto decommission legacy instruments. That seems veryunlikely and hence it is clear that confirmation of a

    binding end date to phase out legacy products isneeded to trigger significant acceleration in thegrowth in SCT usage.

    THE NEED FOR A BINDING END DATE MUST TOP

    THE AGENDA IF SEPA IS TO FLOURISH

    A compelling driver for migration would be aregulatory push at the E level endorsing mandatoryend dates for the use of legacy instruments,supported by stakeholders promoting the use ofSEPA instruments.

    27http://www.ecb.int/paym/sepa/html/index.en.html

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    A strong consensus has emerged among variousstakeholders, with al l now stressing the need inprinciple to set deadlines for the abolition of currentdomestic schemes for credit transfers and directdebits. Recent discussions have focussed on settingpotential mandatory deadl ines of end 2012 and end2013/2014 for SCT and SDD, respectively.

    The EC published in early June 2010 the WorkingPaper on SEPA migration end-date for consultation.It contains proposals on specif ic issues that wouldneed to be addressed in drafting binding legislation:

    Reachability of PSPs for CT transactions andinteroperability of payment systems.

    Different end dates for credit transfers and

    direct debits.Waivers for niche products that are not suitablefor migrating to SEPA (and which do not accountfor more than 10% of the market share ofnational transactions).

    A mixed approach to setting end dates, withcommon standards def ined for the industry,(e.g. message formats between PSPs) and generalessential requirements (e.g. for CT, the IBANof the payers and payees account).

    These essential requirements would be the

    minimum required of both PSPs and customers forcredit transfer and direct debit transactions.

    However, according to the EPCs response to the ECconsultation, this essential requirements approachcarries the risk of legacy schemes also achievingcompliance and so not triggering the full migrationof SEPA-eligible domestic credit transfers and directdebits to the SCT and SDD schemesthusjeopardising the realisation of the ful l eff iciency andcompetition benefits being sought.

    SEPA FOR CARDS IS PROGRESSING, BUT SOME

    CHALLENGES STILL LIE AHEAD

    In 2009, the SEPA Cards ramework (SC) wasupdated to incorporate the payment institutions (PIs)defined by the PSD, and to enlarge the level playingfield by including the three-party schemes.

    According to the ECB, as of the first quarter of2010, almost 71% of cards, 77% of PS terminalsand 93% of ATs in the E 27 were EV-compliant, although differences per country exist.However, EV migration is stil l insuff icient toachieve the SEPA original vision of any card at anyterminal. EV migration is one of the requirementsof SEPA for cards.

    Figure 2.1 SCT Adoption Rates in Most EEA Countries as of April 2010

    Note:AllSEPA-eligibleCTsincludecredittransfersineuro,domesticandcross-bordertowardEEAcountries.

    CountriesingreyarenotEEAcountriesortheyareEEAcountrieswithnoofficialdataavailable.

    Source:ECBdataofApril2010;Capgeminianalysis,2010

    Percentage =

    Number of SCTs

    Number of all SEPA-eligiblecredit transfers

    >0% and 2% and 10% and 20% and 40% and 70%

    Euro Countries Non-Euro Countries

    >0% and 2% and 10% and 20% and 40% and 70%

    SECTIN 2SEPA AND PSD IPEENTATIN PRRESS

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    Another ingredient is standardisation across the cardspayments value chain. After the publication inDecember 2009 of version 4.0 of the EPC CardsStandardisation Volume-Book of Requirements, theEPC is working with the Cards Stakeholders roup(CS) to lay out a possible implementation path for

    the standards. The CS, established in 2009,includes representatives from retai l and vendorsectors, the card transaction processing sector, cardschemes and the banking industry. Although goodprogress is being made, two key issues need to beaddressed: card and terminal SEPA securityrequirements and a certif ication framework(architecture and functional requirements).

    The industry is addressing potent ial fraud incard-not-present (CNP) transactions, commonlyused in e-commerce, through solutions such as 3D

    Secure (around 50% of card fraud originates fromabout 5% of all card transactions, namely cross-border CNP transactions).

    It is important not to underestimate the impact ofSEPA cards on the European payments landscapegiven the importance of cards as a paymentinstrument and evidence that the cards arena is oneof the f irst to see competition from new entrants.

    THE DEBATE ABT PAENT CARD ISTI NEEDS T BE RESVED

    Is have long been a contested issue in theEuropean cards arena, and the ECB continues tourge stakeholders to negotiate a mutually workableresolution. Interchange fees are interbank fees thatform a large part of the merchant service charge(SC) that is charged to merchants for transactionsmade by cardholders using credit and debit cards.The EC has sought to argue that the construction ofthese fees may violate EC Treaty rules on restrictivebusiness practices. or instance, the Commissionconcluded that asterCards I, a charge levied oneach payment at a retail outlet when the payment isprocessed, inflated the cost of card acceptance byretailers without leading to proven efficiencies.asterCard has appealed that decision.

    or now, the EC has arranged interim I dealswith asterCard and Visa for cross-bordertransactions, but the debate continues.

    Notably, pressure from regulators and antitrustauthorities on the level of interchange fees is notlimited to Europe. In the .S., for example, aprotracted debate on interchange fees for debit cardsculminated in a provision in the Dodd-rank Act 28that empowers a new ederal Reserve agency to study

    debit card interchange fees charged by the largestcard issuers and cap these fees at levels that arereasonable and proportional to the cost incurred bythe issuer with respect to the transaction.

    EERIN ERPEAN CARD SCHEES AREAKIN PRRESS

    The Eurosystem strongly favours the concept of aEuropean cards initiative to rival the establishednetworks of Visa and asterCard. Three initiatives arecurrently underwayEAPS, onnet and Payairthough each has its strengths and weaknesses.

    EAPS(EuroAllianceofPaymentSchemes)links together different card schemes from Italy,ermany, Spain, Portugal and the .K., as well asthe EISERV interbank network of savingsbanks. EAPS took an important step in August2009 by linking together the AT networks inItaly and ermany, allowing cardholders to makecross-border withdrawals. As of July 2010, holdersof erman debit cards were able to withdraw cashfrom ATs across the .K. via EAPS.

    Monnet, launched by major rench and erman

    commercial banks in 2008, reached an importantmilestone in ay 2010 when banks from more thanten countries agreed to extend the project acrossEurope. Details of the initiative remainunpublished, but the schemes stated aim is tosatisfy as many stakeholders as possible (providinginnovation, efficiency and high-level services) whiledesigning an economically feasible business modelwith transparent pricing.

    PayFair, a retailer-driven initiative, launched a pilotin November 2009 with one of the largest retailers inits original target market of Belgium. Another

    partnership, with ermanys largest acquiringprocessor and network provider (Easycash), takeseffect sometime in 2010. Payairs business model isorganised around a SEPA- and PSD-compliantcentral infrastructure for processing payments, and itclaims a flat and transparent fee model withoutIs or cardholder fees.

    28TheDodd-FrankWallStreetReformandConsumerProtectionAct,whichmakeschangestothesystemoffinancialregulation,wassignedon

    July21,2010,byU.S.PresidentBarackObama

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    E-SEPA IS EDGING AHEAD, BUILDING A SOLID

    BASE FOR VIABLE BUSINESS MODELS

    E-SEPA refers in its broadest sense to harmonisedelectronic (e) solutions designed to streamlineinteractions between buyers and sel lers along theentire supply chain. This includes e-payments,

    mobile (m) payments and e-invoicing. Variousinitiatives are underway to develop the prerequisitetechnical standards, infrastructures, etc. to enable thedevelopment of viable e-SEPA business models.Among the latest developments:

    M-payments. Numerous business models exist inm-payments. Some are established and successful,especially in Asia and in under-banked countries.In Europe, m-payments are sti ll embryonic andstakeholders are keen to see a commoninteroperability standard before committing to theinfrastructure investments needed to initiate and

    receive mobile SEPA payments. The EPC launcheda Roadmap for obile Payments after extensivestakeholder consultations. The Roadmap prioritisesmobile contactless payments (also known as NCor proximity payments), while highlightingmobile remote payments such as P2P, B2B andperson-to-business (P2B) spaces, fully utilisingSCT and the SC. The EPC continues to workwith the S Association (lobal System forobile Communications trade body) to define theroles and responsibilities of entities involved incontactless mobile payments. urthermore, in June

    2010, the EPC published a white paper designed tofacilitate the implementation and interoperability ofuser-friendly mobile payment solutions.

    E-payments. The EPC will develop an E-Paymentsramework to facilitate online retail payments so aconsumer can pay any merchant in the Eurozonefrom his or her local bank account. The long-termgoal of the framework is full reach for consumers,but that goal will only be achieved if providers electto enrol in the framework and consequently committo becoming technically and commerciallyinteroperable. The framework is due to be finalised

    in 2010 after legal reviews and consultations withbanking communities.

    E-invoicing. ember States have embracede-invoicing to differing degrees but 90%95% ofinvoices in some sectors are still paper-based.29E-invoicingwhich can encompass the electronictransfer of billing and payment informationisexpected to grow rapidly due to potential costsavings and efficiency benefits. E-invoicing iscomplementary to SEPA, albeit the business case

    has still to be fu lly defined, and the EC has notyet at tempted to harmonise standards, taxacceptation and other provisions that are vital tothe success of e-invoicing. Nevertheless, withinfive to eight years, structured e-invoicing isexpected to become the predominant invoicing

    method in Europe.30

    Public sector organisationscontinue to be a key constituency as e-orderingand e-invoicing are increasingly being integratedinto public procurement processes. argecorporates have been slower to migrate toe-invoicing as they tend to use Electronic DataInterchange (EDI), although EDI is a cornerstoneof e-invoicing, to manage invoicing throughoutthe extended supply chain. The ECs Expertroup on e-Invoicing has continued to work onidentifying and removing barriers to massadoption of e-invoicing, although that groupsmandate ended on December 31, 2009.

    CONCLUSION

    The implementation of SEPA is an intricate processthat touches on multiple stakeholders, who mustagree on a wide range of issues and manage theoperational challenges of execution. As a result, it isnot surprising that the progress of SEPA has beenslower than anticipated, and if SEPA is to be fu llyimplementedand deliver on its promiseit seemsclear that a regulatory driver is needed to tip thebalance towards adoption.

    any end users, especially corporates, are not yetready to invest in SEPA products and want to be surethat there will not be a diminution of the servicesprovided under legacy regimes. The Payment SystemEnd-sers Committee (EC) argues end usersactually need incentives to migrate promptly.

    In the longer term, though, corporate end usersgenerally recognise the benefits SEPA promisesto bring:

    Reduced complexity and costs (e.g. throughend-to-end STP of payments).

    Enablement of centralised treasury, payments andcollection factories and international billing centres.

    reater efficiency in working capital management.

    The shorter-term challenge is conv incing all endusers that such benefits can indeed be real ised bymigrating to SEPA products, and that they areworth the signif icant investment of time and moneythat is required.

    29EPCNewsletter,January2010

    30FinalReportoftheExpertGroupone-Invoicing,EuropeanCommission,November2009;EuropeanBankingFederationInputtotheECFinal

    Reportone-Invoicing,EBF,February2010

    SECTIN 2SEPA AND PSD IPEENTATIN PRRESS

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    INTRODUCTIONSince the start of the global financial crisis,regulators have been studying the causes andexploring remedial actions. In particular, the crisishas revealed how complex and interrelated marketsand risks have become, speeding the rate of contagionthroughout the market and making institutions moreaware of exposure than previously realised tocounterparties and risk concentrations. oreover,risk has a domino effectwith credit risks, forinstance, turning into market risks, which soonbecome liquidity risks.

    Regulation did little to reduce these exposuresormandate that financial institutions be properlypositioned for such scenariosand regulators arekeen to address this. The overhaul of the BaselAccord on capital standards is an integral part ofthat reform, but broad global moves are alsounderway to make the system stronger and more ableto withstand systemic shock. As a result, thebanking system will be less profitable, there will besmaller profits but less risks, it will be more securebut less speculative, says the President of theinancial Stability Board (SB).31

    A top priority for financial institutions in comingyears will be achieving prof itable and stable growth.But first, supervisory authorities, regulators andbanks need to work together to regain credibility andrestore trust in the financial system.

    The priorities of global regulators, as laid out by theSB in its April 2008 Report on Enhancing arketand Institutional Resil ience, are:

    Strengthening capital, liquidity and risk

    management in the financial system. Enhancing transparency.

    Strengthening the authorities responsivenessto risks.

    Putting in place robust arrangements for dealingwith stress in the f inancial system.

    Besides the ongoing proposals to reform Basel II, otherregulations, such as A and AT provisions, alsoaimed at preserving financial system integrity andsafety, are also having an impact on PSPs.

    n the other hand, standardisation could help to al laysome of the compliance-related costs by improvingend-to-end STP rates, streamlining processes andpotentially providing a competitive edge to someproviders while reducing costs for end users.

    BASEL III AND THE NEW LIQUIDITY

    FRAMEWORK

    The Basel Committee on Banking Supervision is inthe process of updating the Basel II capital frameworkand intends to add formal standards for liquidity riskmanagement and measurement. The Basel III

    proposals32 aim to address systemic risks exposed bythe financial crisis and specific weaknesses revealed inthe Basel II framework itself. Basel III has undergoneits consultation phase, and the committee will finalisethe details before the end of 2010.

    The crisis prompted regulators to focus on howsystemically important banks that were failingcould be wound down in a way that did not causemassive disruption to the international system as awhole. Absent of any developments to create cross-border insolvency laws, regulators have concluded

    that cross-border liquidity risk needs to be addressedwithin the regulatory framework.

    Specifical ly, Basel III introduces a new iquidityRisk ramework that seeks to ensure banks preservesufficient liquid assets to survive short-term crisesand have stable longer-term funding. nly certainassets are considered to be suitably liquid and banksshould not rely too heavily, for example, on short-term wholesale funding to cover long-termcommitments. The framework has two mainpurposes: to require an adequate amount of liquidityfor a bank to be s